Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened." This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'
[ AdWeek | 2015-10-04 00:00:00 UTC ]
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It's Friday, which means it's time for another roundup of good tech deals. Today's highlights include Amazon's Kindle Paperwhite back down to $100, which is within $5 of the popular e-reader's all-time low. Apple's AirPods Pro are $50 off their list price at $200, while the Apple Watch SE is a... Continue reading at Engadget
[ Engadget | 2023-04-07 15:00:31 UTC ]
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Among the week's headlines: Big wins for the freedom to read in Idaho, and Texas; legendary author Judy Blume delivers a passionate defense of libraries; the new pain points for academic librarians in the wake of the pandemic; and why the key to defeating book bans is showing up. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-07 04:00:00 UTC ]
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An early Easter and sales of more than 225,000 copies of the newest edition in Dav Pilkey’s Dog Man series combined to increase unit sales of print books by 2.7% last week over the comparable week in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-06 04:00:00 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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Bangles singer Susanna Hoffs has written a novel, 'This Bird Has Flown,' about an 'over-the-hill' one-hit wonder finding love — and it kind of rocks. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-04-03 13:00:21 UTC ]
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Bethanne Patrick's 10 recommended books for April involve tales of mutiny, poison and more, including work by David Grann, Nicole Chung and Don Winslow. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-03-31 13:00:41 UTC ]
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Our favorite books coming out this week include new titles from Omer Aziz, Michelle Min Sterling, Jess Row, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-31 04:00:00 UTC ]
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Ren DeStefano, author of the new thriller 'How I'll Kill You,' selects 10 of the scariest serial killer stories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-31 04:00:00 UTC ]
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Flatiron wins a rom-com by Katelyn Doyle, Grisham sells a sequel to 'The Firm' to Doubleday, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-31 00:00:00 UTC ]
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Manga has a massive week, Pulitzer Prize winner Matthew Desmond's latest hits #2 in adult nonfiction, a graphic novel reintreprets 'Beowulf' and hits the adult fiction list, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-31 00:00:00 UTC ]
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WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week
[ Media Week | 2023-03-26 21:50:25 UTC ]
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By Dr Oliver Tearle (Loughborough University) Shirley Jackson (1916-65) wrote six novels and around two hundred short stories during her brief career. Probably best-known for her novel The Haunting of Hill House and her oft-anthologised short story ‘The Lottery’, Jackson was a writer with a... Continue reading at Interesting Literature
[ Interesting Literature | 2023-03-25 18:00:23 UTC ]
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It's Friday, which means it's time for another roundup of notable discounts on good tech. Among the highlights, Apple's AirPods Pro are back down to $200, tying the best price we've seen for the iPhone-friendly noise-cancelling earphones. Amazon has dropped the Kindle Paperwhite down to $100,... Continue reading at Engadget
[ Engadget | 2023-03-24 15:43:59 UTC ]
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Dolly Parton sells an illustrated book about her “passion for fashion” to Ten Speed; Little, Brown buys a relationship guide from TikTokker TherapyJeff; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Oprah's Book Club's latest pick, 'Hello Beautiful,' has a big first week. Plus, Paris Hilton's memoir is a hit, and 'The Boy, the Mole, the Fox, and the Horse: The Animated Story' gets an Oscar bump. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Among the week's headlines: Congress passes a 'parental rights' bill; Illinois advances its bill to prohibit book banning; Missouri lawmakers seek to pull funding from public libraries in the state; and Julie Stivers has been named School Library Journal's 2023 School Librarian of the Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Our favorite books coming out this week include new titles from T. Kingfisher, Alex Mar, and Jess Row. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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With sales of print books in all categories but adult nonfiction increasing last week, unit sales rose 2.9% over the week ended March 19, 2022, at outlets that report to Circana BookScan. It was the second consecutive week sales rose over last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-23 04:00:00 UTC ]
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Mark Dawidziak, author of the new biography 'A Mystery of Mysteries: The Death and Life of Edgar Allan Poe,' recommends 10 must-read tales by the master of the macabre. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-23 04:00:00 UTC ]
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