Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
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Other Publishing stories related to: 'Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters'


Facebook delivers new ways for publishers make money (and get readers) from Instant Articles

Facebook is trying to sweeten the deal for Instant Articles publishers. At its F8 developers conference today. the social network showed off expected new video ads, which can go right into Instant Articles. It also discussed its new branded content policies, which allow publishers to create... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video ads


Bookstore News: April 13, 2016

New stores coming to the Triad, Brooklyn, and Billings, while a New Jersey store copes with the aftermath of a fire next door. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-13 00:00:00 UTC ]
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Download: Publishing Perspectives Spring 2016 Magazine

From rights on offer at the London Book Fair to digital developments in Thailand, our Spring 2016 magazine highlights rights opportunities across the globe. The post Download: Publishing Perspectives Spring 2016 Magazine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post download #digital developments


AWP 2016: Writers Walking the Talk About Diversity in Children's Publishing

This year's AWP, held at the Los Angeles Convention Center from March 31–April 2, was a vibrant mélange of multicultural voices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-12 00:00:00 UTC ]
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Meredith Long Named Group Publisher of Time, Fortune, and Money

Leadership shuffle sees Long replace Eric Danetz; Jorg Strattman promoted to associate publisher. The post Meredith Long Named Group Publisher of Time, Fortune, and Money appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #money appeared #associate publisher


London Book Fair 2016: LBF Opens with Wind at Publishers' Backs

After years of sales declines in the U.K., the London Book Fair opened Tuesday with U.K. sales on the rise. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-12 00:00:00 UTC ]
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Reedsy Wins the 2016 Quantum Publishing Innovation Award

Editing, audio, book recommendation, and metrics in scholarly book downloads — all played a role in the contest for the London Book Fair's Quantum Innovation Award. The post Reedsy Wins the 2016 Quantum Publishing Innovation Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-12 00:00:00 UTC ]
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London Digital 2016: Publishing Is a Digital Business

Some 25,000 attendees from more than 120 countries are expected at the 2016 London Book Fair (April 12–14), and while this year’s fair will be underscored by the 400th birthday of William Shakespeare, the focus on the show floor will firmly be on the future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business #william shakespeare #show floor


Ahead of LBF at IPA Congress: Many Publishers, Great and Small

Dichotomies of local and global, major and modest, resonated throughout the International Publishers Association's 31st Congress, convened in the run-up to London Book Fair. The post Ahead of LBF at IPA Congress: Many Publishers, Great and Small appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post ahead #small appeared #ipa congress


The publisher’s guide to mass layoffs

Yahoo, IBT Media and Mashable have all laid off staff recently, and with digital publishers facing limits of growth, there may be more to come. As bad as a mass layoff is for all involved, companies can mitigate the pain by communicating strongly, using social media in a way that fits their... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibt media


Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growth appeared #reality check #digital publishers #meaningful revenue


London Digital 2016: What’s Ahead for Digital Publishing?

What is going on with ebooks? The decline in trade ebook sales in the U.S. is certainly one of the big questions hanging over the publishing industry as publishers gather for the 2016 London Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #publishing industry #publishers gather


Bookstore News: April 11, 2016

A North Carolina store adds a West Coast location; a California bookseller considers closing; and a veteran Minnesota bookseller prepares to call it quits. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news


Britain's GCHQ spies helped stop Harry Potter spoilers ending up online - publisher

Britain's spy agency stopped Harry Potter spoilers from leaking to the internet in the lead-up to a book release, its publisher has told ABC Radio. Continue reading at Stuff

[ Stuff | 2016-04-10 00:00:00 UTC ]
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London Book Fair 2016: Hachette CEO Presses Chinese Publishers, Blasts EU Copyright Proposals

Hachette CEO Arnaud Nourry said defeating the European Commission's copyright proposals should be the IPA's "number one" goal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission


Facebook Opens Up Branded Content to Publishers

Verified publishers now have the platform's blessing to distribute sponsored content—provided they do so within the guidelines. The post Facebook Opens Up Branded Content to Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-08 00:00:00 UTC ]
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News Briefs: Week of April 11, 2016

Supreme Court delays Google decision and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
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Publishers Are Largely Not Following the FTC's Native Ad Guidelines

If the Federal Trade Commission decided to audit publishers' native ads today, around 70 percent of websites wouldn't be compliant with the FTC's latest guidelines, according to a new report from MediaRadar. After reviewing thousands of native ads, MediaRadar found only one-third of publishers... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
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'The Walking Dead' studio will publish '7 Days to Die' on consoles

Telltale Games is best known for its emotional point-and-click adventure games The Walking Dead, The Wolf Among Us and Game of Thrones, but the studio's publishing division is just getting started. Telltale Publishing will bring The Fun Pimps' first-... Continue reading at Engadget

[ Engadget | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #publishing division


Facebook opens the door to branded content from top publishers

Facebook has officially updated its policy and now allows publishers to post ads in the form of branded content to their pages. Media outlets had been hoping to help driving more money from all their efforts on the social network. The new rules allow verified pages, from publishers like NowThis... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rules apply #facebook opens #branded content #post ads #media outlets