Taylor: Waterstones’ focus is on conversations

Waterstones has more than tripled sales of its Fiction Book of the Month in volume terms in the past two years, the company’s head of events and PR Sandra Taylor revealed. She said its Book of the Month choices were “consistently making bestsellers because we are hand-selling better”. Giving tips to attendees of The Bookseller’s Marketing & Publicity Conference on how to improve relationships between retailers and publishers, Taylor said that training for Waterstones’ staff had recently focused on “conversations rather than the hard sell”. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-04 00:00:00 UTC ]
News tagged with: #fiction book #volume terms #hard sell

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Taylor: Waterstones’ focus is on conversations

Waterstones has more than tripled sales of its Fiction Book of the Month in volume terms in the past two years, the company’s head of events and PR Sandra Taylor revealed. She said its Book of the Month choices were “consistently making bestsellers because we are hand-selling better”. Giving... Continue reading at The Bookseller

[ The Bookseller | 2015-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction book #volume terms #hard sell


WriteGirl Has My Heart: A Conversation with Keren Taylor

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[ Los Angeles Review of Books | 2020-01-16 18:00:49 UTC ]
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Taylor to manage Waterstones Piccadilly

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[ The Bookseller | 2012-07-03 00:00:00 UTC ]
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Art as a “Catalyst for Conversations”: A Conversation with Philbrook Curator Susan Green, by Michelle Johnson

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‘One Hundred Years of Solitude’ Book Club Conversation Space: Main Discussion

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[ The New York Times | 2024-11-01 18:49:03 UTC ]
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Taylor Norman Named PW Star Watch Superstar of 2024

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[ Publishers Weekly | 2024-10-11 04:00:00 UTC ]
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‘Intermezzo’ Book Club Conversation Space: Main Discussion

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[ The New York Times | 2024-09-27 14:22:30 UTC ]
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[ The New York Times | 2024-09-27 14:12:10 UTC ]
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‘Intermezzo’ Book Club Conversation Space: Spoiler Chat

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[ The New York Times | 2024-09-27 14:10:25 UTC ]
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[ World Literature Today | 2024-09-23 20:16:07 UTC ]
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Taylor & Francis’ Issue-Driven ‘Pledge To Open’ Adds Seven Collections

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Finding the Strangeness in the Everyday: A Conversation With Srikanth Reddy

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[ Literrary Hub | 2024-09-11 08:55:13 UTC ]
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“Wild Text Raging”: A Conversation with Threa Almontaser, by Renee H. Shea

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[ World Literature Today | 2024-09-03 19:05:24 UTC ]
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‘The Hypocrite’ Book Club: Main Conversation

Discuss our September book club selection, “The Hypocrite,” by Jo Hamya, with the Book Review. Continue reading at The New York Times

[ The New York Times | 2024-08-30 14:53:58 UTC ]
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How ‘Taylor Swift (Spotlight on a Legend)’ Got Made

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Exploring the Burning Questions: A Conversation with Cara Lopez Lee, by Susan Blumberg-Kason

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[ World Literature Today | 2024-08-27 20:32:44 UTC ]
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More Than One Life: A Conversation with Lyn Coffin, by Alaaeldin Mahmoud

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[ World Literature Today | 2024-08-19 19:53:51 UTC ]
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Catherine Taylor Wins London’s 2024 TLS Ackerley Prize

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Queer-Feminist Writing from 1970s Turkey: A Conversation with Maureen Freely on Sevgi Soysal, by Ipek Sahinler

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