The Players’ Tribune and Budweiser team up for new content studio

Derek Jeter’s The Players’ Tribune and Budweiser are launching a content studio, which will focus on short-form videos and photos for Facebook, Instagram and other social platforms. The launch is part of a broader strategy at The Players’ Tribune to diversify its video content and grow audience by leveraging social distribution. The partnership with Budweiser is initially set to run for six months with the publisher on the hook for producing 44 pieces of content. The post The Players’ Tribune and Budweiser team up for new content studio appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-05-24 00:00:00 UTC ]
News tagged with: #content studio #video content #derek jeter #social platforms #broader strategy #grow audience

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Audible teams with 'The Walking Dead' creators on audio originals

Audible's push into original content now includes a team-up with a company best-known for its comic books and TV shows. The Amazon-owned audiobook service has struck a deal with Skybound, the team behind The Walking Dead, to create multiple Audible... Continue reading at Engadget

[ Engadget | 2019-08-13 18:43:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #original content #comic books #tv shows #audiobook


Like Father, Like Son: Nelson DeMille and Son Team Up

The perennial bestseller Nelson DeMille joins forces with son Alex for a new thriller series. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #son team #nelson demille #thriller series


How Hearst’s Product Team Helps Build Audience, Revenues

“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
More news stories like this | News stories tagged with: #hearst newspapers #hearst #digital media


Shamah and Campbell join Audible Originals commissioning team

Audible Originals has added Lydia Shamah and Matthew Campbell to its commissioning team. Continue reading at The Bookseller

[ The Bookseller | 2019-08-07 21:21:35 UTC ]
More news stories like this | News stories tagged with: #audible originals


Enriching Content for Discoverability

Content is everywhere. In fact, there is an overabundance of content out there at the click of a button or the swipe of the screen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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CUP launches early content platform Cambridge Open Engage

Cambridge University Press is launching an early and open content platform to publish research outputs such as preprint papers, abstracts, conference proceedings and open data. Continue reading at The Bookseller

[ The Bookseller | 2019-07-30 08:03:04 UTC ]
More news stories like this | News stories tagged with: #conference proceedings #cambridge university press


Hodder and Serial Box to publish thriller by Hannah's female crime-writing team

Hodder & Stoughton has joined forces with digital platform Serial Box to publish an original psychological thriller by a team of women crime writers helmed and hand-picked by Sophie Hannah. Continue reading at The Bookseller

[ The Bookseller | 2019-07-29 06:07:59 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #sophie hannah #serial box #joined forces #hodder


Russian Ebook and Audiobook Player LitRes Opens Sales in Poland

Seeing its audiobook unit sales double year-over-year, Russia's digital retailer now has a new presence in the Polish market.  The post Russian Ebook and Audiobook Player LitRes Opens Sales in Poland appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-23 05:30:01 UTC ]
More news stories like this | News stories tagged with: #audiobook


Should your Digital Content be ADA Accessible?

With over 2,000 ADA website lawsuits filed last year, digital publishers should consider whether their digital content needs to comply with the Web Content Accessibility Guidelines (WCAG). Designed to make digital content more accessible to a wider range of people with disabilities, WCAG... Continue reading at Publishing Executive

[ Publishing Executive | 2019-07-19 15:07:09 UTC ]
More news stories like this | News stories tagged with: #wider range #digital publishers #digital content


Procter & Gamble, a U.S. soccer sponsor, backs the women’s team's fight for equal pay: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today Procter & Gamble’s Secret deodorant brand, an official sponsor of U.S.... Continue reading at Advertising Age

[ Advertising Age | 2019-07-15 10:00:00 UTC ]
More news stories like this | News stories tagged with: #big tech #literally millions #find ways #full interview #garett sloane #broad range #plot point #kindle


Comma Press teams up with Northern Short Story Festival for prize

Indie publisher Comma Press and the University of Central Lancashire have teamed up with the Northern Short Story Festival for the next Dinesh Allirajah Prize for Short Fiction. Continue reading at The Bookseller

[ The Bookseller | 2019-07-15 08:57:23 UTC ]
More news stories like this | News stories tagged with: #central lancashire #short fiction #indie publisher


Springer Nature extends ResearchGate content sharing pilot

Springer Nature is extending its content sharing pilot with site ResearchGate, originally launched in March, with a new phase that will see the publisher roll out four times as much content on the platform. Continue reading at The Bookseller

[ The Bookseller | 2019-07-11 04:52:05 UTC ]
More news stories like this | News stories tagged with: #originally launched #springer nature


Okolosie wins Novel Studio scholarship

Lola Okolosie has won the inaugural Novel Studio scholarship from City University for her novel-in-progress, Returnees.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-01 12:22:15 UTC ]
More news stories like this | News stories tagged with: #city university


Harris leaves Orion to head up new publishing team at YMU

Amanda Harris will join talent management group YMU, in a newly created role as director publishing, after 14 years at Orion. Continue reading at The Bookseller

[ The Bookseller | 2019-07-01 08:13:35 UTC ]
More news stories like this | News stories tagged with: #publishing team #amanda harris


This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek

[ AdWeek | 2019-06-27 14:00:59 UTC ]
More news stories like this | News stories tagged with: #raised $9 #content publisher


10 Takeaways You Missed From Our Content Engagement Master Class

[caption id="attachment_160793" align="aligncenter" width="820"] Jessica Levenson and Dean Praetorius answering audience questions about SEO[/caption] On June 18, some of the top practitioners in the industry from Atlantic Media, Bonnier, Meredith, TechTarget and Toast Media Group led a... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-25 20:52:36 UTC ]
More news stories like this | News stories tagged with: #high priority #push notification #digital content #bonnier


Is Your Team Culturally Competent?

In his new book series, consultant Dean Foster offers practical advice for companies on how to gain cultural competency in a global marketplace. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2019-06-20 15:08:04 UTC ]
More news stories like this | News stories tagged with: #global marketplace #book series


Russian Book Market Players Explore Digital Serialization

The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
More news stories like this | News stories tagged with: #growing popularity #online serialization #ebooks #russian book


Facebook warns that it can’t fully solve the toxic content problem

Facebook Inc. is under pressure to rid its site of hate speech and fake news but warned it can’t build a platform impervious to human nature. “This is not a fully solvable problem,” Carolyn Everson, a vice president responsible for marketing at the social media giant, said on a panel Tuesday at... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 20:37:03 UTC ]
More news stories like this | News stories tagged with: #tech companies #fake news #—bloomberg news #verso


Head of ITV comedy drops all-male writing teams

Head of comedy tells festival that there are a ‘significant lack’ of women and an ‘awful lot’ of all-male teamsITV’s head of comedy has said she will no longer commission any show with an all-male writing team, or one that has just a “token woman”.Saskia Schuster took action after an audit of... Continue reading at The Guardian

[ The Guardian | 2019-06-18 02:45:31 UTC ]
More news stories like this | News stories tagged with: #awful lot