This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
News tagged with: #embracing mobile #advertising week #ad business #adweek magazine

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The Week in Libraries: January 27, 2023

The American Library Association gets a massive grant from the Andrew W. Mellon Foundation to address key issues in libraries; Florida librarians and educators struggle with pernicious new 'parental rights' laws; and two more states introduce new library e-book bills. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
More news stories like this | News stories tagged with: #mellon foundation #parental rights #e-book #library association


PW Picks: Books of the Week, January 30, 2023

Our favorite books coming out this week include new titles from Mike Chen, Karelia Stetz-Waters, and Annalee Newitz. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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This Week's Bestsellers: January 30, 2023

Grady Hendrix lands at #5 on our hardcover fiction list with 'How to Sell a Haunted House.' Plus 'A Man Called Ove' hits the big screen and returns to our lists, and a new Valentine's Day–themed Construction Site board book builds momentum. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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Book Deals: Week of January 30, 2023

Spiegel & Grau buys a “literary devotional” from New York Times columnist Margaret Renkl, Paul McCartney sells a book of photos to Liveright, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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10 of the Weirdest Moments From Prince Harry’s Memoir

These ten moments from SPARE are among the weirdest in this bestselling and highly anticipated memoir from Prince Harry. Continue reading at Book Riot

[ Book Riot | 2023-01-25 11:39:00 UTC ]
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Prince Harry Memoir Led 1.2% Rise in Print Book Sales Last Week

Prince Harry's 'Spare' sold more than 195,000 copies in its second week on sale, helping to lift print book sales 1.2% last week over 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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10 of the Best Romcom Manga I Fell In Love With

Are you in love with love? Same! Let's read some of the best romcom manga that will for sure make you swoon and laugh all the time, like My Love Mix-Up! by Wataru Hinekure. Continue reading at Book Riot

[ Book Riot | 2023-01-24 11:31:00 UTC ]
More news stories like this | News stories tagged with: #love mix- #wataru hinekure #manga


Steep discounts reign supreme for Prince Harry's mega-marketed memoir Spare

Publishing experts say the highly discounted product launches for mega-marketed books like Spare are an entrenched method big booksellers use to get people into stores, especially in an era where online competition is only a click away. ... Continue reading at CBC

[ CBC | 2023-01-21 09:00:00 UTC ]
More news stories like this | News stories tagged with: #prince harry #publishing experts #online competition #memoir


Amazon's Fire tablets are up to 43 percent off, plus the rest of the week's best tech deals

This week, Apple announced and set the release date for the new MacBook Pros and both Amazon and Best Buy rushed to offer a slight discount on pre orders. Amazon also knocked a hefty 40 percent off many of their Fire Tablets, including the new Fire HD 8. Bose's QC II earbuds are back down to... Continue reading at Engadget

[ Engadget | 2023-01-20 17:15:19 UTC ]
More news stories like this | News stories tagged with: #buying advice #follow @engadgetdeals #kindle


10 Books by Native Authors That Left Their Mark on Me

Poet and memoirist Sasha taqʷšəblu LaPointe recommends 10 books by Indigenous writers that influenced her. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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PW Picks: Books of the Week, January 23, 2023

Our favorite books coming out this week include new titles by Dan Levitt, F. Perry Wilson, and Stephen Hunter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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Book Deals: Week of January 23, 2023

Pulitzer finalist Sophie Gilbert sells a book about women and pop culture to Penguin, S&S crashes an inside account of the Manhattan DA’s investigation into the Trump Organization, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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10 Essential Books for Teens by Indigenous Authors

Angeline Boulley, a Printz Award Winner for 'Firekeeper’s Daughter' and the author of the forthcoming 'Warrior Girl Unearthed,' recommends 10 must-read books by Indigenous authors for teens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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This Week's Bestsellers: January 23, 2023

Welcome to Prince Harry's house: 'Spare' is the #1 book in the country. Plus Jamie Oliver helps home cooks with the dishes, and a pair of second-in-a-series books enjoy better first weeks than their predecessors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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The Week in Libraries: January 20, 2023

Among the week's headlines: eight states so far in 2023 have new bills seeking to expose librarians and educators to criminal prosecution for obscenity violations; why a bestselling author with a new kids’ book was barred from speaking at a Texas school; and the first new state e-book bill of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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Michael Clarke and Karl Stefanovic clash proves tabloid gold as Daily Mail chastises Nine and ABC | The Weekly Beast

Mail accuses Nine and ABC of ‘radio silence’ over fracas. Plus: conservative media attacks Jacinda ArdernThe Daily Mail called it “the biggest story in Australia on Thursday” and the News Corp tabloids agreed, serving up salacious front pages that editors of a scandal sheet can be proud of. The... Continue reading at The Guardian

[ The Guardian | 2023-01-20 00:58:39 UTC ]
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Prince Harry Ruled Book Sales Last Week

'Spare,' the memoir by Prince Harry, sold nearly 630,000 print copies in its first week on sale at outlets that report to NPD BookScan. Even with that huge debut, total sales rose only 1.4% last week over the week ended January 15, 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-19 05:00:00 UTC ]
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Twitter is reportedly struggling to break even as advertisers continue to flee

Twitter’s ad business is reeling, with its daily revenue reportedly falling by 40 percent from a year ago. According to The Information, over 500 of the company’s top advertisers have paused spending on the platform since Elon Musk’s October takeover. Despite that, Twitter is still attracting... Continue reading at Engadget

[ Engadget | 2023-01-18 18:54:25 UTC ]
More news stories like this | News stories tagged with: #ad business #paying $1 #usa today #conde nast


10 Essential Works in American Indian History

Yale University historian Ned Blackhawk, author of 'The Rediscovery of America,' selects 10 must-read works of Native American history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-18 05:00:00 UTC ]
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10 Books That Men Love

Katie Hafner, author of the novel 'The Boys,' takes note of 10 books that resonate with male readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #male readers