Remezcla and The NFL Partner to Boost the League’s Hispanic Reach

The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-23 12:00:00 UTC ]
News tagged with: #nfl partner #league grow #hispanic reach #sponsorship offerings #digital media

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Cursed Child boosts Scholastic Corp revenues

Sales of Harry Potter and the Cursed Child has given US-based Scholastic Corp a huge boost, as the company has today posted a first quarter revenue increase of 48%. Continue reading at The Bookseller

[ The Bookseller | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #cursed child #huge boost


Canadian Publishing 2016: Canadian Kids Publishers Extend Reach into U.S., TV

Canada has a pretty good reputation on the world stage when it comes to publishing children’s books,” says Orca publisher Andrew Wooldridge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world stage #publishing children


What Brands Need from Their Magazine Partners

A conversation with Mark Mulhern, eastern region president at iCrossing and 2016 Folio: Show speaker. The post What Brands Need from Their Magazine Partners appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine partners


Spanish Graphic Novel Boom Reaches America

The graphic novel boom in Spain that began with Paco Roca's 'Wrinkles' in 2007 hasn't slowed down, and titles imported to the U.S. are finding a rabid readership. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish graphic


Jane Finigan made partner at Lutyens & Rubinstein

Jane Finigan has been made a partner at agency Lutyens & Rubinstein after 10 years with the business. Continue reading at The Bookseller

[ The Bookseller | 2016-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lutyens rubinstein #jane finigan


The Telegraph built a tool that auto-creates graphics of Premier League goals

The Telegraph has automated its data-visualization tool for sports, Robologger, in time for the Premier League. Each time a goal is scored an interactive graphic of the goal is published to the site. In the coming months this will extend to Twitter and Facebook Messenger. In time, more rules... Continue reading at Digiday

[ Digiday | 2016-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premier league #coming months #facebook messenger


Canada’s Shelfie Partners with Germany’s De Gruyter in Ebook Bundling

With more than 1,200 publishers on its list, Vancouver's Shelfie adds Berlin's De Gruyter, making ebook editions of its books available to individual owners of the print copies. The post Canada’s Shelfie Partners with Germany’s De Gruyter in Ebook Bundling appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post canada #de gruyter #ebook bundling #print copies


Ex-NFL star Darren Sharper sentenced to 18 years in prison for drugging and raping women in four states

Retired NFL star Darren Sharper, convicted of drugging and raping nine women in Los Angeles, Nevada, Arizona and Louisiana, was sentenced to 18 years in prison Thursday by a federal judge in New Orleans. Sharper, 41, had previously pleaded guilty or no contest to drugging and sexually... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raping women #federal judge


Wattpad writers to boost income through ad revenues

Wattpad is allowing writers to generate income from stories posted on their site through external adverts. Continue reading at The Bookseller

[ The Bookseller | 2016-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenues #allowing writers #stories posted


Ad Age's 2016 Hispanic Fact Pack Is Out Now

The U.S. Hispanic population of 56.6 millionaccounting for 17.6% of U.S. inhabitants and 11.3% of all purchasing poweris a particularly key demographic in this presidential election year, with about 27.3 million eligible Hispanic voters who are adult U.S. citizens. Spanish-language media giant... Continue reading at Advertising Age

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hispanic population #key demographic #includes data #ad spending #demographic change


'Crazy but fantastic': Man Booker prize pitches tiny publishers into big league

A year after Marlon James and his indie press Oneworld beat publishing giants to win the Man Booker, three independent publishers have made the 2016 longlist. But what effect does the ‘mother of all prizes’ have on tiny teams?Man Booker 2016 longlist – in picturesAlongside heavy hitters such as... Continue reading at The Guardian

[ The Guardian | 2016-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jm coetzee #elizabeth strout #macrae burnet #bloody scotland #favourite book


Amazon partners with UK government to test drone delivery

Amazon is partnering with the UK government to explore making the delivery of parcels by drones a reality. Continue reading at The Bookseller

[ The Bookseller | 2016-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon partners #uk government


Booktrack and Little, Brown Partner on YA Novellas

The ebook-soundtrack company Booktrack announces an arrangement with Little, Brown on novellas for young people, following years of work in 'Booktrack Classroom.' The post Booktrack and Little, Brown Partner on YA Novellas appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brown partner


Hachette, Booktrack Partner to Offer Teens E-Books with Music

Booktrack technology can supply a publisher's digital titles with a customizable movie-like soundtrack as well as sound effects. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital titles #sound effects


Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag

Under publisher Christine Guilfoyle, the title hits newsstands in October with a run of 400,000 copies. The post Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post meredith


Author Helen Bailey's partner charged with her murder

The partner of children's author Helen Bailey has been charged with her murder. The development comes after human remains were found at her home in Hertfordshire yesterday (15th July). Ian Stewart, 55, of Baldock Road, Royston, has also been charged with perverting the course of justice and... Continue reading at The Bookseller

[ The Bookseller | 2016-07-17 00:00:00 UTC ]
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Library News: A New Librarian of Congress; A Budget Boost, and a New Branch for NYPL

Among the headlines: Carla Hayden is confirmed as librarian of Congress; New York libraries land a historic budget increase; NYPL opens its new 53rd St. branch; and two significant developments in the open-access movement. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carla hayden #significant developments


Ads on Premium Publishers' Sites Are 3 Times More Effective at Boosting Brand Favorability

Advertising on the websites of premium publishers, such as The New York Times and Hearst properties, is three times as effective as it is on those of nonpremium publishers at boosting brand favorability and making users more likely to recommend products or services, according to a study by... Continue reading at AdWeek

[ AdWeek | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #halo effect #subject matter #online spending


North American Comics Market Reaches $1.03 Billion

The $1.03 billion figure represents the combined sales of periodical comics and graphic novel or book format comics in both the general book trade and the comics shop specialty marketplace. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #combined sales #periodical comics