Time Inc. Names New President of Brands, CCO to Drive 'Historic Transformation'

Rich Battista's rise at Time Inc. continues. Fifteen months after joining the company, CEO Joe Ripp has named him evp of Time Inc. and president of brands, overseeing all of the company's storied titles.  Battista joined Time in April 2015 as president of People and Entertainment Weekly. Ripp also announced that Alan Murray would be taking over as chief content officer from Norm Pearlstine, who will stay on as vice chairman, focusing on international growth Murray's rise through the Time Inc. ranks was nearly as fast as Battista's. He came on to oversee Fortune magazine in 2014 after a brief stint at the Pew Research Center, which followed 10 years at The Wall Street Journal. Murray will report to Battista on business and editorial issues, and to CEO Joe Ripp "on matters of editorial independence and journalistic integrity," Ripp wrote in a note to staffers, obtained by Adweek. Pearlstine, who was editor in chief of Time Inc. from 1994 to 2005, returned to the company in 2013 as CCO. In addition to the editorial restructuring, Ripp announced a host of changes as the 94-year-old company continues to evolve in the digital age—a "historic transformation," Ripp called it. Ripp announced the creation of a dedicated digital sales team "to provide digital-first clients with scale solutions." The company will also create "clusters" for Time Inc.'s brand sales. "Our powerful brands are the cornerstone of our go-to-market strategy," he says. All of Time Inc.'s U.S.... Continue reading at 'AdWeek'

[ AdWeek | 2016-07-13 00:00:00 UTC ]
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By Dan Eldridge There's certainly nothing new, or even particularly unusual, about magazine publishers trading on the public recognition of their brands to create new lines of consumer products and services. Back... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
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Future bright for childrens books as industry names plot next chapter

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[ The Guardian | 2014-09-26 00:00:00 UTC ]
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Big names give backing to Books Are My Bag

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[ The Bookseller | 2014-09-25 00:00:00 UTC ]
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MoCCA Moves to Chelsea; Names First 2015 Guests

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[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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Publishing Vet Builds His Own Cathedral, One Rock at a Time: Bill Henderson

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[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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Brand Publishers Are Ditching Facebook in Favor of Microsites

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[ AdWeek | 2014-09-22 00:00:00 UTC ]
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Childs Named Publisher at Rowman & Littlefield

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[ Publishers Weekly | 2014-09-22 00:00:00 UTC ]
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[ Advertising Age | 2014-09-20 00:00:00 UTC ]
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[ Crains New York | 2014-09-20 00:00:00 UTC ]
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Time Inc., Newspaper Guild at ‘Impasse’ on Talks

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[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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Scottish referendum - how the newspapers reported the historic vote

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[ The Guardian | 2014-09-19 00:00:00 UTC ]
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[ Advertising Age | 2014-09-17 00:00:00 UTC ]
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[ PC World | 2014-09-16 00:00:00 UTC ]
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[ AdWeek | 2014-09-15 00:00:00 UTC ]
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[ The Bookseller | 2014-09-11 00:00:00 UTC ]
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[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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[ Editor & Publisher | 2014-09-05 00:00:00 UTC ]
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GQ's Chris Mitchell Named Vanity Fair Publisher as Conde Changes Keep Coming

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[ Advertising Age | 2014-09-05 00:00:00 UTC ]
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