"Meet the Snapchat Generation," Snap Inc.'s first-ever global business-to-business marketing campaign, is going live Monday across print, broadcast and digital media channels in the U.S., Canada and Australia. The campaign will be extended to the U.K. oh Aug. 17 and to the rest of Europe, as well as the Middle East and North Africa, on... Continue reading at 'AdWeek'
[ AdWeek | 2020-08-03 04:00:52 UTC ]
News tagged with:
#middle east
#digital media
Facebook is buying video ad platform LiveRail and giving it control of a network that powers advertising for high-profile publishers—online and on mobile. LiveRail delivers video ads to websites and apps for Major League Baseball, ABC, A+E Networks and Dailymotion. "LiveRail also helps... Continue reading at AdWeek
[ AdWeek | 2014-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#premium publishers
#video publishers
#audience data
#intended audience
#video inventory
#growing concerns
More consolidation has hit the Russian book market as Oleg Novikov, the owner of AST and Eksmo, has agreed to purchase Drofa, a leading education publisher. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-26 00:00:00 UTC ]
More news stories like this |
Barnes & Noble is to separate its Nook Media and Retail businesses in a bid to increase... Continue reading at The Bookseller
[ The Bookseller | 2014-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#nook media
#barnes noble
#nook business
Bertrams has appointed "business turnaround” specialist Nick Winks as an interim... Continue reading at The Bookseller
[ The Bookseller | 2014-06-25 00:00:00 UTC ]
More news stories like this |
The phrase “orphaned manuscript” strikes dread in the heart of every writer: it refers to a project acquired by an editor who leaves the company before the book is published. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
More news stories like this |
As part of the staff reductions announced last week by the Hachette Book Group, the company is closing its Business Plus imprint and folding the titles into the Grand Central Publishing list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
More news stories like this |
Snapchat’s CEO Evan Spiegel has apologized after a series of emails from his college days revealed insensitive statements regarding women. Gawker’s Valleywag published Spiegel’s e-mails from when he was a fraternity brother at Kappa Sigma at Stanford, a notoriously wild house that got kicked off... Continue reading at AdWeek
[ AdWeek | 2014-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sheryl sandberg
BEA attendees faithfully—and eagerly—flock to two panels that have become popular staples of the show’s programming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this |
Ed Park stands in stark contrast to the image some have of Amazon in the book publishing industry—a demonic force gobbling up the little guy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#ed park
With sales of 78,000 copies, Harvard University Press has gone back to press for "Capital in the Twenty-First Century." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#meet demand
Born to a family of readers, Christen Karniski comes by her love of books naturally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
The proliferation of digital devices in the classroom and the reinvention of education from traditional models to new, more interactive and individualized means of learning will change education publishing faster and farther than other segments, says executive director Bill McCoy of IDPF. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital devices
Readerlink Distribution Services has reached an agreement with TNG GP to acquire most of TNG’s book business while TNG takes over Readerlink’s store merchandising functions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book business
Having grown up in Troy, Mich., a suburb of Detroit, Courtney Young is no stranger to the automotive industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
More news stories like this |
For Michael Clinton, this harsh winter was a stroke of luck. While most New Yorkers huddled inside, the president-marketing and publishing director of Hearst Magazines went on 20-mile runs during storms.Why would he do such a thing? To prepare for a marathon -- in Antarctica. "It was a good... Continue reading at Advertising Age
[ Advertising Age | 2014-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#long runs
#buenos aires
Almost 40,000 Catholics gathered in mid-March in Anaheim, Calif., for the annual L.A. Religious Education Congress, and they bought a lot of books from Catholic publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#catholic publishers
Though headlined by former Secretary of State Hillary Rodham Clinton, and including a report on the progress of congressional copyright-related legislation by Rep. Jerry Nadler (Dem., N.Y.), this year’s Association of American Publishers annual meeting was really focused on the impact of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publishing sector
Noted Forrester analyst James McQuivey was joined at the AAP annual meeting by polymath Jaron Lanier, both offering starkly differing responses to the rise of the digital era. They were followed by former Secretary of State Hillary Clinton, who was introduced by her publisher, S&S CEO and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital era
Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#$30 million
#$12 million
#additional investment
#business insider