Taylor: Waterstones’ focus is on conversations

Waterstones has more than tripled sales of its Fiction Book of the Month in volume terms in the past two years, the company’s head of events and PR Sandra Taylor revealed. She said its Book of the Month choices were “consistently making bestsellers because we are hand-selling better”. Giving tips to attendees of The Bookseller’s Marketing & Publicity Conference on how to improve relationships between retailers and publishers, Taylor said that training for Waterstones’ staff had recently focused on “conversations rather than the hard sell”. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-04 00:00:00 UTC ]
News tagged with: #fiction book #volume terms #hard sell

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Big Idea: Simplicity In Focus & Communication

By David Saabye Sometimes it's the little ideas that make a big difference. Magazine publishers have focused on many "big" ideas in recent decades, which have manifested in such projects as News Corp.'s The Daily... Continue reading at Publishing Executive

[ Publishing Executive | 2014-12-02 00:00:00 UTC ]
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The Miniaturist named Waterstones Book of the Year

The Miniaturist by Jessie Burton has been named as the Waterstones Book of the Year. Burton's debut novel, published by Picador, beat a shortlist that also included Man Booker Prize winner The Narrow Road to the Deep North and Samuel Johnson Prize winner H is for Hawk. Continue reading at The Bookseller

[ The Bookseller | 2014-12-02 00:00:00 UTC ]
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Thirty-six authors head for Waterstones Piccadilly

Authors David Mitchell, Michel Faber and Malorie Blackman are among a total of 36 writers who will be socializing with customers at a Waterstones Christmas shopping event in London tonight (26th November). The Waterstones Piccadilly “Christmas Shopping Extravaganza” from 6pm – 10pm tonight,... Continue reading at The Bookseller

[ The Bookseller | 2014-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #waterstones spokesperson #sign books #inviting members #malorie blackman #michel faber #waterstones piccadilly


Exclusive Knausgaard box set for Waterstones

Vintage has released an exclusive box set of Karl Ove Knausgaard’s My Struggle series with Waterstones this week. The set comprises paperback editions of the first three books in the series, A Death in the Family, A Man in Love and Boyhood Island, priced at £19.99. Chris White, fiction buyer... Continue reading at The Bookseller

[ The Bookseller | 2014-11-20 00:00:00 UTC ]
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Sharjah: A Book Fair Focused on Cultural Connections

The Sharjah International Book Fair is focused on forging cultural connections and fighting Muslim extremism through books. The post Sharjah: A Book Fair Focused on Cultural Connections appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-12 00:00:00 UTC ]
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Flanagan and Macdonald on Waterstones shortlist

Man Booker Prize winner The Narrow Road to the Deep North and Samuel Johnson Prize winner H is for Hawk are amongst the titles competing to win the Waterstones Book of the Year 2014. There are eight titles this year on the shortlist, voted for by Waterstones’ booksellers– three adult fiction,... Continue reading at The Bookseller

[ The Bookseller | 2014-11-11 00:00:00 UTC ]
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Eight books up for Waterstones prize

Richard Flanagan's Man Booker Prize winning novel The Narrow Road to the Deep North is among eight contenders for Waterstones Book of the Year 2014. Continue reading at BBC News

[ BBC News | 2014-11-11 00:00:00 UTC ]
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CMS Committee criticises ACE's 'unfair London focus'

The Commons Culture, Media and Sport Committee has told Arts Council England to move faster in correcting its "clear arts funding imbalance in favour of London". However ACE chair Sir Peter Bazalgette has argued for more money to help that process, saying that it is difficult for ACE to act... Continue reading at The Bookseller

[ The Bookseller | 2014-11-05 00:00:00 UTC ]
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Gateshead return for Waterstones

Waterstones looks set to give its Christmas trade an added boost with the opening of two new branches between now and December 25th. Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
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Poirot and Jeeves join in Waterstones sleepover

Detective Hercule Point and butler Jeeves joined guests at a sleepover event in Waterstones’ flagship store on Saturday (26th October). Altogether 19 guests spent 12 hours overnight in the bookshop at an event organised after the company hit the headlines when an American tourist got locked in... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
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Waterstones to hold 'sleepover' following tourist lock-in

Waterstones Piccadilly is to host a sleepover this Friday (24th October), following an incident last Thursday night (16th October) where a tourist got locked in Waterstones in Trafalgar Square.   Waterstones is running a competition on the Airbnb website for 10 guests to win the chance to... Continue reading at The Bookseller

[ The Bookseller | 2014-10-22 00:00:00 UTC ]
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Who wants to sleep over at a Waterstones bookstore?

After an American became accidentally locked inside a Waterstones location after it closed, the UK book store chain is inviting contest winners to stay the night. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-22 00:00:00 UTC ]
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Tourist gets trapped in Waterstones bookstore, sparks jealousy

Waterstones patron David Willis tweeted at the Twitter account for the company, alerting them that he was locked inside one of their stores. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-21 00:00:00 UTC ]
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Canon’s New Camera Ads Focus on People, Not Products

As smartphones continue to erode sales of cameras and equipment, traditional brands are building digital platforms that double as marketing assets. Today, Canon launched the multi-year "See Impossible" campaign, shifting the marketing focus away from products and onto customers' stories. ... Continue reading at AdWeek

[ AdWeek | 2014-10-07 00:00:00 UTC ]
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Brazil in Focus at Göteborg Book Fair, Authors React

Brazil is the country of honor at the Göteborg Book Fair and a trio of Brazilian authors reflect on having had their work promoted overseas these past several years. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-30 00:00:00 UTC ]
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Brick Lane focus for publishers

Brick Lane continues to be a home of creativity, with the launch of independent publisher Brick... Continue reading at The Bookseller

[ The Bookseller | 2014-09-12 00:00:00 UTC ]
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Avon signs three more from Taylor

Avon has signed rights in three novels by C L Taylor. Senior commissioning editor Lydia Vassar-... Continue reading at The Bookseller

[ The Bookseller | 2014-09-05 00:00:00 UTC ]
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Publishers: Ditch your apps; focus on mobile Web

New research shows how hard it is to drive app downloads and why news publishers should be focusing more on their mobile websites and social distribution. The post Publishers: Ditch your apps; focus on mobile Web appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-25 00:00:00 UTC ]
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Waterstones stocks Amazon Publishing's Sherratt

Paperback editions of books by Amazon Publishing UK author Mel Sherratt are being stocked locally... Continue reading at The Bookseller

[ The Bookseller | 2014-08-20 00:00:00 UTC ]
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Self-publishing becomes larger focus at this year’s Frankfurt Book Fair

The Frankfurt Book Fair will organize a two-day self-publishing and author program at the 2014 fair this year, aimed at an international audience. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-11 00:00:00 UTC ]
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