The End of Digital Advertising as We Know It

The display-ad business model is reaching its saturation point, spurring a need for digital publishers to come up with a new approach. Continue reading at 'Knowledge@Wharton'

[ Knowledge@Wharton | 2016-11-18 00:00:00 UTC ]
News tagged with: #digital advertising #saturation point #digital publishers

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As Digital Comics Surge, Comics Plus Takes Off in Schools and Libraries

The digital comics service has been reborn under "mission-driven" upstart LibraryPass. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
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Abrupt End to U.K.' s Costa Awards

In a surprise announcement June 10, Costa Coffee announced it was immediately ending its support for the second most prestigious book award—after the Booker—in the U.K. and Ireland. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-13 04:00:00 UTC ]
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The Best Short Stories with Twist Endings

Genuinely classic and canonical short stories with twist endings are hard to find. For the ‘twist’ to be a true surprise, it needs to appear to come out of nowhere while also being completely credible, so we as readers don’t feel cheated. It should also be a twist in the […] Continue reading at Interesting Literature

[ Interesting Literature | 2022-06-10 14:00:35 UTC ]
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'Chaos' at Toronto's Pearson airport could continue until end of August, ex-Air Canada exec says

Extremely long wait times being experienced by arriving and departing passengers at Toronto Pearson Airport are likely to continue until Labour Day, a former Air Canada executive said Wednesday. Continue reading at CBC

[ CBC | 2022-06-08 17:55:58 UTC ]
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Media Buying Briefing: Sustainability once again takes center stage across digital media

Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-06-06 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #digital media

Outside Inc. Lays Off 15% of Staff as It Transitions to Digital

Outside Inc. told staff on Friday that it would be laying off around 15% of its 580-person workforce--between 85 to 90 people--as the bundled publisher continues its transition to a primarily digital company, the Denver Business Journal reported Friday. The media company, which is composed of 36... Continue reading at AdWeek

[ AdWeek | 2022-05-21 00:26:05 UTC ]
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Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
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Guardian wins Amnesty media award for best use of digital media

Award given for the interactive reconstruction of the moment Israeli forces hit a residential tower block in GazaThe Guardian has won a prestigious Amnesty media award for the interactive reconstruction Countdown to the airstrike: the moment Israeli forces hit al-Jalaa tower, Gaza, showing the... Continue reading at The Guardian

[ The Guardian | 2022-05-06 10:11:30 UTC ]
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Print Unit Sales Fell 6% at the End of April

With all categories except adult fiction posting declines, unit sales of print books fell 6.1% in the week ended Apr. 30, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-06 04:00:00 UTC ]
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France’s ‘Digital Barometer’: 27 Percent Trying Audiobooks

The new study from France's publishers indicates that French audiobook fans are moving from CDs and tape to digital audio. The post France’s ‘Digital Barometer’: 27 Percent Trying Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-05-05 01:45:20 UTC ]
More news stories like this | News stories tagged with: #post france #audiobooks appeared #digital audio #audiobook

Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen

Blackstone Ends Library Embargo

Nearly three years after it first announced a 90-day embargo to libraries on its newly published audio titles, Blackstone Publishing this week announced that it is changing course. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #week announced #blackstone publishing #libraries

The Powerful Impact of Digital Media on Mass Shootings

The digital media age has exerted profound influence on how we see the mass shootings phenomenon. Through Twitter and other social media platforms, the public begins to learn of these attacks as they unfold in real time. Misinformation and political outrage also spread swiftly. A popular... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-08 08:49:42 UTC ]
More news stories like this | News stories tagged with: #mass shootings #real time #digital media

The Book Sales Boom Has Ended

Sales of print books dipped 8.9% in the first quarter of 2022, putting an end to a long sales surge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-08 04:00:00 UTC ]
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New York City Libraries End Late Fees, and the Treasures Roll In

The decision in New York City set off a wave of returns, accompanied by bashful notes of apology and gratitude. Continue reading at The New York Times

[ The New York Times | 2022-03-31 14:46:31 UTC ]
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Zestworld Launches Digital Comics Venture with $9 Million in Funding

Zestworld announced it has raised $9.37 million in new funding to create a digital comics publishing and distribution platform for a newly assembled stable of veteran popular comics creators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
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Deception has changed in the digital era, and spies are adapting

The tools and scope of the digital world present unprecedented challenges for intelligence agencies, Amy B. Zegart writes. Continue reading at The Washington Post

[ The Washington Post | 2022-03-18 12:00:04 UTC ]
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Quarto Group Posts Double-Digit Gains in Sales, Earnings

The launch of some new imprints and another good year for a number of its most popular series combined to boost sales at Quarto Group by 19%, to $151.5 million, in 2021 over 2020. Adjusted operating profit jumped 51%, to $ 16 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #boost sales #good year #quarto group #quarto