Remezcla and The NFL Partner to Boost the League’s Hispanic Reach

The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-23 12:00:00 UTC ]
News tagged with: #nfl partner #league grow #hispanic reach #sponsorship offerings #digital media

Other Publishing stories related to: 'Remezcla and The NFL Partner to Boost the League’s Hispanic Reach'


‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim

Fatherly COO Michael Wertheim discussed the fallout from Facebook’s latest algorithm changes for publishers, diversification of traffic sources and more. The post ‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #latest algorithm


Usborne partners government for year of engineering

Usborne is partnering with the UK government on its ‘Year of Engineering’ campaign, which is aimed at inspiring young people to get more involved with the subject. Continue reading at The Bookseller

[ The Bookseller | 2018-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk government


‘Awesome dynamic’: Influencer marketing gets a boost with Facebook changes

As Facebook decides to favor content from friends and family over publishers' posts, agency buyers are telling clients to focus on influencer content. The post ‘Awesome dynamic’: Influencer marketing gets a boost with Facebook changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency buyers


NBF, NYC Partner on Raising Readers Initiative

The National Book Foundation will launch an adult-focused reading initiative, Raising Readers, after receiving one of seven 2018 Mayor's Grants for Cultural Impact from the New York City Department of Cultural Affairs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural impact


Government announces 'hubs' to boost children's literacy

The government will establish 35 country-wide “English hubs” to boost children’s literacy as part of a £5.7m investment. Continue reading at The Bookseller

[ The Bookseller | 2018-01-09 00:00:00 UTC ]
More news stories like this |


How Facebook Ads Are Helping These 2 Retailers Reach New Audiences

It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek

[ AdWeek | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #facebook details #reach audiences #ad partners #cyber monday


The Good Agency wins major grant to boost diversity in publishing

The £580,000 Arts Council England funding will support new initiative to find and develop black and minority ethnic, disabled and LGBTQ writersA new literary agency, which aims to discover “the next generation of diverse writers” and “blow open the pipeline” for them, is being launched by the... Continue reading at The Guardian

[ The Guardian | 2017-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good immigrant #nikesh shukla #good agency #literary agent #julia kingsford #working class #literary landscape


France’s Publishers Cite Progress in Sustainable Paper Consumption; Bowker Partners With Book+Main

French publishers say 93 percent of their paper is now recycled or green-certified and Bowker partners with book discovery startup Book+Main. The post France’s Publishers Cite Progress in Sustainable Paper Consumption; Bowker Partners With Book+Main appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post france #french publishers


Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content

Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookwire expands #survey finds


James Patterson partners with Einstein Archives for children's book series

The latest project from prolific thriller novelist James Patterson will aim to bring a love of Albert Einstein to young readers. Patterson is partnering with the Albert Einstein Archives at Hebrew University of Jerusalem to write a series of middle-grade books focusing on “Max” Einstein, a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book series #latest project #albert einstein #young readers


'Reach out to ignored readers', FutureBook panel urges

Publishers can't afford to be complacent if they are to help authors get more of their books into the hands of readers, agreed a panel of industry voices on how to navigate a "distracted world".  Continue reading at The Bookseller

[ The Bookseller | 2017-12-02 00:00:00 UTC ]
More news stories like this |


Girlfriend of Philando Castile reaches settlement over his fatal police shooting she streamed on Facebook

The Minnesota city that employed a police officer who fatally shot black motorist Philando Castile during a traffic stop last year has reached a settlement with Castile's girlfriend and her daughter, who were in the car with him when he was killed. The St. Anthony City Council voted Tuesday night... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #police officer #traffic stop


Roald Dahl Estate partners with audio player start-up

Roald Dahl Literary Estate is joining forces with a new crowd-funded audio player for children, Yoto. Continue reading at The Bookseller

[ The Bookseller | 2017-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joining forces


Get 'Smart Work -- How to Boost Your Productivity in 3 Easy Steps' ($10 value) FREE for a limited time

Are you drowning in constant emails, phone calls, paperwork, interruptions and meeting actions? Smart Work is the busy professional's guide to getting organized in the digital workplace You'll develop a simple and sustainable productivity system to organize your actions, manage your inputs and... Continue reading at Betanews

[ Betanews | 2017-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phone calls #enterprise administrators #mobile technology


Nosy Crow partners with John Lewis on fifth Christmas ad book

Nosy Crow has created a children’s picture book based on this year’s John Lewis Christmas advert: Moz The Monster, which is published today to coincide with the ad's launch. Continue reading at The Bookseller

[ The Bookseller | 2017-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john lewis #nosy crow


Justice League: DC's holy trinity of heroes finds safety in numbers

Many comic book heroes lay claim to the moniker "iconic", though few are as iconic as DC's holy trinity: Superman, Batman and Wonder Woman. And between them they possess some of comic book history's most recognisable toys: Superman's bullet-deflecting supersuit, Batman's Batmobile and Wonder... Continue reading at Stuff

[ Stuff | 2017-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #justice league #funny thing


UCL's adventures in Open Access yield global reach

In the two and a half years since its launch, UCL Press has made considerable strides. Benedicte Page reports. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ucl press #half years


Bloody Scotland partners with Spanish crime festival

Crime writing festival Bloody Scotland has partnered with Spanish counterpart Xabia Negra. Continue reading at The Bookseller

[ The Bookseller | 2017-11-03 00:00:00 UTC ]
More news stories like this |


Vintage partners with MADE.COM

Vintage Classics has partnered with online design brand MADE.COM to redesign the covers on a collection of three classics: The Great Gatsby, The Picture of Dorian Gray and The Adventures of Sherlock Holmes. Continue reading at The Bookseller

[ The Bookseller | 2017-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vintage classics #great gatsby #dorian gray #sherlock holmes


Hodder to partner with Veganuary

Hodder & Stoughton has partnered with the charity Veganuary to create a "small, beautiful" book promising to make giving up meat and dairy products "easy and fun". Continue reading at The Bookseller

[ The Bookseller | 2017-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #book promising