Study: Sharing Twice as Likely to Happen on Mobile Devices than Desktops

A study conducted by ShareThis found that mobile devices are much more popular than desktops for sharing content. ShareThis tracked social activity across 2.4 million sites in its network, and found that consumers are nearly twice as likely to click and share content through mobile devices rather than desktops. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-07-31 00:00:00 UTC ]
News tagged with: #study conducted #sharing content #mobile devices #share content

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4 Brands Bet on Social and Mobile to Boost Father’s Day Campaigns

Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek

[ AdWeek | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #music downloads #youtube videos #digital platforms


ALA 2014: What Happens In Vegas

Las Vegas—America’s playground: home to high rollers, showgirls, illusionists, one-arm bandits, Wayne Newton, and the most all-you-can-eat buffets per square mile in the country. And from Thursday, June 26–Tuesday, July 1, you can add librarians to the list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #square mile


Hachette reveals Amazon digital sales share

Amazon has a 78% market share of Hachette Livre ebook titles in the UK and a 60% share in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
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PayPal's David Marcus Will Lead Mobile Messaging at Facebook

PayPal president David Marcus has left to steer mobile messaging at Facebook. Facebook claims that its standalone messaging app, called Messenger, is now used by more than 200 million people monthly. And the company's blog post today suggested that Marcus would lead that specific part of the... Continue reading at AdWeek

[ AdWeek | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #run ads #financial details


Time Inc. Shares Slip Nearly 1% on First Day of Trading

Shares in Time Inc., owner of People, Sports Illustrated and Time magazines, were off nearly 1% to $23.30 Monday, its first day of trading as a public company.The company's share price had tumbled about 4% after trading began but regained much of the lost ground during the afternoon.Time Inc. is... Continue reading at Advertising Age

[ Advertising Age | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time warner #sports illustrated #share price #entertainment properties


Time shares drop on market debut

Shares in newly spun-off Time Inc - publisher of magazines including Time, People and Fortune - plunge 4% after being spun off from parent company Time Warner. Continue reading at BBC News

[ BBC News | 2014-06-09 00:00:00 UTC ]
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Bookshop memories: share your photos and stories

As Foyles closes the doors of its world famous, 111-year-old London store and opens a new one share words and images that stir your memories of independent bookshopsShare your photos and stories via GuardianWitness With Amazon still throwing its considerable weight into the ongoing dispute... Continue reading at The Guardian

[ The Guardian | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #london store #ongoing dispute #ebook market


RosettaBooks Debuts Mobile E-book App

E-book publisher RosettaBooks is launching an interactive e-reading app for mobile phones and tablets that allows consumers to buy an inventory of backlist classics from Rosetta's retail partners. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile phones #retail partners


Why Mobile Video Is Driving the Push for Cross-Platform Measurement

Nielsen tracked mobile video viewing behavior late last year and found consumers watched 25% more of it than the year before. Ooyala is seeing the shift, too. The video management firm reported recently that 26% of videos viewed in December 2013 were seen on mobile devices.No surprise there. But... Continue reading at Advertising Age

[ Advertising Age | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #videos viewed #mobile devices #company plans


Kargo, Moat Serve Mobile Video Metrics

Mobile ad company Kargo and measurement firm Moat are collaborating to provide mobile video analytics ito give brands and publishers further insight into who is viewing their spots and for how long. "With premium brand experiences, we want to provide full transparency," Alexis Berger, Kargo’s... Continue reading at AdWeek

[ AdWeek | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video ads #johnson johnson #industry moves #select clients


WhatsApp Emerges as Big Share Driver for Publishers

Publishers tend to focus their social media strategies around the twin titans of Facebook and Twitter. But perhaps they are ignoring WhatsApp at their own peril.   FTW, USA Today’s viral sports site, offers a good ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers tend


BEA 2014: Sharing Family Secrets

Part of family legend for Lin Enger was how his paternal great-grandfather, a Norwegian immigrant who homesteaded 160 acres in the Dakota Territory, shot one of the last wild buffalo east of the James River when the animal drank from the precious stock tank behind his sod barn. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Specializing in Security Studies

Georgetown University Press celebrates its 50th anniversary this year by offering visitors to its booth (1544) two books that reflect the press’s emphasis on what it calls security studies—books on diplomacy, spies, international affairs, intelligence, history, and related topics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international affairs


Wowio Launches New Mobile App

The mobile version of its ebook distribution platform will have more than 350,000 titles from IngramBooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


BEA 2014: What’s Happening on the High Line

Welcome to the Javits Center and the endlessly transforming neighborhood of Hell’s Kitchen/ West Chelsea/ Hudson Yards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high line #javits center


What Happened To Marvel's Mid-List?

Much like their marquee character Wolverine, Marvel Comics is the best there is at what they do and what they do is launch #1 issues with variant covers, event mini-series and assorted publishing stunts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marvel comics #variant covers


Riggio Sells Chunk of B&N Shares

Barnes & Noble founder and chairman Len Riggio announced Thursday morning that he had sold 3.7 million shares of B&N stock. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn shares


IB Tauris signs Ukraine crisis study

IB Tauris has commissioned a book from author Richard Sakwa on the ongoing situation in Ukraine,... Continue reading at The Bookseller

[ The Bookseller | 2014-03-28 00:00:00 UTC ]
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Infographic: Publishers on closing the mobile gap

We asked attendees at this week’s Digiday Publishing Summit to discuss the challenge of mobile campaigns. Here’s what they thought about closing the mobile revenue gap, multi-screen campaigns, and more. Sponsored by CheckM8.The post Infographic: Publishers on closing the mobile gap appeared... Continue reading at Digiday

[ Digiday | 2014-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post infographic #mobile gap #asked attendees #mobile campaigns


New Study Tracks Canadian Publishers' Digital Progress

A new report from BookNet Canada released on Monday, tracking the digital publishing programs of the country's publishers, has found that 90% have ebook programs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
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