Reach warns on ad slowdown and 40% drop in programmatic yields

National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at 'Media Week'

[ Media Week | 2022-07-26 10:13:19 UTC ]
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Has UK E-Book Adoption Reached a Plateau?

The UK has seen a slight slowdown in ebook sales growth over the last year. Does this mean ebooks have reached a plateau among readers? Michael Bhaskar examines the situation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-18 00:00:00 UTC ]
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Sharethrough Grabs $5 Million in Funding for Native Ad Push

Sharethrough founder and CEO Dan Greenberg is one of the more vocal evangelists of the native advertising talk that has recently bubbled up. While native advertising isn’t an easy sell to media buyers who typically prefer traditional buying methods, the online video advertising startup has grown... Continue reading at AdWeek

[ AdWeek | 2012-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$40 million #editorial content #usa today #york office

Google and publishers reach settlement on digitized books case

Publishers can now decide whether Google can digitize out-of-print books still protected by copyright, but does not settle the issue of individual author rights. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-06 00:00:00 UTC ]
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AAP reaches agreement with Google

The Association of American Publishers (AAP) and Google have reached a settlement agreement over... Continue reading at The Bookseller

[ The Bookseller | 2012-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #settlement agreement

Column: A Tumblr Ad Network? Why Not?

As one bounces from panel to panel during Advertising Week collecting lanyards, it’s hard not to notice that the digital advertising world is a bit defensive. While the medium’s share of the ad revenue pie continues to grow, the Web continues to pull in more than its fair share of direct... Continue reading at AdWeek

[ AdWeek | 2012-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long line

Hearst Reboots Mobile Mag Sites in Ad Push

There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek

[ AdWeek | 2012-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betting big #rising stars #david cohen #universal mccann

Sharethrough Promises Video Ads That Look Like Content

The social video firm Sharethrough wants to help brands run video ads that don't look like video ads. The company, which claims to be able to help advertisers get their ads viewed all over the Web through placements within editorial content rather than paid ad placements (like pre-rolls), has... Continue reading at AdWeek

[ AdWeek | 2012-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including titles #target audience #thought catalog #$40 million

Kobo Touch, localized e-bookstore reach Portugal through FNAC

It's all too easy to forget in English-speaking countries that the e-reading selection often isn't as diverse in other parts of the world, where local authors are often kept out of the equation. The Portuguese may know that all too well, which makes Kobo's arrival in their country a potential... Continue reading at Engadget

[ Engadget | 2012-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english-speaking countries #local authors #online stores

Publishers reach agreement with EC over agency

The European Commission has begun the process of dismantling the agency model after finding... Continue reading at The Bookseller

[ The Bookseller | 2012-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency model #european commission

Newspaper Jobs Shrink 40% In 10 Years

While plenty of industries have shrunk over the last couple years, few have been hit as badly as newspaper publishing, which was already contracting before the economic downturn began. Since then, economic woes have simply reinforced the long-term tr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #couple years #newspaper publishing #long-term tr

So low, so fast: E-book prices drop following settlement

Just four days after a federal judge approved a settlement in the ebooks price fixing case, HarperCollins has already started discounts. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-09-12 00:00:00 UTC ]
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HarperCollins US ebook prices drop

American e-tailers including Amazon.com have begun selling HarperCollins ebooks at discounted... Continue reading at The Bookseller

[ The Bookseller | 2012-09-11 00:00:00 UTC ]
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Donaldson warning to new culture secretary

Children's Laureate Julia Donaldson has warned that the UK is heading for a "less... Continue reading at The Bookseller

[ The Bookseller | 2012-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #culture secretary

Flipboard Looks to Elevate Tablet Ads

After crossing the 20 million user threshold last week, On Friday, the social magazine Flipboard is looking to capture the imagination of brands by elevating tablet advertising. To that end, Flipboard has unveiled a new digital magazine-like ad treatment for Levi's, which blends elements of... Continue reading at AdWeek

[ AdWeek | 2012-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shopping cart #social networks #recent comments #daily telegraph

How French Publishers Are Fighting Back Against Facebook and Google's Display Ad Dominance

The battle to keep online advertising yields and returns high in a market of infinite volume and little scarcity rages on. But some publishers are deciding that it's not their fellow broadcasters, magazines and newspaper who are the problem but t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publishers #fighting back

Hachette UK and Commonwealth sees 8% sales drop in first half

Hachette UK is looking to exceptionally strong autumn publishing after recording an 8% sales drop... Continue reading at The Bookseller

[ The Bookseller | 2012-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk

E-book Publishers Reach $69 Million Settlement With States

Three book publishers will pay more than US$69 million to U.S. states to settle charges they collaborated to fix prices of ebooks. Continue reading at PC World

[ PC World | 2012-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #fix prices

States reach $69 million settlement with three publishers in ebook price fixing case

When the US Department of Justice sued Apple and five major book publishers over alleged ebook price rigging, it immediately became clear that a few of these companies would do just about anything to avoid trial. That same day, three of the publishers -- HarperCollins, Simon & Schuster and... Continue reading at Engadget

[ Engadget | 2012-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #bought ebooks #barnes noble #abc news #give customers