The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'
[ AdWeek | 2024-10-23 12:00:00 UTC ]
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Fatherly COO Michael Wertheim discussed the fallout from Facebook’s latest algorithm changes for publishers, diversification of traffic sources and more. The post ‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-19 00:00:00 UTC ]
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Usborne is partnering with the UK government on its ‘Year of Engineering’ campaign, which is aimed at inspiring young people to get more involved with the subject. Continue reading at The Bookseller
[ The Bookseller | 2018-01-17 00:00:00 UTC ]
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As Facebook decides to favor content from friends and family over publishers' posts, agency buyers are telling clients to focus on influencer content. The post ‘Awesome dynamic’: Influencer marketing gets a boost with Facebook changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-17 00:00:00 UTC ]
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The National Book Foundation will launch an adult-focused reading initiative, Raising Readers, after receiving one of seven 2018 Mayor's Grants for Cultural Impact from the New York City Department of Cultural Affairs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-10 00:00:00 UTC ]
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The government will establish 35 country-wide “English hubs” to boost children’s literacy as part of a £5.7m investment. Continue reading at The Bookseller
[ The Bookseller | 2018-01-09 00:00:00 UTC ]
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It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek
[ AdWeek | 2018-01-06 00:00:00 UTC ]
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The £580,000 Arts Council England funding will support new initiative to find and develop black and minority ethnic, disabled and LGBTQ writersA new literary agency, which aims to discover “the next generation of diverse writers” and “blow open the pipeline” for them, is being launched by the... Continue reading at The Guardian
[ The Guardian | 2017-12-21 00:00:00 UTC ]
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French publishers say 93 percent of their paper is now recycled or green-certified and Bowker partners with book discovery startup Book+Main. The post France’s Publishers Cite Progress in Sustainable Paper Consumption; Bowker Partners With Book+Main appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-18 00:00:00 UTC ]
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Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
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The latest project from prolific thriller novelist James Patterson will aim to bring a love of Albert Einstein to young readers. Patterson is partnering with the Albert Einstein Archives at Hebrew University of Jerusalem to write a series of middle-grade books focusing on “Max” Einstein, a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-12-06 00:00:00 UTC ]
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Publishers can't afford to be complacent if they are to help authors get more of their books into the hands of readers, agreed a panel of industry voices on how to navigate a "distracted world". Continue reading at The Bookseller
[ The Bookseller | 2017-12-02 00:00:00 UTC ]
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The Minnesota city that employed a police officer who fatally shot black motorist Philando Castile during a traffic stop last year has reached a settlement with Castile's girlfriend and her daughter, who were in the car with him when he was killed. The St. Anthony City Council voted Tuesday night... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
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Roald Dahl Literary Estate is joining forces with a new crowd-funded audio player for children, Yoto. Continue reading at The Bookseller
[ The Bookseller | 2017-11-21 00:00:00 UTC ]
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Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? Smart Work is the busy professional's guide to getting organized in the digital workplace You'll develop a simple and sustainable productivity system to organize your actions, manage your inputs and... Continue reading at Betanews
[ Betanews | 2017-11-17 00:00:00 UTC ]
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Nosy Crow has created a children’s picture book based on this year’s John Lewis Christmas advert: Moz The Monster, which is published today to coincide with the ad's launch. Continue reading at The Bookseller
[ The Bookseller | 2017-11-11 00:00:00 UTC ]
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Many comic book heroes lay claim to the moniker "iconic", though few are as iconic as DC's holy trinity: Superman, Batman and Wonder Woman. And between them they possess some of comic book history's most recognisable toys: Superman's bullet-deflecting supersuit, Batman's Batmobile and Wonder... Continue reading at Stuff
[ Stuff | 2017-11-09 00:00:00 UTC ]
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In the two and a half years since its launch, UCL Press has made considerable strides. Benedicte Page reports. Continue reading at The Bookseller
[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Crime writing festival Bloody Scotland has partnered with Spanish counterpart Xabia Negra. Continue reading at The Bookseller
[ The Bookseller | 2017-11-03 00:00:00 UTC ]
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Vintage Classics has partnered with online design brand MADE.COM to redesign the covers on a collection of three classics: The Great Gatsby, The Picture of Dorian Gray and The Adventures of Sherlock Holmes. Continue reading at The Bookseller
[ The Bookseller | 2017-11-03 00:00:00 UTC ]
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Hodder & Stoughton has partnered with the charity Veganuary to create a "small, beautiful" book promising to make giving up meat and dairy products "easy and fun". Continue reading at The Bookseller
[ The Bookseller | 2017-11-02 00:00:00 UTC ]
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