[caption id="attachment_139031" align="alignright" width="450"] Credit: Andrew Noel for Teen Vogue[/caption] Last year, Teen Vogue launched its first two-day Teen Vogue Summit in December. Its success led to the brand renewing and expanding the program into two events for 2018—the first in June and the second slated for the end of November. The Summit, which is aimed at the magazine’s readership of teens and young women who represent upcoming change-makers, was created as a way for the publication to “engage our readers offline and give them the chance to solidify the ideas and relationships they are building in digital spaces,” according to executive editor Samhita Mukhopadhyay. However, it wasn't only the publication’s success from the first two Summits—a 900 percent year-over-year increase in the brand’s experiential revenue from Q4 2017 to Q3 of 2018 versus the same period in 2016-2017—that have inspired its continuation and growth, but also the positive responses from its partners that have allowed for a brand extension of this size to become a bi-yearly event. Alternating between Los Angeles and New York City—the December Summits taking place in the former at 72andSunny, and this past June's Summit hosted in the latter at The New School— these events are similar to many other experiential brand extensions that fashion and lifestyle publishers have been experimenting with recently. Yet, it’s the new demographic of attendees that the Teen Vogue Summit offers to... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-10-18 00:00:00 UTC ]
Summit publisher Judy Clain’s inaugural acquisition, a debut novel titled ‘Great Black Hope’ by Rob Franklin, bodes well for storied imprint’s relaunch. Clain, previously editor-in-chief of Little, Brown, called Franklin “the writer we dreamed of publishing” at Summit. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Read an excerpt of Hope Ablaze by Sarah Mughal Rana, a YA novel about a Muslim girl who writes a protest poem that goes viral, changing her whole life. Continue reading at Book Riot
[ Book Riot | 2024-02-21 12:30:00 UTC ]
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During his keynote presentation at the Indie Press Caucus meeting at Winter Institute 2024 in Cincinnati, Hanif Abdurraqib critiqued the consolidation of the big houses and emphasized the importance of indie presses in the book publishing ecosystem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-12 05:00:00 UTC ]
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Writing and reading poems is no longer a minority pastime as verse overlaps with self-help genre and classics are revisitedIt was only last year that the Scottish poet Donna Ashworth was given a publishing contract. Now the 48-year-old has ended 2023 with five of her books in the Top 20 poetry... Continue reading at The Guardian
[ The Guardian | 2023-12-24 12:00:53 UTC ]
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This year, 100% of Hachette Book Group's overall paper usage came from Forest Stewardship Certified and Sustainable Forestry Initiative fiber. Use of recycled fiber, however, fell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-19 05:00:00 UTC ]
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In its first major move since being acquired by KKR, Simon & Schuster has announced that longtime Little, Brown editor-in-chief Judy Clain will join S&S as senior v-p and publisher of Summit Books, with a mandate to revive and refocus the imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-11 05:00:00 UTC ]
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An excerpt from Alice Sadie Celine by Sarah Blakley-Cartwright Check out the audiobook edition of this excerpt, read by award-winning actress Chloë Sevigny, from Simon & Schuster Audio. Simon & Schuster Audio · ALICE SADIE CELINE Audiobook Excerpt – Chapter 1 AliceFRIDAY Opening night... Continue reading at Electric Literature
[ Electric Literature | 2023-11-20 12:05:00 UTC ]
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To what extent copyright law applies to generative AI tools is a legal gray area -- and cause for concern among companies using these tools for commercial purposes. Continue reading at Digiday
[ Digiday | 2023-11-20 05:01:00 UTC ]
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In the lead-up to this year's Esports Business and Gaming Summit, the event's organizers polled 112 North American gaming and esports executives about their thoughts on the industry’s current trajectory, representing a cross-section of executives in sectors including broadcasting and media,... Continue reading at Digiday
[ Digiday | 2023-10-24 04:01:00 UTC ]
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The New York Public Library's Teen Banned Book Club offers free nationwide digital access to banned and challenged YA books. Continue reading at Book Riot
[ Book Riot | 2023-10-03 11:00:00 UTC ]
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Media execs took stage at the Digiday Publishing Summit to discuss the growing importance of ROI in ad campaigns this year. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
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Publishers who attended the Digiday Publishing Summit opened up about their top challenges, concerns and curiosities during closed-door, anonymous town hall meetings. Continue reading at Digiday
[ Digiday | 2023-09-21 04:01:00 UTC ]
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DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday
[ Digiday | 2023-09-14 04:01:00 UTC ]
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Find even more graphic novels like your favorite webcomic turned graphic novel turned movie NIMON by Nate Stevenson. Continue reading at Book Riot
[ Book Riot | 2023-08-11 10:34:00 UTC ]
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Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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Ad spending for the 200 biggest U.S. advertisers rose a solid 8% in 2022. Internet companies from Amazon to Ally drove ad spending growth, and digital media grabbed the lion's share of budgets for blue-chip marketers. Budgets could come under pressure amid looming signs of recession. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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