Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
News tagged with: #news publishers #increasingly recognizing #news publishing

Other news stories related to: "Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters"


Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
More news stories like this | News stories tagged with: #news publishing #increasingly recognizing #news publishers


Meta to Stop Paying U.S. Publishers for News Content

Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek

[ AdWeek | 2022-07-29 17:11:09 UTC ]
More news stories like this | News stories tagged with: #publishing partners #news content #news publishers


‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp

Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-18 05:01:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #news corp #smaller publishers


‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp

Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-18 05:01:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #news corp #smaller publishers


Canada Could Be Next in Challenging Google to Pay Publishers | News & Notes

In April, French regulators ordered Google to help develop a system to reward the country's news outlets with licensing fees when portions of their stories are displayed on the tech giant's news tab or in its search results. The decision was hailed as a triumph for publishers by those favoring... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-08 17:40:51 UTC ]
More news stories like this | News stories tagged with: #digital content #publisher announced #challenging times #pays tribute #print magazines #sexual orientation #social justice


Senators Question Education Publishers’ Data Collection Practices

An August 12 letter, signed by three senators raised concerns that the data harvested and maintained by digital educational publishers today “could pose a serious risk to students, parents, and educational institutions" if "stolen, collected, or sold without their permission or knowledge.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #educational institutions


Study: Majority of Metered Paywalls Aren’t Sustainable | News & Notes

A deep dive on paywalls... Harvard University's Shorenstein Center on Media, Politics and Public Policy and the Lenfest Institute for Journalism released a detailed white paper on Tuesday summarizing the findings of a study evaluating the performance of digital subscriptions at over 500... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-14 19:11:32 UTC ]
More news stories like this | News stories tagged with: #check back #5% increase #deeply committed #entire group


New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
More news stories like this | News stories tagged with: #news publishers


Facebook might pay for 'high-quality news,' NYMag vs. WaPo, Cameron Dallas explained: Publisher's Brief

If you're wondering about that leading "Afraid Of?" headlineright off the bat New York Mag seems to be suggesting something unflattering about the Post, right?well, here's a sample summary of Carmon's piece via Twitter:(Adam Penenberg is director of New York University's American Journalism... Continue reading at Advertising Age

[ Advertising Age | 2019-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bleacher report #major platforms #york university #york mag #high-quality news #march madness


Facebook Is Expanding Its Test of a Breaking News Tag to Publishers in More Countries

Facebook is expanding the breaking news tag it began testing in March to more markets and displaying the resulting breaking news label in more countries. The social network kicked off the test in March with more than 50 publishers in North America, Latin America, Europe and Australia. Product... Continue reading at AdWeek

[ AdWeek | 2018-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america


How Swiss news publisher NZZ built a flexible paywall using machine learning

The publisher grew registered users by 40 percent to 600,000 last year using machine learning and A/B testing. The post How Swiss news publisher NZZ built a flexible paywall using machine learning appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #machine learning


50+ More Publishers Will Soon Begin Testing Facebook’s Breaking News Tag

Facebook is expanding its test of a breaking news tag to more than 50 publishers in North America, Latin America, Europe and Australia, and product manager Joey Rhyu shared some data from the social network's initial test run in a blog post. According to Rhyu, from Dec. 8 through Jan. 14, posts... Continue reading at AdWeek

[ AdWeek | 2018-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america


Rupert Murdoch Wants Facebook to Pay Publishers a Fee for ‘Trusted’ News Content

News Corp. executive chairman and 21st Century Fox executive co-chairman Rupert Murdoch is taking on Silicon Valley. The media mogul released a statement today noting that if Facebook is going to revamp its news feed to ensure it's publishing the most legitimate, "trusted" news content on its... Continue reading at AdWeek

[ AdWeek | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silicon valley #executive chairman #news content #pay publishers #rupert murdoch


Rupert Murdoch suggests Facebook should pay 'trusted' publishers for news content

Facebook has been fighting something of a losing battle against the problem of fake news, but media mogul Rupert Murdoch thinks he has come up with a solution. He says that the social network should pay "trusted" publishers for the provision of news content. Facebook recently said that it wants... Continue reading at Betanews

[ Betanews | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #start paying #fake news #losing battle #news content


Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook plans


Radio broadcaster Global is using news publishers’ data to target audio ads

"More thought is going into sonic branding." The post Radio broadcaster Global is using news publishers’ data to target audio ads appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


Publishers Are Really Not Going to Like Facebook’s Latest News Feed Test

Publishers on Facebook who have complained for years about declining organic reach may look back in the near future and think of these times as the good old days. The social network confirmed that it is testing a division of its News Feed into two separate feeds--one containing posts from... Continue reading at AdWeek

[ AdWeek | 2017-10-24 00:00:00 UTC ]
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Facebook Tests a News Feed Without Posts From Publishers

Antsy publishers are starting to fear for their position within Facebook's powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers' articles appear in a... Continue reading at Advertising Age

[ Advertising Age | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-mailed statement #dedicated space #separate feeds #sponsored post


Apple News Lets Publishers Test Serving Ads From Google's DoubleClick

Apple's latest iOS is out, the news app is updated, and for publishers a new ad serving trial is under way with help from an unlikely ally, Google.A select group of publishers are testing ad insertions into their Apple News pages using DoubleClick For Publishers, according to a number of... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners #select group #news app #apple news


How news publisher Attn is getting Instagram to pay off

Attn created a new revenue stream from Instagram, which now accounts for about 10 percent of its overall revenue. The post How news publisher Attn is getting Instagram to pay off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue stream