Remezcla and The NFL Partner to Boost the League’s Hispanic Reach

The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-23 12:00:00 UTC ]
News tagged with: #nfl partner #league grow #hispanic reach #sponsorship offerings #digital media

Other Publishing stories related to: 'Remezcla and The NFL Partner to Boost the League’s Hispanic Reach'


Facebook Adds Signup Buttons to Win Over Skeptical Instant Articles Partners

Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant... Continue reading at Advertising Age

[ Advertising Age | 2017-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent months #media outlets #digital subscriptions #encourage readers #direct relationship #paying customers #fidji simo #menlo park


Roald Dahl Estate partners with Lost My Name to offer personalised book

The Roald Dahl Literary Estate will create a personalised adaptation of a Roald Dahl classic in partnership with publishing start-up Lost My Name. Continue reading at The Bookseller

[ The Bookseller | 2017-04-07 00:00:00 UTC ]
More news stories like this |


Religion Publishers Reach Out to the Religiously Unaffiliated

As Americans leave traditional faiths, religion publishers are adapting their strategies reach potential readers without religious affiliations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion publishers


Pearson boss sees pay boost despite firm's struggles

The publisher's boss sees his pay package rise 20% in 2016 despite a difficult year for the firm. Continue reading at BBC News

[ BBC News | 2017-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #difficult year


Pearson partners with Leeds University to offer online degrees

Pearson has partnered with the University of Leeds to offer online degree programmes. Continue reading at The Bookseller

[ The Bookseller | 2017-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pearson partners


Kings Road partners with We the Unicorns on new YouTuber series

Trends imprint Studio Press, part of Kings Road Publishing, is collaborating with digital media brand, We the Unicorns, to explore "the magic of YouTubers and the online video community" in a new series of books. Continue reading at The Bookseller

[ The Bookseller | 2017-03-21 00:00:00 UTC ]
More news stories like this |


RebusFest line-up revealed with Edinburgh Festival to partner

The line up for RebusFest, a weekend of literature, music, art and film in Edinburgh organised by Orion Publishing Group and curated by Ian Rankin, has been revealed, with Edinburgh International Book Festival partnering on the event and Waterstones ready to be the festival's official bookseller. Continue reading at The Bookseller

[ The Bookseller | 2017-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #edinburgh festival


Elle Is Partnering With Jeweler David Yurman for Its First Branded Facebook Live Video

One year after opening up livestreaming to the masses, publishers are stepping up their efforts to make money from their Facebook clips. Today, Hearst-owned Elle is running its first branded Facebook Live video for jewelry brand David Yurman. At 2 p.m. Eastern time, the publisher will stream a... Continue reading at AdWeek

[ AdWeek | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #20-minute video


Hachette Partners with Wattpad to Produce Audiobooks

Wattpad and Hachette Book Group have inked a deal to produce 50 audiobooks using Wattpad's content. The first titles created under the deal will become available this summer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
More news stories like this |


Washington Post’s Arc Platform Gets a New Partner in Tronc

Since The Washington Post completed its own migration in 2015 to Arc, the customizable publishing platform built in-house but intended to be licensed out to other publications, WaPo has been slowly building out its customer base, starting with a test run on college publications that were offered... Continue reading at AdWeek

[ AdWeek | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #customer base


Newport Beach uses mobile technology to reach out to the hearing-impaired

Newport Beach is using mobile technology to connect deaf and hard-of-hearing people with municipal services, officials said. Officials recently placed special computer tablets at City Hall, libraries and other facilities so people who need sign-language interpretation can have an on-demand,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newport beach #mobile technology #city hall


HarperCollins Children's Books partners with Hopster

HarperCollins Children's Books has partnered with Hopster, an "edutainment" subscription app that helps kids under six to learn through stories. Continue reading at The Bookseller

[ The Bookseller | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books partners #harpercollins children


Paris Book Fair looks to new initiatives to boost numbers

The annual Paris book fair, Livre Paris, will open for four days on 24th March with several new and revamped features as the organisers try to halt the slide in visitor numbers. Continue reading at The Bookseller

[ The Bookseller | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #livre paris #24th march #visitor numbers


With World Book Day, Cambridge University Press Reaches Out to Young Book Lovers

World Book Day on Thursday typically woos young people toward reading, but Cambridge University Press wants them on the payroll. The post With World Book Day, Cambridge University Press Reaches Out to Young Book Lovers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-01 00:00:00 UTC ]
More news stories like this |


Head of Zeus posts boost of 31%

The full-year results of publisher Head of Zeus show that in 2016 its revenues increased by 31%, to £7m, up from £5.4m in its previous set of results. Continue reading at The Bookseller

[ The Bookseller | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full-year results #publisher head


Helen Bailey's partner found guilty of her murder

The partner of children’s author Helen Bailey has been found guilty of her murder. Continue reading at The Bookseller

[ The Bookseller | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen bailey #found guilty


Melville House Partners with Indie Bookseller on Obama Book

The indie publisher, working with the Harvard Bookstore, will release a book of the farewell speeches of the former President and First Lady on March 28. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie bookseller #indie publisher #harvard bookstore


'Strong publishing' boosts Scotland's market

Publishers and booksellers are “thrilled” with the news that the Scottish market has achieved growth for the second year in a row with 2016 value sales increasing 4.3% year-on-year. Continue reading at The Bookseller

[ The Bookseller | 2017-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strong publishing #3% year-on-year


PubTech Connect: Meet Five Digital Power Players Who Know How To Reach New Audiences

Top Execs from Time Inc., HarperCollins, Mailchimp, Wired, and Vice will share the secrets of global brand growth at PTC. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pubtech connect #top execs


Tom Kerridge gets a Dopamine boost back into the top spot

Tom Kerridge’s Dopamine Diet (Absolute) has boomeranged back into the number one spot, selling 15,532 copies for £131,405. Continue reading at The Bookseller

[ The Bookseller | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom kerridge #sdopamine dietabsolute #boomeranged back