Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters

The past half-decade has seen a digital subscription renaissance in the news publishing industry. Publishers are increasingly recognizing a market Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-13 17:00:55 UTC ]
News tagged with: #news publishers #increasingly recognizing #news publishing

Other Publishing stories related to: 'Study: How Today’s News Publishers Can Use Data, Best Practices, and Test-and-Learn Tactics to Build Better Pay-Meters'


Publishers Are Largely Not Following the FTC's Native Ad Guidelines

If the Federal Trade Commission decided to audit publishers' native ads today, around 70 percent of websites wouldn't be compliant with the FTC's latest guidelines, according to a new report from MediaRadar. After reviewing thousands of native ads, MediaRadar found only one-third of publishers... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience network #growing rapidly #real estate


Uh-oh, some publishers see a drop in Facebook traffic

Some social-centric publishers saw double-digit drops in their Facebook referral traffic last month, with some suspecting that this is the flip side of Facebook's pushing Instant Articles (and video) into people’s news feeds. Those initiatives are designed to keep people in Facebook's app, but... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook traffic #double-digit drops #flip side #news feeds


News Briefs: Week of April 11, 2016

Supreme Court delays Google decision and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
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Publishers’ Rights Corner: A Place for Frankfurt’s New Deal

Publishing rights staffers are asked to utilize special new 'Publishers' Rights Corner,' adjacent to the already sold-out LitAg at Frankfurt on Oct. 18. The post Publishers’ Rights Corner: A Place for Frankfurt’s New Deal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers


What Verizon Learned From a Pivot to Brand Journalism

A modern storytelling strategy, aimed at being relevant, authentic, and contextual, isn't all that different for publishers. The post What Verizon Learned From a Pivot to Brand Journalism appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-07 00:00:00 UTC ]
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Walker to publish Scott Bergstrom YA novel in UK

Walker Books has acquired the UK and Commonwealth rights to The Cruelty, a YA thriller by Scott Bergstrom. Continue reading at The Bookseller

[ The Bookseller | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walker books #ya thriller


Kings Road to publish official Dungeons and Dragons titles

Kings Road Publishing, a division of Bonnier Publishing, has signed a global deal to publish two official Dungeons & Dragons® titles in partnership with Hasbro UK and Wizards of the Coast. Continue reading at The Bookseller

[ The Bookseller | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kings road #bonnier publishing #global deal


Amulet signs up four more international publishers for Wimpy Kid

Amulet Books has signed deals with four more international publishers for Jeff Kinney’s Wimpy Kid series, bringing the number of international deals up to 48. Continue reading at The Bookseller

[ The Bookseller | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international publishers #wimpy kid #signed deals #jeff kinney #international deals


Another Publishers Lunch: Chow Down With Ira Silverberg

Never one to stay at his desk, Simon & Schuster's Ira Silverberg is holding an auction for lunch, a natural for this man-about-publishing. The post Another Publishers Lunch: Chow Down With Ira Silverberg appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers lunch #ira silverberg #simon schuster


Bookstore News: April 7, 2016

An Iowa bookstore prepares for its grand opening; a currently unnamed bookstore/café is in the works in Maryland; and a Virginia bookstore could lose its lease. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #grand opening #virginia bookstore


Andersen picks up Bologna best publisher prize

Andersen Press has won the Bologna Book Fair’s ‘children’s publisher of the year’ prize in the European category, becoming the first UK publishing house to win the award. Continue reading at The Bookseller

[ The Bookseller | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andersen press


Bookstore News: April 6, 2016

A Washington, D.C., bookstore changes up its café; Poetry Madness in Portland; and a Brooklyn store faces closure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news


The reason News Corp has it in for Waleed Aly? Not sure, sorry

Is it satire? Reverse psychology? Who knows? Aly’s allies rally round The Project co-host on Twitter, but News Corp’s list isn’t worth their hashtagged outrageNews Corp appears to have failed to convince Australians why Waleed Aly – The Project host, first-time Gold Logie nominee, long-time... Continue reading at The Guardian

[ The Guardian | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top award #daily telegraph #herald sun #win gold


Watch out, YouTube: Facebook’s new video section has publishers excited

Facebook is rolling out a bunch of new live video features, including a video section that will prioritize live content above on-demand videos. Publishers like Business Insider and The Washington Post expect the new features to grow viewership on the platform. And with a dedicated section, clear... Continue reading at Digiday

[ Digiday | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post watch #video section #business insider #dedicated section #publishing directly


Lena Dunham to launch publishing imprint Lenny

Girls creator will join collaborator Jenni Konner and publisher Random House on ‘voice-driven’ list spinning off from their eponymous websiteActor and writer Lena Dunham has teamed up with publisher Random House to launch her own publishing imprint, Lenny.Launching in late 2017, Lenny will... Continue reading at The Guardian

[ The Guardian | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing imprint #jenni konner #track record #public debate #pay gap


‘Betting on Africa’: A Nigerian Author’s Choice of Publisher

Having published her first novel, Dependence, with Legend in London, Sarah Ladipo Manyika turns to Abuja's Cassava Republic for her second outing. The post ‘Betting on Africa’: A Nigerian Author’s Choice of Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher appeared #nigerian author #cassava republic


German Children’s Book Publishers on the Language of Illustration

Can a country have a particular illustration style or aesthetic? Four German publishers tackle this question as the Bologna Book Fair takes place. The post German Children’s Book Publishers on the Language of Illustration appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german children #book publishers


Header-bidding tech should be free. An open letter to publishers

by Andrew Rutledge, VP Sales, Publisher Technology Group, AppNexus Dear Readers: If you’re a digital publisher or app developer, chances are you’ve been approached by numerous ad tech sales teams in recent months, each extolling the virtues of header bidding. How do I know this? Well, I run... Continue reading at Digiday

[ Digiday | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #open letter #digital publisher #app developer #recent months #header bidding


HarperCollins France: Newest Step in ‘Global Publishing Program’

Marking its full ownership of Harlequin SA, HarperCollins France pledges more romance, plus commercial trade output that includes local authors. The post HarperCollins France: Newest Step in ‘Global Publishing Program’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins france #full ownership #harlequin sa


Bookstore News: April 5, 2016

A San Francisco store bounces back; a Cincinnati store marks its 40th birthday; and a fire temporarily closes a California shop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #40th birthday