‘They’re in denial’: Confessions of a digital chief at a legacy publisher

While most legacy media organizations have spent years integrating print and digital newsrooms and commercial teams, there are some who believe that there is a severe lack of understanding at the top in how to juggle the different requirements of a high-growth digital media business and a declining print one. In our latest Confessions interview, we spoke to a digital chief at a legacy media owner to find out why. 'There are no right or wrong ways of doing things, only different ways of allocating pain,' according to a digital chief at a legacy media owner. The post ‘They’re in denial’: Confessions of a digital chief at a legacy publisher appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-14 00:00:00 UTC ]
News tagged with: #digital chief #legacy publisher #commercial teams #severe lack

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Challenge Board Confessions: Publishers get real about platform challenges

Being a publisher today is hard work. On Day Two of the Digiday Publishing Summit, we granted publishers anonymity to share their biggest challenges. Publishers see big opportunity to reach new audiences on social media. But distributing to platforms efficiently and without giving up reader... Continue reading at Digiday

[ Digiday | 2016-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hard work #biggest challenges #big opportunity #reader revenue


Confessions of an ad tech veteran: ‘Publishers need to audit their exchanges’

Header bidding as become a hot topic in publishing as a means of driving better programmatic ad yields, and even Facebook wants in on the action. But in our latest Confession, an ad tech veteran tells us how the race to adopt header bidding is a classic example of why ad tech tax isn't being... Continue reading at Digiday

[ Digiday | 2016-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post confessions #header bidding #hot topic


Global publishing chiefs condemn closure of Turkish presses

Chief executives from leading publishing houses around the world, including Markus Dohle of Penguin Random House, Carolyn Reidy of Simon & Schuster and Arnaud Nourry of Hachette Livre, have said they are "deeply concerned" about the closure of 29 publishing houses in Turkey and called on... Continue reading at The Bookseller

[ The Bookseller | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chief executives #carolyn reidy #simon schuster #arnaud nourry #hachette livre #deeply concerned


Q&A: Time Inc.'s New Digital Chief Talks Ecommerce and What’s Next in Social

Like many of its magazine publishing peers, Time Inc. has spent the past few years furiously working to reposition itself as a multiplatform media company. In the last year alone, the company has acquired big-name digital brands (like xoJane and HelloGiggles), launched several of its own... Continue reading at AdWeek

[ AdWeek | 2016-08-09 00:00:00 UTC ]
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Digital publisher Dan Franklin to leave PRH

Digital publisher Dan Franklin is leaving Penguin Random House UK on 14th July, with his role made redundant. Continue reading at The Bookseller

[ The Bookseller | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leave prh #14th july


Regional Publishers and the Digital Dilemma

Assessing digital content's place in a still-print-centric space. The post Regional Publishers and the Digital Dilemma appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-13 00:00:00 UTC ]
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Publishers Move to Cash In On Digital Audiobook Boom

With sales of digital audiobooks soaring, publishers are racing to produce more titles and find innovative new marketing methods. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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My Job in 5; Alba Adriana Proko, Digital Assistant, Kings Road Publishing

Describe your role I assist on specialist digital projects across the four imprints of Kings Road Publishing: Blink, Templar, Studio Press and Weldon Owen. My role enables me to work on a wide spectrum of exciting projects, from app scoping and testing, to ebook management and sales reports,... Continue reading at The Bookseller

[ The Bookseller | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital assistant #studio press #weldon owen #sales reports


The Digital Publishing Revolution Is Only Speeding Up

E-book sales growth may be slowing, but the digital publishing revolution isn't going anywhere. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growth appeared #reality check #digital publishers #meaningful revenue


Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice media #smaller publishers #selling ads #industry observers


What’s in a name? With growth, digital publishers face tough branding questions

New digital media companies have to figure out how to scale an audience, but along the way, they face crucial branding decisions. The Huffington Post grew to top 100 million monthly uniques by stretching its mother brand across myriad subject areas, but Bustle and Vox Media say individual brands... Continue reading at Digiday

[ Digiday | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vox media #individual brands #distributed media


Italy Lowers Ebook VAT to Buoy Digital Publishing Industry

Even as the European Commission anticipates proposals for overhauling the EU's common VAT system, Italy joins several other member-nations in sharply lowering VAT on ebooks. The post Italy Lowers Ebook VAT to Buoy Digital Publishing Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-04 00:00:00 UTC ]
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Porter Anderson Joins Publishing Perspectives as Editor-in-Chief

Most recently associate editor of FutureBook, Porter Anderson will join international publishing trade magazine Publishing Perspectives as editor-in-chief. The post Porter Anderson Joins Publishing Perspectives as Editor-in-Chief appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-25 00:00:00 UTC ]
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‘There’s been a mindset change': Legacy publishers are catching up

The narrative about legacy print and TV brands is that their legacy processes and businesses would make it hard for them to adjust to the Web, which has been dominated by smaller, more nimble upstarts. But many of these publishers have taken lessons from their startup successors, using the tools... Continue reading at Digiday

[ Digiday | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legacy publishers #tv brands #traffic growth


Publishers Association Names New Chief Exec

Stephen Lotinga will succeed Richard Mollet as chief executive of the U.K.-based advocacy group for publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-05 00:00:00 UTC ]
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Digital publishers face a winter of discontent

Over the past few years, publishers have mastered the art of optimizing their content for Facebook to fuel growth. But today, growth is slowing, putting more publishers on edge as 2016 draws near. With easy traffic and growth far from certain, venture capital-backed publishers hope to sell at... Continue reading at Digiday

[ Digiday | 2016-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fuel growth #discontent appeared


How Chilean Publishers Can Leverage the “Digital Opportunity”

Chilean publishers are looking to digitization to help them expand their local and export markets, says Javier Sepúlveda Hales of Chile's eBooks Patagonia. The post How Chilean Publishers Can Leverage the “Digital Opportunity” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #export markets #ebooks patagonia


Is Digital Publishing to Blame for Books Getting Longer?

The average book’s length has grown from 320 pages in 1999 to 400 pages in 2014, a shift some blame on digital publishing. The post Is Digital Publishing to Blame for Books Getting Longer? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #average book


How Publishers Are Marketing Digital Audiobooks

Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowded market