These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new revenue streams. We've seen great leadership from media executives... Continue reading at 'AdWeek'

[ AdWeek | 2018-10-15 00:00:00 UTC ]
News tagged with: #digital publishers #media brand #revenue streams #media executives

Other Publishing stories related to: 'These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018'


Facebook’s Instant Articles Could Mean Less Traffic For Websites

Facebook officially rolled out Instant Articles to all iPhone users last Tuesday, allowing media companies to publish content directly to the social network instead of driving users back to their own properties.   The launch raises questions abo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #iphone users


Wait List Available for Publishing Mission to Cuba

The U.S. Publishing Mission to Cuba is sold out. However, industry members interested in the trip can be added to the waiting list by contacting PW publisher Cevin Bryerman at [email protected]. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing mission #waiting list


Religion Publishing News From Around the Web: October 28, 2015

Actress Leah Remini's take on why she left Scientology, and Sister Joan Chittister's discussion of her life's work of speaking up for women are among the religion news items being talked about today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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Publishing's grails and our unholy searches: Emma Barnes

'Tis but a scratch, of course. Still, writes Bibliolcloud and Snowbooks' Emma Barnes, certain problems in publishing begin to appear Grail-shaped to us. She's talking about such issues as accurate sales forecasting, reconciling statutory and management accounts, and knowing how profitable... Continue reading at The Bookseller

[ The Bookseller | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emma barnes


Forget Short Attention Spans, The Economist is Going Long on Digital Video

While most publishers are trying to figure out how to get video shorter to distribute on platforms like Facebook and Snapchat, The Economist is betting on a long-form approach.   Its 4-month-old, 10-person video division, called The Economist Fi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital video


Assessing the State of the Consumer Magazine Print Business

In the rush to the digital future, publishers have taken their eyes off the “print-ball.” The post Assessing the State of the Consumer Magazine Print Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital future


What Logo Licensing Can Do for Magazine Publishers

[Sponsored Content] For millennia, recognizable brands have identified creative ownership, and ultimately the reputation of that owner. Producers of goods and services have elevated that concept to a sophisticated science, leveraging loyalty to a brand reputation in order to succeed. The post... Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #sponsored content


Hearst to Target Online Shoppers with New Digital-Only Site

Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches.   Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
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The Distributed Content Landscape: ?an Overview for Publishers

In the future, we may remember 2015 as the year when content fragmentation hit the mainstream. Facebook Instant Articles (or Facebook IA in the interest of brevity), Snapchat Discover, Apple News, Twitter Moments, and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat discover #apple news


2015’s Best Viral Marketing Campaigns in German Media

The fifth annual Virenschleuderpreis, organized by Leander Wattig and the Frankfurt Book Fair, honored five viral marketing campaigns in German media. The post 2015’s Best Viral Marketing Campaigns in German Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german media


How News Outlet The Canary Aims to 'Diversify Media'

New media outlet The Canary is seeking to provide a counterpoint to mainstream journalism by creating a publishing platform for writers that pays its staff from the bottom up.   Kerry-anne Mendoza, editor-in-chief of The Canary, is cal ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news outlet #publishing platform


How German Publishers Deal With Amazon

At the opening press conference at this year’s Frankfurt Book Fair (which ended October 18), Heinrich Riethmüller, the chairman of the German Publishers and Booksellers Association, told reporters about the German book industry’s battle to prevent Amazon from “monopolizing” the book business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #booksellers association #told reporters #book business


Behind closed doors at DPSE: Publishers’ 5 biggest headaches

At this month’s Digiday Publishing Summit in Barcelona, Digiday and ConvertMedia gathered some of the brightest minds in publishing, put them behind closed doors, and let them have an honest and open conversation about what they’re dealing with these days. Spoiler alert: mobile, ad blocking, and... Continue reading at Digiday

[ Digiday | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #closed doors #brightest minds #open conversation #spoiler alert #ad blocking


Ehrlin: 'children's book world shouldn't fear self-publishing

The children’s book world should not be scared of self- publishing, according to Carl-Johan Forssén Ehrlin, the Swedish author behind the bestselling picture book The Rabbit Who Wants to Fall Asleep, which shot to number one in the Amazon.co.uk book chart before the author signed any deals with... Continue reading at The Bookseller

[ The Bookseller | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book world #swedish author #fall asleep #traditional publishers


New International Publishing Standards Address Discovery and Global Commerce

A host of organizations are working to make publishing more effective worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make publishing


PW Asks, You Answer: On Diversity in Publishing

This week, we asked our readers what the publishing industry could do to encourage diversity within its ranks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #encourage diversity #pw asks


The Guardian's Tim Gentry on Why the Digital Advertising Problem Needs a Unified Solution

It's a hard call to make, with disincentives for the first to make it, but there's a growing acknowledgement that digital publishers and advertisers have failed to deliver on the promise that digital advertising held.   The ability to id ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers


HMH Debuts Kids’ Digital Subscription Service

Houghton Mifflin Harcourt has launched Curious World, a kids' digital subscription service offering access to "playful learning" content for $9.99 per month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-22 00:00:00 UTC ]
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How Apple's Ad-blocking Software Could Put Small Publishers Out Of Business

With an iOS update expanding ad-blocking's reach, experts say smaller publishers and bloggers have fewer means of survival.As the debate over online ad blocking heats up with the arrival of iOS 9, experts say the biggest casualties of the online ad war may be small publishers and bloggers with... Continue reading at Fast Company

[ Fast Company | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-blocking software #smaller publishers #small publishers


Twitter Announces New Tools, Partnerships For Finding And Publishing Embedded Tweets

Online publishers are about to get a lot more options for embedding tweets in their stories, with Twitter announcing a new “ecosystem” of products around embedded tweets today at its Flight developer conference. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-22 00:00:00 UTC ]
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