This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
News tagged with: #embracing mobile #advertising week #ad business #adweek magazine

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The Bangles' Susanna Hoffs wrote her debut novel about a pop star. It's not her

Bangles singer Susanna Hoffs has written a novel, 'This Bird Has Flown,' about an 'over-the-hill' one-hit wonder finding love — and it kind of rocks. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-04-03 13:00:21 UTC ]
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10 books to add to your reading list in April

Bethanne Patrick's 10 recommended books for April involve tales of mutiny, poison and more, including work by David Grann, Nicole Chung and Don Winslow. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-31 13:00:41 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick #including work #david grann #nicole chung #don winslow


10 Terrifying Serial Killer Thrillers

Ren DeStefano, author of the new thriller 'How I'll Kill You,' selects 10 of the scariest serial killer stories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-31 04:00:00 UTC ]
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PW Picks: Books of the Week, April 3, 2023

Our favorite books coming out this week include new titles from Omer Aziz, Michelle Min Sterling, Jess Row, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #omer aziz #jess row


Book Deals: Week of April 3, 2023

Flatiron wins a rom-com by Katelyn Doyle, Grisham sells a sequel to 'The Firm' to Doubleday, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-31 00:00:00 UTC ]
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This Week's Bestsellers: April 3, 2023

Manga has a massive week, Pulitzer Prize winner Matthew Desmond's latest hits #2 in adult nonfiction, a graphic novel reintreprets 'Beowulf' and hits the adult fiction list, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult nonfiction #graphic novel #pulitzer prize #manga


School Reports: Essence biggest faller among top 10 media shops in Nielsen table

WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week

[ Media Week | 2023-03-26 21:50:25 UTC ]
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10 of the Best Shirley Jackson Short Stories Everyone Should Read

By Dr Oliver Tearle (Loughborough University) Shirley Jackson (1916-65) wrote six novels and around two hundred short stories during her brief career. Probably best-known for her novel The Haunting of Hill House and her oft-anthologised short story ‘The Lottery’, Jackson was a writer with a... Continue reading at Interesting Literature

[ Interesting Literature | 2023-03-25 18:00:23 UTC ]
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Apple's AirPods Pro drop back to $200, plus the rest of the week's best tech deals

It's Friday, which means it's time for another roundup of notable discounts on good tech. Among the highlights, Apple's AirPods Pro are back down to $200, tying the best price we've seen for the iPhone-friendly noise-cancelling earphones. Amazon has dropped the Kindle Paperwhite down to $100,... Continue reading at Engadget

[ Engadget | 2023-03-24 15:43:59 UTC ]
More news stories like this | News stories tagged with: #larger screen #bad actors #$40 discount #follow @engadgetdeals #e-book #kindle


PW Picks: Books of the Week, March 27, 2023

Our favorite books coming out this week include new titles from T. Kingfisher, Alex Mar, and Jess Row. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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The Week in Libraries: March 24, 2023

Among the week's headlines: Congress passes a 'parental rights' bill; Illinois advances its bill to prohibit book banning; Missouri lawmakers seek to pull funding from public libraries in the state; and Julie Stivers has been named School Library Journal's 2023 School Librarian of the Year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Book Deals: Week of March 27, 2023

Dolly Parton sells an illustrated book about her “passion for fashion” to Ten Speed; Little, Brown buys a relationship guide from TikTokker TherapyJeff; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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This Week's Bestsellers: March 27, 2023

Oprah's Book Club's latest pick, 'Hello Beautiful,' has a big first week. Plus, Paris Hilton's memoir is a hit, and 'The Boy, the Mole, the Fox, and the Horse: The Animated Story' gets an Oscar bump. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Print Book Sales Rose 2.9% Last Week

With sales of print books in all categories but adult nonfiction increasing last week, unit sales rose 2.9% over the week ended March 19, 2022, at outlets that report to Circana BookScan. It was the second consecutive week sales rose over last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-23 04:00:00 UTC ]
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10 Essential Edgar Allan Poe Short Stories

Mark Dawidziak, author of the new biography 'A Mystery of Mysteries: The Death and Life of Edgar Allan Poe,' recommends 10 must-read tales by the master of the macabre. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-23 04:00:00 UTC ]
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Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
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PW Picks: Books of the Week, March 20, 2023

Our favorite books coming out this week include new titles from Tim Seeley, Aaron Campbell, and Jim Terry, Moses Ose Utomi, and Laura Spence-Ash. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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The Week in Libraries: March 17, 2023

Among the week's headlines: Federal library funding hangs in the balance as the 2024 budget process ramps up; Arkansas passes a controversial bill aimed at restricting libraries; a Michigan prosecutor threatens to charge a local library director for refusing to pull Maia Kobabe's 'Gender Queer'... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Book Deals: Week of March 20, 2023

Author and songwriter Alice Randall sells a book to Simon & Schuster’s Black Privilege imprint; Little, Brown picks up a title on a California tribe’s struggle for river restoration; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #simon schuster