This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
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10 Brilliant Books to Understand Conspiracy Thinking

Cultural historian Colin Dickey recommends 10 books with their fingers on the paranoid pulse of American politics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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Book Deals: Week of August 21, 2023

Adam Rapp sells a novel to Little, Brown; Viking buys a book on immigration detention from Ana Raquel Minian; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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The Week in Libraries: August 18, 2023

Among the week's headlines: libraries and schools face multiple challenges in Texas; a library administrator in Missouri is warned to stay 'politically neutral' or face discipline; a library in Seattle faces closure for making diverse books available; and Jay-Z juices library card signups at the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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This Week's Bestsellers: August 21, 2023

Hanya Yanagihara’s 2015 novel, A Little Life, is having a very good 2023, thanks in part to a little BookTok love. Plus James McBride stocks up at 'The Heaven & Earth Grocery Store,' and Dav Pilkey's 11th Dog Man title gets a boost after #12 is announced. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
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News Corp goes all-in on Matildas – but tries to waltz away with fans’ cash | The Weekly Beast

Matildas fans hit paywall as part of News Corp subscription drive. Plus: AFR retracts piece after confusion about Bridget McKenzieFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastChannel Seven enjoyed historic... Continue reading at The Guardian

[ The Guardian | 2023-08-18 01:59:54 UTC ]
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Print Book Sales Fell in All Categories Last Week

Unit sales of print books struggled again last week, falling 7.6% compared to the week ended August 13, 2022. The decline in adult fiction continued, with sales off 9.6%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-17 04:00:00 UTC ]
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The Week in Libraries: August 11, 2023

Among the week's headlines: librarians, educators, and publishers grapple with new state book banning laws; bestselling author John Green responds to having his books pulled from library shelves; a proposed judgment has been filed in the Internet Archive copyright case; and PEN America publishes... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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Book Deals: Week of August 14, 2023

Grove Atlantic takes a Booker-longlisted novel from Paul Lynch, singer-songwriter Pia Mia sells a sells a semi-autobiographical romance to Frayed Pages x Wattpad Books, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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This Week's Bestsellers: August 14, 2023

Pulitzer finalist and Parnassus Books owner Ann Patchett has the #2 book in the country with 'Tom Lake.' Plus 'Unreasonable Hospitality' by Will Guidara gets a boost from its cameo on 'The Bear,' and Rachel Griffin’s 'Bring Me Your Midnight' brings romantasy to our children’s fiction list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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PW Picks: Books of the Week, Aug. 14, 2023

Our favorite books coming out this week include new titles from T. Kingfisher, Una Mannion, Jennifer Cramer-Miller, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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Print Book Sales Dropped 8.3% Last Week

In another week in which sales in all categories fell, unit sales or print books declined 8.3% at outlets that report to BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-10 04:00:00 UTC ]
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Circana on July’s US Print Book Market: A Slight Frontlist Gain

Despite overall flat sales this July, Circana reports that the US book market also saw some frontlist gains and new voices on the bestseller list. The post Circana on July’s US Print Book Market: A Slight Frontlist Gain appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-08 19:27:46 UTC ]
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Inside TikTok’s out-of-home marketing approach as it expands further beyond mobile

The social media platform has partnered with several digital media networks, including GSTV, Redbox and ReachTV as part of a larger push into digital out-of-home. Continue reading at Advertising Age

[ Advertising Age | 2023-08-08 09:30:00 UTC ]
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10 Bookish Jigsaw Puzzles For All Your Audiobook Reading Time

If your fingers are itching to put together a puzzle and you're delighted by bookish things, get into these bookish jigsaw puzzles.- Jamie Canaves Continue reading at Book Riot

[ Book Riot | 2023-08-07 10:31:00 UTC ]
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A Summary and Analysis of Isaac Asimov’s ‘Eyes Do More Than See’

By Dr Oliver Tearle (Loughborough University) ‘Eyes Do More Than See’ is a very short story by Isaac Asimov (1920-92), which originally appeared in The Magazine of Fantasy and Science Fiction in April 1965. Background The story had a curious genesis. In 1964, Playboy magazine (which published... Continue reading at Interesting Literature

[ Interesting Literature | 2023-08-06 14:00:04 UTC ]
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The Week in Libraries: August 4, 2023

Among the week's headlines: a major victory for freedom to read advocates in Arkansas; a motion to block Texas's new 'book rating' law gets a speedy hearing date; the Michigan Library Association recruits advocates for its freedom to read initiative; and a look at the Brooklyn Public Library's... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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Book Deals: Week of August 7, 2023

Rachel Maddow sells a book about the fight against authoritarianism to Crown, Nelson buys a history of the In-N-Out Burger franchise, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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This Week's Bestsellers: August 7, 2023

'Baking Yesteryear' by TikTok personality B. Dylan Hollis is the #1 book in the country. Plus the buzz around the movie 'Oppenheimer' reignites interest in the Pulitzer-winning source material, and Karen M. McManus sends off her One of Us Is Lying trilogy in high style. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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PW Picks: Books of the Week, Aug. 7, 2023

Our favorite books coming out this week include new titles from Alexandra Chang, R. Eric Thomas, Wole Talabi, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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Sam Maiden untroubled by The Australian’s blue on blue attack over Brittany Higgins | Weekly Beast

Being a star reporter for one Murdoch outlet doesn’t mean much when another one has an exclusive. Plus: Millionaire Hot Seat left out in the cold Follow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLast year Samantha... Continue reading at The Guardian

[ The Guardian | 2023-08-04 03:16:36 UTC ]
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