This week saw an unexpected new title shoot to the top of the U.K's official book charts: "Mog's Christmas Calamity," by children's author Judith Kerr. Aged 92, Kerr has penned a new book featuring "Mog," a cat beloved to generations of British kids but what's really unusual is that she wrote it in conjunction with an ad from U.K. supermarket chain Sainsbury's.The brand's Christmas spot this year brings Mog to life on screen in a whole new story by Ms. Kerr, who both writes and illustrates her children's stories. Since the ad broke last Friday, the new book, available exclusively in Sainsbury's stores, has sold 74,453 copies, according to Nielsen BookScan. That's 17,000 more than the No. 2 book, Jeff Kinney's new "Wimpy Kid" title.So how does a brand persuade an author especially one of Ms. Kerr's standing and integrity to collaborate on an ad? Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-20 00:00:00 UTC ]
Serpent’s Tail is to bring out a novel by Karen Joy Fowler, Sister Noon, which appeared in the US in 2002 but which has never been published in the UK before. The indie publisher had success last autumn with Fowler’s Man Booker Prize-shortlisted novel We Are All Completely Beside... Continue reading at The Bookseller
[ The Bookseller | 2015-02-11 00:00:00 UTC ]
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As the cultural debate over the film American Sniper continues to swirl, the book on which it is based held the top three spots on the print bestseller list last week, according to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-29 00:00:00 UTC ]
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The self-help and graphic novels categories had the fastest growth in print book unit sales among adult segments in 2014, posting gains of 15% and 13%, respectively, compared to the previous year, at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-23 00:00:00 UTC ]
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Led by hits from David Walliams, Jeff Kinney and Egmont’s Minecraft stable, the UK children’s market hit an all-time high in revenue and market share in 2014, and exceeded sales of Adult Fiction for the first time since accurate records began. Continue reading at The Bookseller
[ The Bookseller | 2015-01-13 00:00:00 UTC ]
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Children's books dominated the top of the US book charts in 2014, Nielsen BookScan's full-year statistics have revealed. Seven children's titles hit the number one spot last year and claimed pole position for 39 of the 52 weeks ending 28th December. This included an unbroken run of 15 weeks... Continue reading at The Bookseller
[ The Bookseller | 2015-01-06 00:00:00 UTC ]
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Books for children and young adults are top of the league, bagging seven of this year’s top 10, but non-fiction has endured another annus horribilisSee the chart in fullAt long last, kids ruled in 2014. Books aimed at them have often figured in the top 10 of the all-year sales chart for printed... Continue reading at The Guardian
[ The Guardian | 2014-12-27 00:00:00 UTC ]
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In the three-week shopping season that began Thanksgiving week, Jeff Kinney's newest installment in the Wimpy Kid series has sold more than 535,000 print copies at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
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As the Christmas rush got underway, the US book market surged again last week with print volumes increasing by 26% week on week. Overall, just over 20m book sales registered through Nielsen BookScan in the seven days ending 7th December. Jeff Kinney's The Long Haul (Amulet), enjoys another... Continue reading at The Bookseller
[ The Bookseller | 2014-12-12 00:00:00 UTC ]
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Book sales in the US jumped 23% week on week in the seven days ending 30th November as 15.8 million print books registered through Nielsen BookScan. It follows two consecutive weeks of volume growth above 5%. Continue reading at The Bookseller
[ The Bookseller | 2014-12-05 00:00:00 UTC ]
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Print unit sales rose 5% in the week ended November 30, 2014 compared to Thanksgiving week in 2013 at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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YouTube sensation Zoe Sugg has eclipsed superstars such J K Rowling, Dan Brown and E L James to record the biggest first week sale for a début since records began. Sugg, known as Zoella on her fashion and beauty vlog, which has over five million subscribers, shifted 78,109 copies of her Young... Continue reading at The Bookseller
[ The Bookseller | 2014-12-03 00:00:00 UTC ]
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YouTube star Zoella’s first book sells 78,000 copies in its first week, the highest first week’s sales of a new author ever! Girl Online, the first novel by Zoe Sugg AKA “Zoella” has pushed Jeff Kinney’s newest Diary of a Wimpy Kid: The Long Haul off the top of the chart as the fastest selling... Continue reading at The Guardian
[ The Guardian | 2014-12-03 00:00:00 UTC ]
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With unit sales of print books up about 2% in the first 47 weeks of 2014, year over year, at outlets that report to Nielsen BookScan, the industry is poised to post its first increase in print sales since 2008. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-28 00:00:00 UTC ]
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Booksellers are predicting that a Picador novel by a little-known Japanese writer will prove a left-field Christmas bestseller. The Guest Cat by Takashi Hiraide, translated by Eric Selland, sold over 16,200 in paperback in its first six and a half weeks since publication at the end of September... Continue reading at The Bookseller
[ The Bookseller | 2014-11-26 00:00:00 UTC ]
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Penguin Children’s publicity director Adele Minchin is to leave Penguin after 14 years to join PR agency Riot Communications as associate director. At Penguin, Minchin devised PR campaigns for the likes of Eoin Colfer, Meg Rosoff, Emma Thompson and Madonna, as well as helping mastermind digital... Continue reading at The Bookseller
[ The Bookseller | 2014-11-21 00:00:00 UTC ]
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Jeff Kinney's The Long Haul (Puffin) has retained its spot on the UK Official Top 50 for the second straight week by posting the best weekly sale of 2014, and in the process becoming the fastest selling book of the year. Continue reading at The Bookseller
[ The Bookseller | 2014-11-19 00:00:00 UTC ]
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YouTuber Alfie Deyes is to write two more books for Blink Publishing, including a sequel to his bestselling debut The Pointless Book. The sequel to The Pointless Book, which has sold more than 100,000 copies through Nielsen BookScan, will be published in April 2015. This will be followed by a... Continue reading at The Bookseller
[ The Bookseller | 2014-11-19 00:00:00 UTC ]
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Julia Donaldson has bested fellow bestsellers J K Rowling, Jamie Oliver and Dan Brown to become the only author to record annual sales of over £10m in five consecutive years. The Gruffalo creator sold almost £239,000 last week through Nielsen BookScan's Total Consumer Market, to bring her tally... Continue reading at The Bookseller
[ The Bookseller | 2014-11-14 00:00:00 UTC ]
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Jeff Kinney's newest Wimpy Kid title has débuted at number one, knocking David Walliams' Awful Auntie from the top of the UK Official Top 50 after a run of six consecutive weeks. The Long Haul (Puffin), the ninth of Kinney's books featuring hapless middle schooler Greg Heffley, sold 59,315... Continue reading at The Bookseller
[ The Bookseller | 2014-11-12 00:00:00 UTC ]
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Newly formed production company Monumental Pictures has acquired the film rights to Caitlin Moran’s novel How to Build a Girl (Ebury Press). Moran and John Niven will adapt the book for the big screen, with Film 4 backing the project. Moran’s debut novel follows teenager Johanna Morrigan, who... Continue reading at The Bookseller
[ The Bookseller | 2014-11-12 00:00:00 UTC ]
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