"Meet the Snapchat Generation," Snap Inc.'s first-ever global business-to-business marketing campaign, is going live Monday across print, broadcast and digital media channels in the U.S., Canada and Australia. The campaign will be extended to the U.K. oh Aug. 17 and to the rest of Europe, as well as the Middle East and North Africa, on... Continue reading at 'AdWeek'
[ AdWeek | 2020-08-03 04:00:52 UTC ]
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Snapchat’s CEO Evan Spiegel has apologized after a series of emails from his college days revealed insensitive statements regarding women. Gawker’s Valleywag published Spiegel’s e-mails from when he was a fraternity brother at Kappa Sigma at Stanford, a notoriously wild house that got kicked off... Continue reading at AdWeek
[ AdWeek | 2014-05-29 00:00:00 UTC ]
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Ed Park stands in stark contrast to the image some have of Amazon in the book publishing industry—a demonic force gobbling up the little guy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
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With sales of 78,000 copies, Harvard University Press has gone back to press for "Capital in the Twenty-First Century." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-23 00:00:00 UTC ]
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Born to a family of readers, Christen Karniski comes by her love of books naturally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
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With blogger Amanda Rettke's debut cookbook, "Surprise-Inside Cakes," bakers can create cakes with a secret inside. Rainbows, cherries, hearts, holiday candles – imagine Russian nesting dolls, only made with cake and frosting. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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The proliferation of digital devices in the classroom and the reinvention of education from traditional models to new, more interactive and individualized means of learning will change education publishing faster and farther than other segments, says executive director Bill McCoy of IDPF. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Readerlink Distribution Services has reached an agreement with TNG GP to acquire most of TNG’s book business while TNG takes over Readerlink’s store merchandising functions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-02 00:00:00 UTC ]
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Having grown up in Troy, Mich., a suburb of Detroit, Courtney Young is no stranger to the automotive industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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Almost 40,000 Catholics gathered in mid-March in Anaheim, Calif., for the annual L.A. Religious Education Congress, and they bought a lot of books from Catholic publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-25 00:00:00 UTC ]
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For Michael Clinton, this harsh winter was a stroke of luck. While most New Yorkers huddled inside, the president-marketing and publishing director of Hearst Magazines went on 20-mile runs during storms.Why would he do such a thing? To prepare for a marathon -- in Antarctica. "It was a good... Continue reading at Advertising Age
[ Advertising Age | 2014-03-25 00:00:00 UTC ]
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Though headlined by former Secretary of State Hillary Rodham Clinton, and including a report on the progress of congressional copyright-related legislation by Rep. Jerry Nadler (Dem., N.Y.), this year’s Association of American Publishers annual meeting was really focused on the impact of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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Noted Forrester analyst James McQuivey was joined at the AAP annual meeting by polymath Jaron Lanier, both offering starkly differing responses to the rise of the digital era. They were followed by former Secretary of State Hillary Clinton, who was introduced by her publisher, S&S CEO and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
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Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
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In Dickens's day, serialized novels were all the rage. Rooster aims to revive that trend, making it easier than ever to find good books (and the time to read them).In the age of abbrevs., sitting down to read a novel can feel like gearing up for a marathon, no matter how much you love books. The... Continue reading at Fast Company
[ Fast Company | 2014-03-11 00:00:00 UTC ]
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Time Inc. has raided the digital world to land a new publisher for Fortune magazine, naming Eric Danetz to the post on Friday. Mr. Danetz had been chief revenue officer at Defy Media, the web video and branded entertainment company created when Break Media and Alloy Digital merged last fall.The... Continue reading at Advertising Age
[ Advertising Age | 2014-03-07 00:00:00 UTC ]
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Is there lingering sexism in the world of books and art galleries? Many female novelists have ardently argued that their novels haven’t received the laurels and attention of Great Male Novelists, but they have not been able to deftly, subtly attack the larger problem the way Siri Hustvedt does... Continue reading at Slate
[ Slate | 2014-03-06 00:00:00 UTC ]
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Writing for The Guardian, Robert McCrum observes that “the credit crunch and the internet are making writing as a career harder than it has been for a generation.” Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-04 00:00:00 UTC ]
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She will address representatives from the over 400 member organizations of the trade association on March 19 in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-28 00:00:00 UTC ]
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Haven't finished a book since college? Between work, family, and social lives, trying to find time to read can be more effort than relaxing hobby. Here's how to make more time for your favorite page-turners.Reading is one of the most pleasurable activities out there. On a scale of human... Continue reading at Fast Company
[ Fast Company | 2014-02-27 00:00:00 UTC ]
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The Gunn Media business will be "well cared for", as its director Ali Gunn would have... Continue reading at The Bookseller
[ The Bookseller | 2014-02-24 00:00:00 UTC ]
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