A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a $3.1 million funding round led by repeat investors Serra... Continue reading at 'AdWeek'
[ AdWeek | 2019-06-27 14:00:59 UTC ]
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No one can argue that publishing hasn't gone through monumental changes, which is especially seen over the course of 2018 with the many print publications that shuttered this year, like Glamour, or at the very least drastically reduced their print schedules, like Seventeen. There was also the... Continue reading at AdWeek
[ AdWeek | 2018-12-28 00:00:00 UTC ]
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William Heinemann is publishing a new work by Goldsmiths and IMPAC prize winner Nicola Barker, called I Am Sovereign. Continue reading at The Bookseller
[ The Bookseller | 2018-12-15 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayTribune Media Co. reportedly has a... Continue reading at Advertising Age
[ Advertising Age | 2018-12-03 00:00:00 UTC ]
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The £30,000 William Hill Sports Book of the Year has been awarded jointly for the first time in its 30-year history, going to A Boy in the Water by Tom Gregory (Particular Books) and Paul D Gibson’s The Lost Soul of Eamonn Magee (Mercier Press). Continue reading at The Bookseller
[ The Bookseller | 2018-11-29 00:00:00 UTC ]
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European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-21 00:00:00 UTC ]
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Audiobook sales are continuing to rocket, with a number of the biggest publishers in the space confirming they are still experiencing “strong double-digit growth” year on year. Continue reading at The Bookseller
[ The Bookseller | 2018-11-17 00:00:00 UTC ]
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Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-16 00:00:00 UTC ]
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Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-14 00:00:00 UTC ]
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Titles about boxing, darts, football, golf, rugby, swimming and the Olympic Games are on the shortlist for this year’s £30,000 William Hill Sports Book of the Year Award. Continue reading at The Bookseller
[ The Bookseller | 2018-10-25 00:00:00 UTC ]
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At 150 and now owned by Hachette, the UK's Hodder & Stoughton has a huge list of hits to its name and was ahead of the Penguin paperback revolution with pocket-size hardcovers in the 1920s. The post Hodder & Stoughton Marks 150 Years in Book Publishing appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-24 00:00:00 UTC ]
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Facebook lifted a ban on cannabis companies surfacing in search results, but weed publishers still struggle to gain awareness on the network. The post ‘There’s nothing easy about social’: Weed publishers try to work around digital hurdles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-24 00:00:00 UTC ]
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A survey by Digiday found that 86 percent of publishers pay to distribute content on platforms. The post Digiday Research: Publishers rely on Facebook for paid content distribution appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-17 00:00:00 UTC ]
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In a gesture of support for independent black publishing in France, National Book Award–winner Ta-Nehisi Coates and his U.S. publisher, One World, have released the French edition of his latest bestseller through Editions Présence Africaine. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-05 00:00:00 UTC ]
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Thomas Harris, author of The Silence of the Lambs and Hannibal, is returning after more than a decade with a new novel, to be published by Cornerstone imprint William Heinemann next year. Continue reading at The Bookseller
[ The Bookseller | 2018-10-04 00:00:00 UTC ]
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Publishers are tempted to try to go it alone but from a traffic and ad tech perspective, there's no getting around reliance on Google and Facebook. The post Like it or not, publishers are stuck with the platform giants appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-25 00:00:00 UTC ]
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The U.K. educational publisher remained the biggest publisher on the planet in 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
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Lawmakers on Capitol Hill questioned top executives at Facebook and Twitter on Wednesday about their companies’ ability to thwart foreign interference, and hinted that industry regulations may be coming. The “size and reach of your platforms demand that we, as policy-makers, do our job, to ensure... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-05 00:00:00 UTC ]
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Faber is launching a special publishing programme to mark its 90th anniversary in 2019 as a "publisher of distinctive literature", featuring short stories, poetry and new branding. Continue reading at The Bookseller
[ The Bookseller | 2018-09-05 00:00:00 UTC ]
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Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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