Reach warns on ad slowdown and 40% drop in programmatic yields

National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at 'Media Week'

[ Media Week | 2022-07-26 10:13:19 UTC ]
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New Jersey bookstore will drop their prices along with the temperature

New Jersey's Clinton Book Shop is offering Match the Temperature Discount Days. Customers will receive a discount based on the day's temperature – for example, 20 degrees equals 20 percent off. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-01-14 00:00:00 UTC ]
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November Bookstore Sales Dropped 2.5%

November bookstore sales fell 2.5%, to $736 million from $755 million in November 2013, according to preliminary estimates released Wednesday morning by the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-14 00:00:00 UTC ]
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Ad Age's 2014 Magazine A-List: See All the Winners

It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #outsized influence #tidal wave #changed dramatically #primary source


Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live events #consumer products #tv deals #multiple platforms #publishers claim #ae networks


News Corp magazine's provocative ad for interns an 'error in judgment'

Ad featuring photograph of young woman in lingerie posed on a bed, headlined ‘Interns wanted’, since removed News Corp Australia’s most popular magazine insert has advertised for fashion interns by using a photo of a young woman dressed in underwear on all fours on a bed.Murdoch's Sunday Style... Continue reading at The Guardian

[ The Guardian | 2015-01-09 00:00:00 UTC ]
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Authors Guild Drops HathiTrust Case

After suffering two major defeats in its legal battle with Google’s library scanning partners, the Authors Guild this week finally ended the litigation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal battle #authors guild


Amazon's third party sales 'over 40% of total'

Third party sellers accounted for more than 40% of all items sold on Amazon in 2014, the online retailer has revealed. There are currently more than two million vendors on the online retail site, who sold more than two billion items worldwide last year, including books, clothing and other... Continue reading at The Bookseller

[ The Bookseller | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #items sold #products directly #online retailer #including books #mobile devices


5 things we learned about native ads in 2014

Native advertising became a full-blown phenomenon in online publishing in 2014. Here's what we learned about it this year. The post 5 things we learned about native ads in 2014 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #native advertising #online publishing


Profit warning from Haynes

Haynes Publishing Group has issued a profit warning, citing "soft" trade and tighter inventory controls from retailers. The car manuals publisher said its half year results, which will be posted at the end of January, will be "seriously impacted" by "key consumer retailers implementing working... Continue reading at The Bookseller

[ The Bookseller | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profit warning #small profit #bookseller understands


Dystopian Fiction’s Popularity Is a Warning Sign for the Future

In the latest episode of Geek's Guide to the Galaxy, writer Naomi Klein discusses dystopian fiction and her new capitalism-vs.-the-climate nonfiction book This Changes Everything. The post Dystopian Fiction’s Popularity Is a Warning Sign for the Future appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future appeared #dystopian fiction #warning sign #latest episode


Macmillan Reaches Amazon Deal, Will Try Subscription Services

In a letter sent to authors, illustrators and agents today, Macmillan CEO John Sargent said the company reached a sales agreement with Amazon last week for ebooks and print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription services #sales agreement #print books


CIPFA stats show drops in library numbers and usage

The number of people borrowing books from libraries in England has halved since 1997, according to the annual library statistics prepared by the Chartered Institute of Public Finance and Accountancy (CIPFA). CIPFA plans to publish its annual statistics on Thursday (11th December), but early... Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chartered institute #public finance #accountancy cipfa #data shows #library closures


7 Things You Need to Know About the Bots That Are Threatening the Ad Industry

Bot fraud, digital advertising's albatross, will suck $6.3 billion from the industry next year, according to a much anticipated report highlighting the threat from the Association of National Advertisers and WhiteOps. Here is the scope of the problem, per analysts at SunTrust Robinson Humphreys:... Continue reading at AdWeek

[ AdWeek | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national advertisers #ad impressions


Ad Review: Why Poo-Pourri's Stinky Santa Belongs on the Nice List

Everyone poops.It's not just the name of a children's book by Taro Gomi, it's a simple fact of life. But it's not something you'd pick up if you watched toilet-related advertising. Take toilet paper, for example. If you were an alien anthropologist who sat through three decades of toilet paper... Continue reading at Advertising Age

[ Advertising Age | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simple fact #recent memory


French publishers warned on ebook VAT rise

The French Publishers Association (Syndicat National de l’Edition, SNE) has warned its members that France may raise VAT on ebooks from 5.5% to the standard 20% during the first half of next year to avoid a fine of several million euros from the European Court of Justice, according to the trade... Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million euros #european court


Thanksgiving Spending Drops

According to a National Retail Federation survey conducted by Prosper Insights & Analytics, the average shopper spent $380.95 last weekend, down 6.4% from $407.02 in 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-01 00:00:00 UTC ]
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Ladybird to drop gender-labelling of books

Penguin Random House’s Ladybird imprint will no longer publish books labelled “for boys” and “for girls”, in response to a campaign by Let Toys Be Toys. Ladybird has previously published books such as Ladybird Favourite Fairy Tales for Girls and Ladybird Favourite Stories for Boys. The Let... Continue reading at The Bookseller

[ The Bookseller | 2014-11-21 00:00:00 UTC ]
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Ladybird drops 'boys and girls' books

One of the leading children's publishers, famed for its classic Peter and Jane reading scheme, is to drop gender branding from its books. Continue reading at BBC News

[ BBC News | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading children #classic peter


Google to Help Publishers Make Money by Blocking Ads

Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age

[ Advertising Age | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #actual ads #biggest seller #make money #ad blocker


New Content-Driven Ad Network Partners With Time Inc. and Meredith

With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide advertisers #larger trend