The programmatic premium club: 3 steps to induction

Membership has its price. Publishers need to offer marketers assurances that they’ll do everything in their power to offer a welcoming, authenticated, premium programmatic environment. At the heart of this is creating and refining more precise audience segments based on behavior, interests and context. But it will take more than that. Premium publishers must work to educate brand planners, tackle viewability head on and ensure brand safety on all fronts. Sponsor content by Grapeshot. The post The programmatic premium club: 3 steps to induction appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-05-07 00:00:00 UTC ]
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The Thursday Murder Club sweeps the regions

Richard Osman's The Thursday Murder Club (Penguin) has topped all but one of the UK's regional bestseller charts, with only Central Scotland crowning Douglas Stuart's Booker-winner Shuggie Bain (Picador) instead.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 02:44:13 UTC ]
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Remembering The Black Expressions Book Club

In memory of the Black Expressions Book Club and its impact on a reader always seeking out Black literary excellence. Continue reading at Book Riot

[ Book Riot | 2021-08-17 10:39:00 UTC ]
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The Thursday Murder Club boomerangs back into the top spot

Richard Osman's The Thursday Murder Club (Penguin) has bounced back to the UK Official Top 50 number one spot, for an 11th week in total and a sixth week in paperback. Continue reading at The Bookseller

[ The Bookseller | 2021-08-16 16:44:24 UTC ]
More news stories like this | News stories tagged with: #richard osman #bounced back #11th week #sixth week


Galaxy Z Fold 3 hands-on: Built stronger for durability and S Pen support

It’s hard to believe that in just a matter of years, foldable devices have gone from the stuff of science fiction to actual usable daily drivers. Here we are today, checking out the third generation of Samsung’s foldables, which the company just launched at its Unpacked event. The Fold 3 is the... Continue reading at Engadget

[ Engadget | 2021-08-11 14:00:51 UTC ]
More news stories like this | News stories tagged with: #rated ipx8 #water resistance #review unit #daily life #average consumer #battery life #mainstream audience #science fiction


Hundreds step up for program to rescue stranded puffins and petrels

The Puffin & Petrel Patrol is back for its 17th year rescuing birds in the Witless Bay Ecological Reserve and the surrounding communities. Continue reading at CBC

[ CBC | 2021-08-10 08:30:00 UTC ]
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Book Club Picks for August 2021

The summer months may be slowly drawing to a close, but there are loads of books still to read. We’ve rounded up more than August book club selections, ranging from escapist fiction to deep dives into serious issues. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #ve rounded #escapist fiction #deep dives #book club


Octopus marketing and publicity restructure as Grindon and Brown step up

Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 20:07:57 UTC ]
More news stories like this | News stories tagged with: #announced promotions #marketing department #senior roles


Canelo acquires Hera Books as Mooney steps down

Digital commercial fiction publisher Hera Books has been acquired by Canelo for an undisclosed fee, with Hera's co-founder and m.d. Lindsey Mooney stepping down from the firm to pursue other opportunities.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 06:37:26 UTC ]
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The 3 best new audiobooks to listen to in August

For your playlist: A Vietnam memoir, a well-paced mystery and a sweeping tale of Purdue Pharma’s misdeeds. Continue reading at The Washington Post

[ The Washington Post | 2021-08-02 06:00:00 UTC ]
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Tomaszewska steps up as Virago editorial director

Virago’s Rose Tomaszewska has been promoted to editorial director, two years after joining the company.   Continue reading at The Bookseller

[ The Bookseller | 2021-07-27 16:33:15 UTC ]
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Reese’s Book Club’s Latest Pick

Check out the latest pick from Reese's Book Club--a YA historical fiction set in the New South--and #ReadWithReese this summer. Continue reading at Book Riot

[ Book Riot | 2021-07-20 19:01:58 UTC ]
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Hachette launches Health Charity Book Club with Tesco

Hachette UK has partnered with Tesco to support the retailer’s first Health Charity Book Club, exclusively featuring titles from the publisher.   Continue reading at The Bookseller

[ The Bookseller | 2021-07-16 20:09:05 UTC ]
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Vote for the Tonight Show’s Annual Summer Reads Book Club Selection

Cast your vote for one of the six books on the list to become the next #FallonSummerReads book club selection. Votes are due July 18th! Continue reading at Book Riot

[ Book Riot | 2021-07-15 18:52:12 UTC ]
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3 great new audiobooks for your drive, your walk, your laundry folding ...

Update your playlist with ‘The Passenger,’ ‘The Thursday Murder Club’ and ‘Red Island House Continue reading at The Washington Post

[ The Washington Post | 2021-06-25 12:00:00 UTC ]
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High five for The Thursday Murder Club at the top of the charts

Richard Osman's The Thursday Murder Club (Penguin) has scored a fifth week as the UK Official Top 50 number one, selling 29,953 copies.  Continue reading at The Bookseller

[ The Bookseller | 2021-06-22 10:54:39 UTC ]
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Mikyla Bruder Steps Up at Amazon Publishing

The forthcoming head of Amazon's publishing arm, a 10-year veteran at the business, looks toward its future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-18 04:00:00 UTC ]
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Oprah’s latest Book Club pick, ‘The Sweetness of Water,’ is a miraculous debut

Nathan Harris sets his novel in Georgia during the murky twilight of the Civil War. Continue reading at The Washington Post

[ The Washington Post | 2021-06-15 07:08:15 UTC ]
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Book Club Picks for June 2021

Book clubs are over the moon for Zakiya Dalila Harris's 'The Other Black Girl,' Oprah announces her latest pick, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-14 04:00:00 UTC ]
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Portuguese-Language SDG Book Club: Open for Business

The Portuguese-language SDG Book Club is divided into an effort in Portugal and a sister program in Brazil, each announcing its reading list. The post Portuguese-Language SDG Book Club: Open for Business appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-10 14:49:12 UTC ]
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How to watch Charles Yu explore his award-winning novel at the L.A. Times Book Club

National Book Award winner Charles Yu discusses 'Interior Chinatown' with Times film critic Justin Chang at the L.A. Times Book Club Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-05-27 20:58:15 UTC ]
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