‘Sticky Videos’ Help Online Publishers Boost Video Ad Viewability

Video advertising is a bright spot for many online publishers, which is why they’re increasingly experimenting with ways to get as much video as possible in front of their audiences.   One recent tactic: using “sticky&rdq ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
News tagged with: #video advertising #bright spot #online publishers #increasingly experimenting

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S&S Launches Video Series

'Behind the Book from Simon & Schuster,' a new series of videos featuring S&S editors and publishers, is now live. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster


USA Today Owner Gannett Splits Off Publishing From TV

Gannett Co., the owner of USA Today, will split into two publicly traded companies, one focused on broadcasting and digital businesses and the other on publishing, it said today, following the trend that has swept the media business.Signaling its interest in digital investment, the company also... Continue reading at Advertising Age

[ Advertising Age | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital investment #tax-free distribution #similar moves #time warner


Time Inc.'s Digital Ad Revenue Climbs 12% in Its First Solo Quarter

Second-quarter advertising revenue at Time Inc., the nation's largest magazine publisher, increased 3% compared to the second quarter of 2013, the company said Tuesday in its first quarterly earnings announcement since spinning off from Time Warner in June. Growth was driven partly by a 12%... Continue reading at Advertising Age

[ Advertising Age | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #12% increase #advertising revenues #1% increase #travel leisure #ad sales


Sainsbury's buys out publisher stakes in Anobii

Sainsbury’s has purchased the HarperCollins and Penguin Random House stakes in the Anobii e... Continue reading at The Bookseller

[ The Bookseller | 2014-08-05 00:00:00 UTC ]
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Chinese Book Market Snapshot: Bestsellers, E-publishing, Translation

Xiaoying Chu at Charlesworth (Beijing) Information Services details the booming Chinese digital publishing market and the strides being make by online booksellers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online booksellers


Post-Crisis Publishing in Greece

UK Literary Scout Lucy Abrahams discusses the the post-crisis Greek publishing industry and issues surrounding book prices and a fixed price law. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-04 00:00:00 UTC ]
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Google News Gives Publishers More Control Over How It Indexes Their Sites

While European publishers have a rather contentious relationship with Google News, U.S. publishers have no such qualms and are more than happy to be indexed by the search giant’s crawlers. And starting today with the launch of the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers #google news #contentious relationship


Programmatic Trends Depress Digital Ad Revenue at Meredith

Advertising technologies such as real-time bidding and automated auctions are driving digital revenue downward at Meredith Corp.'s National Media Group, which includes the company's magazines like Better Homes & Gardens as well as websites such as AllRecipes.com.Digital ad revenue fell 4% at... Continue reading at Advertising Age

[ Advertising Age | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital landscape #tom hardy #procter gamble #digital ads


The Catholic Book Trade: Brand Loyalty for Niche Publishing

One area of publishing where brand loyalty reigns is in religious books, and Roman Catholic books in particular, largely resulting from market fragmentation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishing #religious books


Introducing BackTypo, A Self-Publishing Tool with Italian Flair

Giacomo D'Angelo, product manager at Narcissus.me describes how BackTypo promises to help authors build beautiful books simply and easily. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #product manager


With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #start trading #tribune tower #baltimore sun


Amazon says $9.99 ebooks will boost revenue, including for Hachette

Amazon.com believes that pricing ebooks at US$9.99 will boost sales by over 74 percent as the books are highly price-elastic.If customers would buy 100,000 copies of a particular ebook at $14.99, then they would buy 174,000 copies of the same ebook at $9.99, boosting total revenue to $1.7... Continue reading at PC World

[ PC World | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pricing ebooks #boost revenue #boost sales #post tuesday


Informa Acquires Virgo Publishing

London-based events producer and academic publisher Informa plc has agreed to acquire Virgo Publishing, pending regulatory approval. Terms weren't disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terms weren


Evernote turns your prose into published books

Looking to get that novel you've been plugging away at in your "spare time" published with ease? Well, Evernote now offers an option for doing just that, thanks to a partnership with FastPencil. The note-taking and productivity repository allows you... Continue reading at Engadget

[ Engadget | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published books #spare time


Spain's newspaper publishers put their faith in 'Google tax' law

Traditional mainstream publishers in Spain believe they have found a way to extract payment for the appropriation of their online content.It follows the Spanish congress's passing of a law last week nicknamed tasa Google ("Google tax") which gives newspaper publishers the right to seek payment... Continue reading at The Guardian

[ The Guardian | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online content #exclusive content #newspaper publishers


Quentin Blake to publish 'inclusive' children’s book

Sir Quentin Blake has written and illustrated a children’s book for 5-7 year olds, The Five... Continue reading at The Bookseller

[ The Bookseller | 2014-07-29 00:00:00 UTC ]
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NZ Herald sorry for publishing photo of Jackass star instead of dead soldier

Newspaper took photo of the late Ryan Dunn from Facebook page of NZ-born Israeli killed in GazaA newspaper has apologised after mistakenly publishing a photograph of the late Jackass star Ryan Dunn to accompany a story about an Israeli soldier killed in Gaza.The error, on the front page of the... Continue reading at The Guardian

[ The Guardian | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #front page #zealand herald


How Book Prizes Boost Literary Talent Internationally

Focusing on the Jerwood Fiction Uncovered Prize, WME literary agent Cathryn Summerhayes argues that book prizes are key to spotlighting talent for the global market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book prizes #global market


Ad Age's 2014 Hispanic Fact Pack Is Out Now

Buoyed by marketers' growing interest in Hispanic millennials as consumers and trendsetters, the Hispanic media market continues to outpace overall growth in the U.S. ad industry. Ad Age's eleventh-annual Hispanic Fact Pack, distributed with the July 28 issue of the magazine, includes... Continue reading at Advertising Age

[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing interest #ad industry #ad spending #demographic change #digital edition


Roads Publishing to Launch First U.S. List

Roads Publishing, a division of the Dublin-based luxury brand, Roads, is bringing its list of illustrated books to the U.S. and Canada for the first time this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated books