TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants to stay weird (but apolitical) Short-video app TikTok just announced that it won’t accept political ads. The Chinese-owned app, popular with teenagers globally, is a place for goofy memes and lip-syncing; the app says it wants to stay “light-hearted and irreverent” and doesn’t think paid political ads fit with that vibe.  “People come to TikTok because it just feels different from so many other places, and we'll continue to work hard to support that,” Blake Chandlee, a former Facebook executive who is now TikTok’s VP of global business solutions, wrote in a blog post. He says the app “will not allow paid ads that promote or oppose a candidate, current leader, political party or group or issue at the federal, state or local level — including election-related ads, advocacy ads or issue ads.” Political ads are a tricky business, as Facebook (and Chandlee) found out when bad actors based in Russia tried to influence the 2016 U.S. presidential election. And TikTok, which is owned by China’s ByteDance, is “already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content,” TechCrunch writes. Basically, why court more controversy... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-04 10:00:00 UTC ]
News tagged with: #retail sales #lindsay rittenhouse #pumpkin spice #i-hsien sherwood #alfred maskeroni #digital publisher

Other Publishing stories related to: ' TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call '


Trinity Mirror data journalism project to be called Ampp3d

Site follows success of publisher's Buzzfeed-style social content site UsvsTh3m, which attracted some 3 million users in OctoberTrinity Mirror's new socially shareable data journalism project, a follow-up to UsvsTh3m, is to be called Ampp3d.Trinity Mirror has launched a Facebook page for the... Continue reading at The Guardian

[ The Guardian | 2013-11-27 00:00:00 UTC ]
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Instagram Is Now Publishing a New Ad Almost Every Day

Advertising on Instagram has quickly moved from a novelty to a near-daily occurence, and they're churning up a tsunami of "likes" as well as a dose of aggrieved user comments.General Electric, Levi's, Lexus and Ben & Jerry's have now posted their first ads to the mobile photo- and... Continue reading at Advertising Age

[ Advertising Age | 2013-11-26 00:00:00 UTC ]
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Virgin buys inside story of Minecraft

Virgin Books has bought a book that goes behind the scenes of the digital gaming phenomenon... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #virgin books


Departures at Waterstones in buying 'evolution'

Waterstones has confirmed that four of the chain's range buyers have left the business as the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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Audible buys rights to 5,000 AudioGO titles

Amazon-owned audiobook seller Audible has bought rights to 5,000 of AudioGO's titles.... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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Livefyre Buys Social Analytics Platform Realtidbits

Livefyre, a real-time social conversation and curation platform, announced it has acquired Realtidbits, a 6-year-old provider of real-time commenting and analytics services to online publishers including The CW Network, Thomson Reuters and Dow Jones Local Media Group. Livefyre’s primary... Continue reading at AdWeek

[ AdWeek | 2013-11-22 00:00:00 UTC ]
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Yahoo Goes Big With New Banner Ad Product

FIAT, Relativity Media and Sony are among the first few brands to use the new ads at launch. Sold on a cost-per-click basis, these ads will also be served in slideshows published by Yahoo Sports, Yahoo Music and Yahoo TV. All of the ads will be sold directly by Yahoo -- not networks or... Continue reading at Digiday

[ Digiday | 2013-11-21 00:00:00 UTC ]
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Traditional Publishers Are Struggling as Buying Goes Automated

No one expected publishing companies’ digital revenue to catch up to print overnight, but what does it say when that revenue stream at The New York Times Co., Tribune Co. and Time Inc. is already declining? All said so in their most rec ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-20 00:00:00 UTC ]
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Choc Lit buys Hudson

Choc Lit has acquired a novel which was shortlisted for HarperCollins People’s Novelist of... Continue reading at The Bookseller

[ The Bookseller | 2013-11-19 00:00:00 UTC ]
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Big buys give Hearst second life

Though its headquarters building rises 46 stories over Central Park, and though its biggest magazine franchise, Cosmopolitan, sells more than a million copies on newsstands every month, Hearst Corp. is still, in some ways, little known to the general public. Certainly few people would guess that... Continue reading at Crains New York

[ Crains New York | 2013-11-17 00:00:00 UTC ]
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For John Grisham, a time to reflect on books and politics

Novelist John Grisham talks about his return to Ford County in 'Sycamore Row' and an unpleasant stint as a politician.John Grisham is the world's most successful author of legal thrillers (and one baseball novel, last year's "Calico Joe") with sales of more than 275 million copies to his credit.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-16 00:00:00 UTC ]
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Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek

[ AdWeek | 2013-11-15 00:00:00 UTC ]
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Agents of S.H.I.E.L.D.'</em>s Latest Comic Book Easter Eggs

This week's Agents of S.H.I.E.L.D. had a lot more Easter eggs in its basket than previous episodes. Here's a breakdown.     Continue reading at Wired

[ Wired | 2013-11-14 00:00:00 UTC ]
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News Corp. Revenue Falls in Inaugural Quarter as Ads Suffer

News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Revenue fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year... Continue reading at Advertising Age

[ Advertising Age | 2013-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #first-quarter revenue #print advertising #revenue fell #year earlier #data compiled #news division #subscription sales


News Corp. revenue falls as ads decline

News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Sales fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year earlier,... Continue reading at Crains New York

[ Crains New York | 2013-11-12 00:00:00 UTC ]
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Malala's book banned in private schools in Pakistan

The All Pakistan Private Schools Management Assn. represents 40,000 affiliated schools across Pakistan and has banned the book from its libraries.Malala Yousafzai has become an international celebrity. In her book "I Am Malala," the Pakistani teen who survived being shot in the head by a member... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-11 00:00:00 UTC ]
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Intel buys interactive textbook startup Kno

Intel on Friday said it bought Kno, a startup that helps educational publishers make their books interactive. No price was announced for the Santa Clara company led by CEO Osman Rashid. It had raised more than $73 million dollars, including a $37.3 million round in 2011 led by Intel... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2013-11-09 00:00:00 UTC ]
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Study: Booze Industry Breaks its Own Underage Ad Rules

The alcohol industry has violated its own rules aimed at keeping booze ads away from under-age viewers, government and university researchers allege in a new report.Beer and liquor marketers have since 2003 pledged to show ads only on TV programs, magazines and web sites where adult viewers... Continue reading at Advertising Age

[ Advertising Age | 2013-11-08 00:00:00 UTC ]
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<i>Agents of S.H.I.E.L.D.'</i>s Latest Marvel Movie and Comic Book Shoutouts

Last night's "F.Z.Z.T." wasn't very heavy with the comic book easter eggs, but it was filled to the brim with callbacks to earlier events in Marvel's movies.     Continue reading at Wired

[ Wired | 2013-11-06 00:00:00 UTC ]
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The B-to-B Benefits of Pursuing Mobile Ad Sales

When the Interactive Advertising Bureau (IAB) released its “IAB Internet Advertising Report” in October 2013, one thing was clear: While digital remained strong, it was mobile that was quickly becoming a powerhouse. According to the report, in the first half of 2013, total mobile revenues surged... Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-01 00:00:00 UTC ]
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