The Breakout Hit Outlander Is Finally Attracting Women to Starz

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO.  A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-30 00:00:00 UTC ]
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OverDrive: Record Number of Libraries Hit Million Digital Lend Mark

Leading library service provider OverDrive this week reported that a total of 121 public libraries and consortia across seven countries and from 37 U.S. states surpassed one million digital lends in 2021, a significant jump from 2020, when 102 libraries hit the mark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-12 05:00:00 UTC ]
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8 Genre-Bending Books by Asian American Women

The Asian American women writers in this reading list explore the existential. They seek to do anything but simplify. They live with and write through some very dense, tangled complexities, even mysteries. Some, perhaps many, unsolvable, with wounds that perhaps cannot be closed, not in this... Continue reading at Electric Literature

[ Electric Literature | 2022-01-03 12:00:00 UTC ]
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Carty-Williams and Halls named in Women's Prize under-35 spotlight

The Women’s Prize and Good Housekeeping have unveiled their 10 most promising female authors under 35 including Candice Carty-Williams, Stacey Halls, Abigail Dean and Chibundu Onuzo.   Continue reading at The Bookseller

[ The Bookseller | 2021-12-30 17:01:54 UTC ]
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Hitting the Books: Amiga and the birth of 256-color gaming

With modern consoles offering gamers graphics so photorealistic that they blur the line between CGI and reality, it's easy forget just how cartoonishly blocky they were in the 8-bit era. In his new book, Creating Q*Bert and Other Classic Arcade Games, legendary game designer and programmer... Continue reading at Engadget

[ Engadget | 2021-12-25 16:30:11 UTC ]
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bell hooks pushed us to think harder about feminism, Black women and Beyoncé

bell hooks was a legend. She was also human, and we should celebrate her complexity. Continue reading at The Washington Post

[ The Washington Post | 2021-12-16 17:44:05 UTC ]
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Spain’s Women in Publishing: ‘A Major Role in Defining Literary Trends’

The Guest of Honor Spain program at Frankfurter Buchmesse 2022 will reflect the strong position of women in Spanish publishing. (Sponsored) The post Spain’s Women in Publishing: ‘A Major Role in Defining Literary Trends’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-12-16 12:32:30 UTC ]
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Mackesy hit named bestselling UK hardback since records began

Charlie Mackesy’s The Boy, the Mole, the Fox and the Horse has become the UK’s bestselling adult hardback book since records began, according to figures released by publisher Ebury. Continue reading at The Bookseller

[ The Bookseller | 2021-12-16 07:15:56 UTC ]
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Little A lands McGowan's investigation into missing Dublin women

Claire McGowan’s true crime investigation, The Vanishing Triangle, has been acquired by Little A, the literary imprint of Amazon Publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 16:24:14 UTC ]
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Cosy crime, cookbooks and a surprise hit: what we’ve really read in the pandemic

It was a chance to finally get around to Tolstoy or Proust, but the charts tell a different story. Which books did we actually turn to in the lockdowns? • Let us know in the comments what you were reading Back in spring 2020, when it became clear that coronavirus wasn’t going away, book lovers... Continue reading at The Guardian

[ The Guardian | 2021-12-11 09:00:06 UTC ]
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Seeking a world without women, Tabitha Lasley lost herself — and found a better book

A journalist went to Scotland to investigate the world of oil riggers and slept with her first source. "Sea State" is her raw memoir of the aftermath Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-12-07 14:00:53 UTC ]
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I write ‘women’s commercial fiction’ –why is my work still seen as inferior to men’s? | Emma Hughes

A recent roundup of the ‘best books of 2021’ had every possible genre of novel – with the unsurprising exception of romanceIn the four months since my first novel came out, I’ve had the same conversation probably a dozen times.“What’s it about?” a well-meaning stranger will ask. “Well,” I’ll... Continue reading at The Guardian

[ The Guardian | 2021-12-05 15:25:24 UTC ]
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Unbound reprints 70,000 copies of TikTok hit Cain's Jawbone

Unbound is reprinting 70,000 copies of Cain's Jawbone, as the literary mystery by Edward Powys Mathers continues to prove a TikTok sensation and bookshops experience high demand from customers.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-03 14:34:58 UTC ]
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In ‘The City of Mist,’ a final word from Carlos Ruiz Zafón

A posthumously published story collection by the best-selling author of “The Shadow of the Wind” blends the familiar with a new perspective. Continue reading at The Washington Post

[ The Washington Post | 2021-12-01 13:00:00 UTC ]
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Literature event accessibility guide hits funding target after industry support

A project to develop a guide to make literature events accessible for disabled people has reached its research and development phase target budget following support from the industry. Continue reading at The Bookseller

[ The Bookseller | 2021-11-25 01:08:21 UTC ]
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Books in the Media: The Every by Dave Eggers hits the spot

The Every by Dave Eggers (Hamish Hamilton) took the media by storm this week picking up mentions in The Guardian, Telegraph, Sunday Times, Times, iNews and Scotsman.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-22 14:18:03 UTC ]
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Hay and Women's Prize win Culture Recovery Fund cash

The Hay Festival and the Women's Prize are some of the literature organisations to have benefitted from the latest round of the government’s Culture Recovery Fund administered through Arts Council England.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-22 05:55:21 UTC ]
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In latest breach, Iran's Mahan Air hit with cyberattack

Iran's state TV says a cyberattack has disrupted access to the country's privately owned Mahan Air Continue reading at ABC News

[ ABC News | 2021-11-21 09:33:44 UTC ]
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Singh and Mosse reveal opposition faced by Women's and Jhalak Prize

Kate Mosse and Sunny Singh have revealed the opposition facing their book prizes, with people at first accusing the Jhalak of "diluting literary merit". Continue reading at The Bookseller

[ The Bookseller | 2021-11-20 05:15:55 UTC ]
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Authors support Women's Prize Trust's T-shirt celebration of female icons

Authors including Elizabeth Day, June Sarpong and Dolly Alderton are among those supporting a new T-shirt initiative to spotlight iconic female writers, launched by the Women's Prize Trust. Continue reading at The Bookseller

[ The Bookseller | 2021-11-14 18:47:39 UTC ]
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Dorothy Koomson and Pandora Sykes help judge 2022 Women's Prize

Author and journalist Mary Ann Sieghart will chair the judging panel for the Women’s Prize for Fiction for 2022, with fellow judges including writers Dorothy Koomson, Anita Sethi, Pandora Sykes and Lorraine Candy.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 15:25:38 UTC ]
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