The pitfalls of sponsored content, in 5 charts

Sponsored and branded content have evolved into a crucial source of revenue for publishers of every stripe. Along the way, they've had to sweet-talk advertisers and get into compliance with FTC regulations, but their readers still present the highest hurdles. Large chunks of American readers have always been confused by sponsored content, but it turns out that they are brand-conscious too: Nearly half of all readers say that they can lose trust in a news publisher if it runs sponsored content on behalf of a brand they don't trust. The post The pitfalls of sponsored content, in 5 charts appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-13 00:00:00 UTC ]
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Saturday is Love your Bookshop Day. 5 reasons why readers keep coming back to independent book stores

We interviewed booksellers about their experience of the pandemic and their customers. Continue reading at The Conversation

[ The Conversation | 2021-10-07 05:14:45 UTC ]
More news stories like this | News stories tagged with: #bookshop day #coming back #bookshop


5 new thrillers and mysteries to read this fall

Begin the season with books by Anthony Horowitz, Camilla Trinchieri, David McCloskey and others. Continue reading at The Washington Post

[ The Washington Post | 2021-10-02 12:00:00 UTC ]
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Rooney keeps the top spot on Bookshop.org's September chart

Sally Rooney has kept the top spot on Bookshop.org's Indie Champions chart for a second month, with Beautiful World, Where Are You (Faber). Continue reading at The Bookseller

[ The Bookseller | 2021-10-01 03:17:27 UTC ]
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Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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Bookstat chart: two's company for Osman sequel

Richard Osman’s The Man Who Died Twice (Penguin) scored the Bookstat e-book number one for the week ending 18th September, doubling up on its overall print number one—and leapfrogging Sally Rooney’s Beautiful World, Where Are You (Faber) in both charts. Continue reading at The Bookseller

[ The Bookseller | 2021-09-23 03:15:19 UTC ]
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Amazon Charts: The Man Who Died Twice murders the competition

Richard Osman's The Man Who Died Twice (Penguin) has claimed the Amazon Charts' Most-Sold: Fiction top spot, with its predecessor The Thursday Murder Club bouncing four places up the chart to join it in second. Continue reading at The Bookseller

[ The Bookseller | 2021-09-23 01:43:42 UTC ]
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Announcing the National Book Foundation’s 5 Under 35 honorees.

Today, the National Book Foundation announced its 5 Under 35 honorees: five fiction writers under the age of 35 “whose debut work promises to leave a lasting impression on the literary landscape.” As always, each honoree was selected by a writer who has been previously recognized by the National... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-21 14:00:45 UTC ]
More news stories like this | News stories tagged with: #fiction writers #lasting impression #literary landscape #national book foundation


Libraries Are For Everyone (and Everything): 5 Unexpected Items Your Library Will Lend You

Libraries are more than just books! Did you know many libraries will let you borrow musical instruments, tools, seeds, and more? Continue reading at Book Riot

[ Book Riot | 2021-09-20 10:31:00 UTC ]
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DK appoints Hopkins as content licensing director

Toby Hopkins has been appointed director of content licensing at DK as the publishing house develops plans to grow B2B sales in the digital space. Continue reading at The Bookseller

[ The Bookseller | 2021-09-17 22:51:13 UTC ]
More news stories like this | News stories tagged with: #appointed director #content licensing #digital space


Bookstat chart: Rooney doubles up

Sally Rooney has done the double as Beautiful World, Where Are You (Faber) searched out the Bookstat e-book number one spot, the same week it debuted atop the Nielsen BookScan print chart.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-15 10:34:29 UTC ]
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Sally Rooney’s Beautiful World, Where Are You tops UK book charts

In its first week on sale, Rooney’s new novel has outsold Jamie Oliver and beaten day-one sales of her previous book Normal People by 1,200% at WaterstonesSally Rooney’s Beautiful World, Where Are You has shot to the top of the UK’s book charts, selling more than 40,000 copies in just five... Continue reading at The Guardian

[ The Guardian | 2021-09-14 14:20:14 UTC ]
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Amazon Charts: One August Night sails into the top

Victoria Hislop's One August Night (Headline) has climbed 15 places to hit the Amazon Charts' Most-Sold: Fiction number one spot, as its Kindle price dropped to 99p. Continue reading at The Bookseller

[ The Bookseller | 2021-09-08 02:00:28 UTC ]
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Bookstat chart: Ford motors into the top spot

Martyn Ford’s All Our Darkest Secrets (Thomas & Mercer) zoomed into the Bookstat e-book chart number one for the week ending 4th September. Continue reading at The Bookseller

[ The Bookseller | 2021-09-07 20:49:57 UTC ]
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Audible to sponsor Women's Prize Discoveries programme

Audible has been named the sponsor of the Women's Prize for Fiction Discoveries programme in a three-year deal. Continue reading at The Bookseller

[ The Bookseller | 2021-09-07 09:47:19 UTC ]
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Louis Theroux charts 'weirdness of Covid world' in Pan Mac deal

Louis Theroux has signed a deal with Pan Macmillan for a new book, Theroux the Keyhole, billed as a “heartwarming diary of the weirdness of family life in Covid world”. Continue reading at The Bookseller

[ The Bookseller | 2021-08-25 15:16:12 UTC ]
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The 5 Best Libraries to See in Cambridge

Cambridge has over 100 libraries, so here are some (subjective) recommendations for the best ones to start with. Continue reading at Book Riot

[ Book Riot | 2021-08-23 10:39:00 UTC ]
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Amazon Charts: McAllister's That Night dawns atop Most-Sold: Fiction

Gillian McAllister's That Night (Penguin) has leapfrogged Stephen King's Billy Summers (Hodder & Stoughton) to take the Amazon Charts' Most-Sold: Fiction number one spot.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 03:59:25 UTC ]
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Sarah Ferguson’s Mills & Boon novel edges on to UK bestsellers chart

Historical romance Her Heart for a Compass has made it to the official UK book chart – but it still lies well clear of Bridgerton’s successIt’s not quite Bridgerton levels of sales, but Sarah Ferguson’s first venture into the romantic fiction market, Her Heart for a Compass, has nonetheless made... Continue reading at The Guardian

[ The Guardian | 2021-08-17 15:54:59 UTC ]
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Amazon Charts: King and Jane's Patisserie rise to the top

Jane Dunn's Jane's Patisserie (Ebury) and Stephen King's Billy Summers (Hodder & Stoughton) have topped Amazon's Most-Sold: Non-Fiction and Most-Sold: Fiction rankings respectively. Continue reading at The Bookseller

[ The Bookseller | 2021-08-11 22:55:21 UTC ]
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Bookstat chart: Labuskes has her sights on top spot

Brianna Labuskes’ A Familiar Sight (Thomas & Mercer), the first in the author’s two-part Dr Gretchen White series, made its debut atop the Bookstat e-book chart for the week ending 7th August, in a week that saw nine new entries in the top 10. Continue reading at The Bookseller

[ The Bookseller | 2021-08-11 07:34:23 UTC ]
More news stories like this | News stories tagged with: #bookstat chart