TikTok Names Sandie Hawkins as Its Head of U.S. Advertising

Sandie Hawkins, a former Adobe executive, joined TikTok as its new advertising chief in the United States. Hawkins, who was named gm of global business solutions for the social video app and parent company ByteDance, previously was vp and head of Americas for Adobe Advertising Cloud and CRO at digital media consultancy Varick. Hawkins, who... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-28 21:26:52 UTC ]
News tagged with: #advertising chief #digital media

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UC Press Heading to Oakland

The University of California Press will be moving from its current location in Berkeley, where the publisher has been for 30 years, to new offices in Oakland. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #california press #current location


Abraham to Head PRH Distribution Group

Jeff Abraham, who has headed Random House Publisher Services for eight years, has been appointed president of the newly unified Penguin Random House Publisher Services group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #appointed president


NAA Names Gannett's Dickey Chairman

The Newspaper Association of America on Tuesday elected Robert Dickey, president of Gannett Co.’s U.S. Community Publishing division, as its next chairman. Dickey will succeed Robert Nutting, president and CEO of Wheeling, W.Va.-based O ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper association


Big names back press regulation underpinned by royal charter

More than 200 – from JK Rowling to Rowan Williams – feature in Hacked Off ad supporting watchdog rejected by publishersMore than 200 leading figures from the arts and academia, including writers, film-makers, actors, comics and broadcasters, have signed a declaration of support for a system of... Continue reading at The Guardian

[ The Guardian | 2014-03-18 00:00:00 UTC ]
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Consumer Trust Still the Biggest Hurdle for Native Advertisers

Not all content is equal -- at least when it comes to trust.A new study conducted by Nielsen on behalf of InPowered, a technology startup, found that consumers are actually quite sophisticated in how they utilize different sources in the buying process. And they, in fact, favor third-party... Continue reading at Advertising Age

[ Advertising Age | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study conducted


DiPreta Named Publisher of Hachette Books

The Hachette Book Group has appointed Crown Archetype editor-in-chief Mauro DiPreta v-p and publisher of Hachette Books, a new division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette books


Triangle Award Finalists Named

The awards will be presented on April 24 at the the New School in New York City, in a ceremony free and open to the public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
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UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising spend #steepest drop #market share


Libraries, Authors and Publishers Head to SXSW 2014

SXSW Interactive (March 7-11), the annual tech festival, opens today in Austin, Tex. and expect to see a wide range of publishers and publishing-related events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers head #opens today #wide range #publishing-related events


Smart Named MD of Ebury

Rebecca Smart, currently CEO Osprey Group, will be the new MD of Ebury Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebury publishing #rebecca smart


Finalists Named for PW Bookstore of the Year

Booksellers from the Midwest and the West Coast dominate this year's shortlist for the 22nd annual award. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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If native advertising is so harmless, why does it rely on misleading readers? | Bob Garfield

It's hard to read the latest gimmick for infusing a dying industry with cash as anything other than journalism selling its soulThe devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd... Continue reading at The Guardian

[ The Guardian | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deal offers


Viking's Hammond moves to Bodley Head

The Bodley Head has appointed Will Hammond as editorial director. Hammond is currently... Continue reading at The Bookseller

[ The Bookseller | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bodley head


If Native Advertising Is So Harmless, Why Does It Rely on Misleading Readers?

The devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd you all like to get some advertising revenue at higher rates t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #magazine publishers #higher rates


Jack Higgins's name used by writer of 'erotic' ebooks

A Little Friendly Orgy and other porn stories have been sold as work by the author of The Eagle Has LandedReaders fancying a journey into the world of the bestselling thriller author Jack Higgins may be getting a different kind of thrill, courtesy of another writer selling erotic novels under... Continue reading at The Guardian

[ The Guardian | 2014-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher harpercollins #sales team


News UK advertises for 'privacy adviser'

Publisher of the Sun and the Times places advert for position requiring knowledge of privacy issues in the digital eraNews UK, owner of the Sun, the Times and Sunday Times, is hiring a "privacy adviser" two years after the hacking scandal threatened to engulf the company.It has advertised the... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major review #phone-hacking scandal #privacy laws


Advertising sales could transform as programmatic trading takes off

Computer auction-based system is set to go beyond its roots in display sector but questions remain on transparencyProgrammatic trading of advertising has been around for a decade or so, but advocates believe 2014 could be the year it breaks out beyond its online display roots and takes hold in... Continue reading at The Guardian

[ The Guardian | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select group #key component


IAB To Advertisers: Time to Step Up Your Mobile Game

The Interactive Advertising Bureau primarily exists to help grow the pie of digital advertising dollars. So, as it kicks off its annual leadership meeting this week, it's focusing on where that growth is expected to occur: mobile.Today, the IAB -- along with a group of publishers including AOL,... Continue reading at Advertising Age

[ Advertising Age | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #ad agencies


UK’s Fiction Uncovered Adds £80K Jerwood Name, Self-Pub

The UK Fiction Uncovered promotion has secured £80K for 2 years of £5k grants from the Jerwood Charitable Foundation and is now open to self-published authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors


Intersections: Data and Digital Advertising

As they now become digital publishers, newspaper organizations have a glut of audience insight into what both readers want and advertisers want to know. “Newspapers … are among the most trusted brands for providing valuable a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital publishers #trusted brands