TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants to stay weird (but apolitical) Short-video app TikTok just announced that it won’t accept political ads. The Chinese-owned app, popular with teenagers globally, is a place for goofy memes and lip-syncing; the app says it wants to stay “light-hearted and irreverent” and doesn’t think paid political ads fit with that vibe.  “People come to TikTok because it just feels different from so many other places, and we'll continue to work hard to support that,” Blake Chandlee, a former Facebook executive who is now TikTok’s VP of global business solutions, wrote in a blog post. He says the app “will not allow paid ads that promote or oppose a candidate, current leader, political party or group or issue at the federal, state or local level — including election-related ads, advocacy ads or issue ads.” Political ads are a tricky business, as Facebook (and Chandlee) found out when bad actors based in Russia tried to influence the 2016 U.S. presidential election. And TikTok, which is owned by China’s ByteDance, is “already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content,” TechCrunch writes. Basically, why court more controversy... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-04 10:00:00 UTC ]
News tagged with: #retail sales #lindsay rittenhouse #pumpkin spice #i-hsien sherwood #alfred maskeroni #digital publisher

Other Publishing stories related to: ' TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call '


Random House buys book on BP oil crisis

Written By: Charlotte Williams Random House Books has acquired one of the first books on the Gulf of Mexico oil leak, Spills and Spin: The Inside Story of BP by Reuters oil-industry reporter Tom Bergin. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-01 00:00:00 UTC ]
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Sphere buys tie-in to new Billy Connolly show

Written By: Charlotte Williams Sphere has acquired the tie-in title to comedian Billy Connolly's forthcoming "Route 66" ITV show. Non-fiction publishing director Adam Strange bought world rights from Maverick Television to Billy Connolly's Route 66, winning a four-way auction. read more Continue reading at The Bookseller

[ The Bookseller | 2011-01-31 00:00:00 UTC ]
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Hearst To Buy Lagardere Magazine, Digital Units for $889 Million

Hearst Corp. announced today that it has made an offer of 651 million euros (or about $889 million) for Lagardere's international press and magazine business, including 102 titles in 15 countries, and 50 related Web sites. The deal includes publishing rights to Elle in 15 countries as well as 10... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-31 00:00:00 UTC ]
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Blake buys memoir from Benidorm star

Written By: Charlotte Williams John Blake has acquired world rights in the "candid, harrowing and often hilarious" autobiography of "Benidorm" actress Crissy Rock. Editor-in-chief Michelle Signore bought the rights through Ken Douglas at MCLA, with John Blake to publish on 12th March. This... Continue reading at The Bookseller

[ The Bookseller | 2011-01-31 00:00:00 UTC ]
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Orbit buys three more Dresden Files

Written By: Charlotte Williams Orbit has acquired three new books in the Dresden Files series by author Jim Butcher, following Chicago private investigator and wizard Harry Dresden. read more Continue reading at The Bookseller

[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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High Impact Ads on the Rise for MPA Members

While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Sphere buys Tina Fey memoir

Written By: Charlotte Williams Sphere has acquired the autobiography of US comedy star Tina Fey, with editor-in-chief Antonia Hodgson acquiring British Commonwealth (incl. Australia and New Zealand) rights. Hodgson bought the rights to the title, Bossypants, from Hachette US, where it will be... Continue reading at The Bookseller

[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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Hodder and Stoughton buys real-life Charlotte Gray

Written By: Charlotte Williams Hodder & Stoughton has acquired the account of the life of "real life Charlotte Gray". Pearl Witherington was the only female agent in the Special Operations Executive to run her own network in France during the second world war. Hodder non-fiction publisher... Continue reading at The Bookseller

[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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Publishers Come Out of Bankruptcy Eager To Buy

That might be the best news yet, as long as publishers remember why they went into bankruptcy in the first place. Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-21 00:00:00 UTC ]
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Westmonster - the new politics blog

Lloyd Shepherd, former director of news and information products at Yahoo and (disclaimer) deputy director of digital publishing at GU, has a new company and a new project in the form of Messy Media which is set to roll out a series of specialist news blogs.The company launched its first... Continue reading at The Guardian

[ The Guardian | 2007-09-24 00:00:00 UTC ]
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