This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
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This Week's Bestsellers: September 18, 2023

BookTok fave Lucy Score wins points for 'Things We Left Behind,' the #2 book in the country. Plus new fiction and nonfiction with starred PW reviews hit the list, and new cookbook titles get right to the point. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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Book Deals: Week of September 18, 2023

Zakiya Dalila Harris sells two novels to Atria, Knopf buys a book of lyrics from Kazuo Ishiguro, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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VideoAmp laying off 10% of workforce in the latest measurement shakeup

The move follows Nielsen laying off 9% of its own staff and comes a day after VideoAmp announced a $150 million funding round. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 20:19:52 UTC ]
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Print Book Sales Improved Last Week, But Still Fell 4%

Unit sales for print books had their best weekly performance since mid-June, in part thanks to Stephen King, but still fell 4% from a year ago. Once again, sales were down in all categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-14 04:00:00 UTC ]
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10 Incredible Character Arcs in Fantasy Series

What makes a great character arc? In fantasy, there are many factors. Here are 10 of the best character arcs in fantasy book series history. Continue reading at Book Riot

[ Book Riot | 2023-09-13 10:35:00 UTC ]
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Circana BookScan: US Print Book Market ‘Slowing a Bit’

The August assessment of Circana BookScan's Kristen McLean shows romance leading a drop in United States print book sales. The post Circana BookScan: US Print Book Market ‘Slowing a Bit’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-11 22:40:03 UTC ]
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Book Deals: Week of September 11, 2023

Holt buys a posthumous memoir from Hilary Mantel, Liselle Sambury sells a YA dark academia fantasy to McElderry, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #hilary mantel #posthumous memoir #holt buys #book deals


This Week's Bestsellers: September 11, 2023

The #1 book in the country is 'The Brothers Hawthorne,' fourth in the Inheritance Games series by Jennifer Lynn Barnes. #2, 'Assistant to the Villain,' grew out of author Hannah Nicole Maehrer’s TikTok skits, and another BookTok favorite, Freida McFadden, debuts at #6 in the country with 'The... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
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The Week in Libraries: September 8, 2023

Among the week's headlines: Alabama Governor Kay Ivey questions the work of public libraries in her state; the political attacks on the ALA continue; the Senate finally confirms a fifth FCC commissioner, breaking a years-long partisan deadlock; and paying tribute to the first Black librarian in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
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Print Book Sales Fell Again Last Week

Unit sales of print books fell 7.9% last week from the comparable week in 2022 at outlets that report to Circana BookScan. Sales were down in all categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-07 04:00:00 UTC ]
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This Week's Bestsellers: September 4, 2023

TikTok phenom Mercury Stardust has the #1 book in the country with the home maintenance manual 'Safe and Sound.' Plus Adalyn Grace's YA fantasy 'Foxglove' takes the #1 spot on our children's fiction list, and Max Miller's 'Tasting History' returns to our hardcover nonfiction list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Book Deals: Week of September 4, 2023

Grove buys Martin MacInnes’s Booker-longlisted In Ascension, Tiny Reparations nabs a K-drama-inspired novel by Leesa Cross-Smith, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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10 books to add to your reading list in September

Bethanne Patrick's recommended reads for September include novels from Ben Fountain and Anne Enright and nonfiction on mental illness, AR-15s and doppelgangers. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-31 15:00:47 UTC ]
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Transition and renewal: The 10 best books of August

Our book picks this month touch on themes of change and renewal. They include a memoir about embracing a truer identity, a report on one Ohio town’s struggle toward racial equity, and a novel about pursuing the American dream. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2023-08-28 15:22:29 UTC ]
More news stories like this | All news stories tagged with: #memoir #american dream #book picks


Lit Hub Weekly: August 21-25, 2023

“Whatever has been invented, Le Guin teaches us, can be reinvented.” John Plotz revisits Earthsea. | Lit Hub Criticism Moeen Farrokhi on writing and humiliation under Iranian censorship: “I began to question the very act of writing itself.” | Lit Hub Memoir “No one needs my opinion about books.”... Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-26 10:30:54 UTC ]
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This Week's Bestsellers: August 28, 2023

Regional favorites include a sporty self-help title and back-to-school stalwarts. Plus 'Rabbit Hutch' author Tess Gunty shows 'CBS Sunday Morning' viewers around her hometown. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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The Week in Libraries: August 25, 2023

Among the week's headlines: bomb threats are made against librarians in Illinois and Oklahoma; Texas leaves the ALA, with Wyoming headed that way, too; and Washington State Librarian Sara Jones offers a powerful defense of librarians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Book Deals: Week of August 28, 2023

Michael Wolff sells a book on Fox News to Holt, HarperVia buys a debut novel from translator Anton Hur, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Nothing Was Pretty About Print Book Sales Last Week

The release of the second season of 'The Summer I Turned Pretty' on Amazon Prime gave a small boost to the Jenny Han novels that the series is based on last week, but it wasn't enough to stop a 7.1% drop in sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-24 04:00:00 UTC ]
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10 Brilliant Books to Understand Conspiracy Thinking

Cultural historian Colin Dickey recommends 10 books with their fingers on the paranoid pulse of American politics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #american politics