This week saw an unexpected new title shoot to the top of the U.K's official book charts: "Mog's Christmas Calamity," by children's author Judith Kerr. Aged 92, Kerr has penned a new book featuring "Mog," a cat beloved to generations of British kids but what's really unusual is that she wrote it in conjunction with an ad from U.K. supermarket chain Sainsbury's.The brand's Christmas spot this year brings Mog to life on screen in a whole new story by Ms. Kerr, who both writes and illustrates her children's stories. Since the ad broke last Friday, the new book, available exclusively in Sainsbury's stores, has sold 74,453 copies, according to Nielsen BookScan. That's 17,000 more than the No. 2 book, Jeff Kinney's new "Wimpy Kid" title.So how does a brand persuade an author especially one of Ms. Kerr's standing and integrity to collaborate on an ad? Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-20 00:00:00 UTC ]
J K Rowling, Jack Thorne and John Tiffany’s Harry Potter and the Cursed Child (Little, Brown) once again easily triumphed at the top of the charts, shifting 86,525 units last week through Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-08-24 00:00:00 UTC ]
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Jeff Kinney’s global tour to promote the release of book 11 in the Diary of a Wimpy Kid series (Puffin) will kick off on 1st November and will include more than 20 stops on three continents. Continue reading at The Bookseller
[ The Bookseller | 2016-08-19 00:00:00 UTC ]
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Mass merchandisers accounted for 33% of the first week sales of 'Harry Potter and the Cursed Child: Parts 1 & 2,' according to Nielsen BookScan. The uptick was a much needed boost for the embattled retail channel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-12 00:00:00 UTC ]
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J K Rowling and Jack Thorne’s Harry Potter and the Cursed Child (Little, Brown) has become the fourth fastest-selling title of all time, with 847,886 copies worth £8.76m shifted through Nielsen BookScan's Total Consumer Market last week, making it 2016's biggest selling title of the year in just... Continue reading at The Bookseller
[ The Bookseller | 2016-08-10 00:00:00 UTC ]
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Jojo Moyes has toppled clean eating behemoth Joe Wicks, as After You (Penguin), the sequel to bestseller Me Before You (Michael Joseph), sold 53,867 copies for £214,008 to hit the Official UK Top 50 number one spot, according to Nielsen BookScan’s TCM. Continue reading at The Bookseller
[ The Bookseller | 2016-07-06 00:00:00 UTC ]
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Joe “The Body Coach” Wicks’ second title Lean in 15: The Shape Plan (Bluebird) has scored a second consecutive week in the Official UK Top 50 number one spot, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-06-29 00:00:00 UTC ]
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David Walliams has claimed his 14th Official UK Top 50 number one, as The World’s Worst Children (HarperCollins) shunted Paula Hawkins’ The Girl on the Train (Black Swan) off the top spot, selling 64,137 copies for £441,875 through Nielsen BookScan's Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-06-02 00:00:00 UTC ]
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The Girl on the Train (Black Swan) has run away with the Official UK Top 50 number one spot for a second week, selling 89,852 copies for £347,113, according to Nielsen BookScan’s Total Consumer Market. This is a 51.9% increase in volume on its first week at the top. Continue reading at The Bookseller
[ The Bookseller | 2016-05-18 00:00:00 UTC ]
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Twelve vloggers have collectively racked up sales of more than £15m in the UK in just 18 months, according to figures from Nielsen BookScan. Continue reading at The Bookseller
[ The Bookseller | 2016-05-03 00:00:00 UTC ]
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Jeff Kinney was in Minneapolis last Friday for the premiere of 'Wimpy Kid: The Musical,' followed by a Saturday book signing at Wild Rumpus Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-19 00:00:00 UTC ]
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Amulet Books has signed deals with four more international publishers for Jeff Kinney’s Wimpy Kid series, bringing the number of international deals up to 48. Continue reading at The Bookseller
[ The Bookseller | 2016-04-07 00:00:00 UTC ]
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Lee Child’s Make Me (Bantam) has held the number one spot for a second consecutive week, selling 36,697 copies for £138,058, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-04-06 00:00:00 UTC ]
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Louisiana to start collecting online sales tax; Jeff Kinney's Massachusetts store wins design awards; and NPR's Morning Edition to be broadcast from an Illinois bookstore. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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Roald Dahl has scored his first ever Official Top 50 number one, as World Book Day title The Great Mouse Plot (Puffin) leapfrogged Cavan Scott’s The Escape: Star Wars (Egmont). The Great Mouse Plot, illustrated by Quentin Blake, sold 32,096 copies for £32,096, according to Nielsen BookScan’s... Continue reading at The Bookseller
[ The Bookseller | 2016-03-16 00:00:00 UTC ]
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Children’s book sales in Ireland increased 16% in 2015, boosted by the popularity of authors such as David Walliams and Jeff Kinney, but booksellers and publishers in the country say strong local publishing is also on the rise. Continue reading at The Bookseller
[ The Bookseller | 2016-03-16 00:00:00 UTC ]
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Unit sales of print books rose 5% in the week ended Feb. 28, 2016, over the similar week last year, at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Epic novel, whose length has long discouraged readers, has made it on to the Bookseller’s top 50 after the BBC’s acclaimed new adaptationBritain is racing to address the fact that only 4% of Britons have read War and Peace, with Leo Tolstoy’s doorstopping epic entering the UK’s book charts for... Continue reading at The Guardian
[ The Guardian | 2016-02-17 00:00:00 UTC ]
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Joe “The Body Coach” Wicks has racked up six weeks as the UK Official Top 50 number one, as Lean in 15 (Bluebird) sold 35,694 copies for £286,235, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-02-11 00:00:00 UTC ]
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Tony Ross was the biggest selling children’s illustrator in the UK in 2015, with value sales of his books totalling more than £9m, according to data from Nielsen BookScan. Continue reading at The Bookseller
[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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The hottest category in 2015 was art/architecture/photography, which had a 60% increase in unit sales in 2015 over 2014 at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-14 00:00:00 UTC ]
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