This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
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10 Books to Make You a Better Writer

Seasoned author and writing mentor Beth Kempton shares 10 books that will improve your craft. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-03 04:00:00 UTC ]
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With Adult Fiction Cooling, Print Book Sales Fell 5.4% Last Week

The string of weeks in which unit sales of print books were down in all major categories reached three last week, leading to a 5.4% sales decline from the comparable week in 2022. Sales of adult fiction fell 7.2%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-03 04:00:00 UTC ]
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10 books to add to your reading list in August

Bethanne Patrick's recommended reads for August include new fiction from Lydia Kiesling and Angie Kim, plus stories of cons, kidnapping and tennis. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-07-31 13:00:44 UTC ]
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These 10 states have the least air-conditioning as heat waves roast the U.S.

Data collected as part of a Department of Energy survey found that some states have relatively low penetration when it comes to AC-equipped households. This weekend much of America was again blanketed in a heat wave. As Reuters noted, over 175 million Americans were under excessive heat... Continue reading at Fast Company

[ Fast Company | 2023-07-31 09:15:00 UTC ]
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The AirPods Pro drop back to an all-time low, plus the rest of this week's best tech deals

This week, the biggest event in tech took place in Seoul with Samsung's Unpacked showcase. Among other announcements, the company officially unveiled its latest foldable smartphone, the Galaxy Z Fold 5. It's not even available yet, but Amazon is offering a $200 gift card if you pre-order from... Continue reading at Engadget

[ Engadget | 2023-07-28 18:33:17 UTC ]
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10 back-to-school gadgets you didn’t know you needed

Some tech purchases are no-brainers when getting ready for a fresh school year, like buying a new laptop or Chromebook. But other back-to-school products aren’t quite as obvious. They might seem purely optional—stuff you buy if you have money to throw around. But don’t be so quick to... Continue reading at PC World

[ PC World | 2023-07-28 10:45:00 UTC ]
More news stories like this | All news stories tagged with: #kindle #purely optional—stuff #consumer electronics #written word #overdrive service #local library #decent trade- #store hundreds #lcd screens #special torture #move frequently #royal pain


Q+A on life support as executive producer joins Stan Grant and heads for the door | The Weekly Beast

Q+A’s executive producer, Erin Vincent, quits the ABC. Plus: News Corp staff told to pay for print copies of SMH and AFRQ+A is on life support. The ABC talk show is highly unlikely to be commissioned after this year, ending a headline grabbing 15-year run on ABC TV.Two days after Stan Grant... Continue reading at The Guardian

[ The Guardian | 2023-07-28 05:07:54 UTC ]
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Book Deals: Week of July 31, 2023

Actor Delroy Lindo sells a memoir to Little, Brown; Sarah Pekkanen re-ups with St. Martin’s; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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The Week in Libraries: July 28, 2023

Among the week's headlines: a coalition of booksellers and publishing industry groups sue Texas over the state's new book rating law; a judge in Arkansas is set to rule on a motion to block that state's 'harmful to minors' law from taking effect; and a Houston school district's plan to replace... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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PW Picks: Books of the Week, July 28, 2023

Our favorite books coming out this week include new titles from Ken Jaworowski, Shane McCrae, Eddie Ndopu, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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Publishers Tap Into Market for Tarot Cards, Crystals, and More

Forthcoming books explore how to utilize the magical properties of such items to brighten moods, restore energy, quell pain, foster a sense of connection, and face tough social issues. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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This Week's Bestsellers: July 31, 2023

Serena Valentino lands at #2 on our children’s fiction list with 'Fire and Fate,' the 10th volume in her Villains series for Disney. Plus erotica writer Chuck Tingle makes his traditional publishing debut, and YA author Chloe Gong steps into the adult world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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Spain’s Book Market in 2022: Up 5.5 Percent

The annual report from Spain's publishers describes a 10th consecutive year of growth for the country's book market, at €2.7 billion. The post Spain’s Book Market in 2022: Up 5.5 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-27 20:58:08 UTC ]
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Equity Firm Eyeing Simon & Schuster to Sell RBmedia for $1 Billion

In what is likely a record price for an audiobook publisher, KKR, the private equity firm that owns RBmedia—and a rumored contender to buy S&S—is selling the company for an alleged $1 billion sum. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
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AAP StatShot Shows the US Book Market Flat in May

In the US, sales of books for adults and education were up in May, as children's books slid again, per AAP's StatShot. The post AAP StatShot Shows the US Book Market Flat in May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-24 14:10:38 UTC ]
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Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
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Apple's 10.2-inch iPad drops back to $250, plus the rest of the week's best tech deals

This week's best tech deals include a couple of all-time lows on older but still worthwhile Apple gadgets, with the 9th-gen iPad on sale for $250 and the M1-powered MacBook Air available for $750. The Amazon Fire TV Stick 4K Max is a solid value for those in need of a cheap media streamer at... Continue reading at Engadget

[ Engadget | 2023-07-21 15:15:52 UTC ]
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Adapting to Market Demands and Trends at Imago

Project-wise, Imago is now approaching pre-pandemic levels, says president and CEO Howard Musk. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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PW Picks: Books of the Week, July 24, 2023

Our favorite books coming out this week include new titles from Peter Cappelli, Aimee Ogden, Arianne Shahvisi, David Simon, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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Book Deals: Week of July 24, 2023

Cassidy Hutchinson, a former assistant to both Donald Trump and Mark Meadows, sells a memoir to Simon & Schuster, and Amistad buys a book by couture designer B Michael about his friendship with actor Cicely Tyson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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