The Hearst Magazines title Cosmopolitan has killed its CosmoTrips booking product, which it introduced last August in a bid to add another stream of reader revenue to its business, Adweek has learned. According to a person familiar with the situation, CosmoTrips was wound down following a series... Continue reading >> [ Source: AdWeek | 2023-08-30 11:38:30 UTC ]
Growing direct reader revenue remains the biggest priority for publishers heading into 2020. The post Digiday Research: Reader revenue is the top publisher priority for 2020 appeared first on Digiday. Continue reading >> [ Source: Digiday | 2019-10-22 04:01:38 UTC ]
In January, the Guardian became the first national newspaper to use recyclable packaging. Here, the team behind the change explain how it came about – and how readers have respondedAs part of a pioneering move to reduce plastic waste, the Guardian’s print edition will no longer be sold in... Continue reading >> [ Source: The Guardian | 2019-02-09 00:00:00 UTC ]
Being a publisher today is hard work. On Day Two of the Digiday Publishing Summit, we granted publishers anonymity to share their biggest challenges. Publishers see big opportunity to reach new audiences on social media. But distributing to platforms efficiently and without giving up reader... Continue reading >> [ Source: Digiday | 2016-09-21 00:00:00 UTC ]