The End of Digital Advertising as We Know It

The display-ad business model is reaching its saturation point, spurring a need for digital publishers to come up with a new approach. Continue reading at 'Knowledge@Wharton'

[ Knowledge@Wharton | 2016-11-18 00:00:00 UTC ]
News tagged with: #digital advertising #saturation point #digital publishers

Other Publishing stories related to: 'The End of Digital Advertising as We Know It'


Troubles for property insurers spells more losses at Digital Media Solutions

Revenue fell to a three-year low as insurance carriers downsized their advertising budgets. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-08-16 10:33:50 UTC ]
More news stories like this | News stories tagged with: #revenue fell #advertising budgets #digital media


Sony and other music labels sue Internet Archive for digitizing old records

The Internet Archive is facing another lawsuit over one of its conservation projects. Sony Music Entertainment, Universal Music Group and a handful of other music labels have filed a lawsuit against the nonprofit organization, accusing it of copyright infringement for digitizing, "willfully... Continue reading at Engadget

[ Engadget | 2023-08-12 11:01:08 UTC ]
More news stories like this | News stories tagged with: #louis armstrong #project website #unlimited access #legal battle


As Digital Media Falters, Betches Hits Its Stride, Expanding Headcount and Revenue Streams

Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek

[ AdWeek | 2023-08-03 11:50:06 UTC ]
More news stories like this | News stories tagged with: #revenue streams #pop culture #late july #broader effort #wholly owned #digital media


Harry Potter and the Cursed Child marks seven years in West End

Harry Potter and the Cursed Child is marking its seventh anniversary at London’s Palace Theatre Continue reading at BBC News

[ BBC News | 2023-07-30 06:50:32 UTC ]
More news stories like this | News stories tagged with: #west end #cursed child #seventh anniversary #palace theatre #harry potter


The End of an Era at Penguin Random House

Layoffs, buyouts, and reorganizations abound as the largest trade publisher in the U.S. charts a future course. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publisher


Alight Media takes top digital media outreach spot from Global

The company claims to reach “over half” of adults across 146 UK towns and cities. Continue reading at Media Week

[ Media Week | 2023-07-12 08:53:16 UTC ]
More news stories like this | News stories tagged with: #company claims #digital media


Chelmsford hospital defamation case ends in settlement and apology for claims in Scientology book

HarperCollins ‘sincerely apologises’ to doctor for claims about Sydney private hospital in ABC journalist Steve Cannane’s bookFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastA long-running defamation case sparked... Continue reading at The Guardian

[ The Guardian | 2023-07-03 06:33:55 UTC ]
More news stories like this | News stories tagged with: #scientology book #free morning #latest updatesget #free app #fair game #guardian australia #harpercollins


Prince Harry asks for £440,000 in damages as phone-hacking case ends

If Harry wins he will have to thank legal precedent set by apprentice chimney sweep 300 years agoIf Prince Harry wins his phone-hacking claim against Mirror Group Newspapers he will have to thank a legal precedent set by an apprentice chimney sweep more than 300 years ago.The royal’s case... Continue reading at The Guardian

[ The Guardian | 2023-06-30 16:17:33 UTC ]
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Stop the press: Vienna newspaper Wiener Zeitung ends daily print edition after 320 years

One of the world’s oldest newspapers, the Vienna-based Wiener Zeitung, is ending its daily print run after more than three centuries Continue reading at ABC News

[ ABC News | 2023-06-30 10:46:38 UTC ]
More news stories like this | News stories tagged with: #oldest newspapers


Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


Leading National Advertisers 2023—Spending is still growing, but a recession looms

Ad spending for the 200 biggest U.S. advertisers rose a solid 8% in 2022. Internet companies from Amazon to Ally drove ad spending growth, and digital media grabbed the lion's share of budgets for blue-chip marketers. Budgets could come under pressure amid looming signs of recession. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #recession looms #ad spending #internet companies #digital media


End-of-Year Celebrations That Rock

With the school year winding down, we spoke with three educators about how they help their students look back on what they've learned—and forward to a summer of possibilities—with special end-of-year celebrations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-26 04:00:00 UTC ]
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Michael Caine’s novel will most likely be rubbish, but I’m glad he’s found his happy ending | Xan Brooks

Most actors make terrible novelists – but writing the ‘cracking thriller’ Deadly Game was life-affirming for the veteran star, so never mind the finished productGod spare us another millionaire actor who fancies themself as a bestselling author –unless the actor is Michael Caine, in which case... Continue reading at The Guardian

[ The Guardian | 2023-06-08 12:30:07 UTC ]
More news stories like this | News stories tagged with: #happy ending #press release #basic idea #bestselling author #novelists


APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year

The Audio Publishers Association finds in its annual report that audiobook sales generated $1.8 billion in the United States in 2022. The post APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
More news stories like this | News stories tagged with: #11th year #annual report #publishers association #audiobook


Illinois set to become first state to end book bans

Governor JB Pritzker expected to sign bill that would block state funding for public libraries and schools that ban booksGovernor JB Pritzker is expected to sign a bill that would make Illinois the first state to legislate to end book bans – by punishing publicly-funded institutions that attempt... Continue reading at The Guardian

[ The Guardian | 2023-05-30 10:00:33 UTC ]
More news stories like this | News stories tagged with: #state legislature #public schools #ban books #public libraries


A More Introspective End of the World: A Reading List of Quiet Apocalypse Books

Apocalypse brings to mind cataclysmic events, often involving Mad Max-esq fighting, cannibalism, and what horrors one must endure, or commit, to survive. I love such stories. I like to imagine that I would survive, thrive even, conveniently forgetting that my life of indoor pursuits, reading,... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-25 12:26:54 UTC ]
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Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday

[ Digiday | 2023-05-22 04:01:00 UTC ]
More news stories like this | News stories tagged with: #millennial parents #digital media


Vice Media files for Chapter 11 bankruptcy, the latest in a string of digital media setbacks

Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News

[ ABC News | 2023-05-15 11:47:06 UTC ]
More news stories like this | News stories tagged with: #vice media #meteoric rise #digital media


'New York Times' reports slower digital subscription growth and weakening ad revenue

The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York

[ Crains New York | 2023-05-10 18:44:39 UTC ]
More news stories like this | News stories tagged with: #bright spot #digital media


Condé Nast Unveils Expanded Digital Video Slate During NewFronts

The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek

[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | News stories tagged with: #newfronts presentation #ad products #business lines #digital media