What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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It’s hard to imagine an industry more poorly prepared for the arrival of a global pandemic than the media business. Even before “coronavirus” became a household word, the industry was already reeling from a series of body blows, most of them delivered by Google and Facebook and their dominance... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-04-20 11:45:00 UTC ]
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Bluemoose Books founder Kevin Duffy has called on the publishing industry to rally behind its smaller presses at this time of crisis and to establish a fund to help independent publishers survive what Duffy said had been a 90% reduction in revenue as a result of the lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-04-14 17:49:26 UTC ]
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On April 23, the Georgian Publishers and Booksellers Association expects to stream a busy World Book and Copyright Day program. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Uniting Our Forces’ n Tbilisi, the Georgian Publishers and Booksellers Association chair Gvantsa Jobava has... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-14 04:30:28 UTC ]
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San Francisco's City Lights raised nearly half a million dollars on GoFundMe. The money was necessary to cover short term costs and buy time to form a viable strategic and succession plan for the future. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-14 04:00:00 UTC ]
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Publishers Weekly has been providing news to book businesses since 1872, weathering many world crises since then. While the coronavirus pandemic brings new challenges to the magazine and the book industry it serves, current technologies are enabling the publisher to adapt. Continue reading at Publishing Executive
[ Publishing Executive | 2020-04-09 16:57:30 UTC ]
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Travel publisher Lonely Planet is to drastically reduce its publishing and close "almost entirely" its London and Melbourne offices as a result of the coronavirus crisis. Continue reading at The Bookseller
[ The Bookseller | 2020-04-09 03:44:51 UTC ]
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Bloomsbury has announced a strategy to support independent bookshops during the Covid-19 pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-08 07:54:28 UTC ]
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News Corp columnists and other Pell supporters say the national broadcaster conducted a ‘crusade’ against the cardinalThe ABC has backed its journalists and its reporting on George Pell after the cardinal’s release from jail prompted a spate of attacks on the national broadcaster by Pell... Continue reading at The Guardian
[ The Guardian | 2020-04-07 17:30:02 UTC ]
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Sales from publishers who report data to the AAP's StatShot program rose 3.7% in January over January 2019. The impact of the new coronavirus on sales will be reflected in March results. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-07 04:00:00 UTC ]
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Wednesday is usually New Comic Book Day but, with everyone on lockdown due to coronavirus, this week’s selection was a little light. The main distributor, Diamond, ceased shipments both to and from its warehouse — a seemingly logical move given that... Continue reading at Engadget
[ Engadget | 2020-04-02 17:30:13 UTC ]
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Complex Networks bills itself as one of the most diversified digital media companies in the business, so it’s counting on diversification to protect its business. The post Complex Networks plans to diversify its way through the pandemic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-02 04:01:00 UTC ]
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Mining magnate took over page two and three of the Australian for his grand scheme. Plus: News Corp journos forced to take leaveOn Friday the Australian published a double-page advertisement paid for by the mining magnate Clive Palmer, promoting his plan to fund 1m doses of the malaria drug... Continue reading at The Guardian
[ The Guardian | 2020-03-27 01:06:05 UTC ]
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The UK's self-employed creative workforce will be "hit hard", according to the Creative Industries Federation, raising concerns the Chancellor's measures in response to the coronavirus outbreak "fall short of guaranteeing these workers’ income". Continue reading at The Bookseller
[ The Bookseller | 2020-03-18 05:26:17 UTC ]
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The French economist, whose first “Capital” book in 2014 became a surprise bestseller with its deep analysis of income inequality over the centuries, is back—and this time offering solutions to the complex problem in his new book, “Capital and Ideology.” The recovery from the financial crisis... Continue reading at Fast Company
[ Fast Company | 2020-03-14 13:48:59 UTC ]
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Sales of adult trade books fell 2.7% in 2019 compared to 2018, while sales in the children/young adult segment rose 6.8%, according to AAP’s StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-14 04:00:00 UTC ]
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Something more than a little unsettling dawned on me the other day: I’ve spent five decades in and around the magazine business, all on the editorial side. Half a century! How did that happen? Well, to borrow a phrase from master lyricist Paul McCartney, it’s been a long and winding road.... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-09 20:25:47 UTC ]
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Hachette won’t publish Woody Allen’s memoir ‘Apropos of Nothing,’ after a week of backlash. Continue reading at The Washington Post
[ The Washington Post | 2020-03-06 21:44:58 UTC ]
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Reed Exhibitions issued a statement confirming that BookExpo and BookCon will proceed as planned May 27-31, 2020, at the Javits Center in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-05 05:00:00 UTC ]
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Writer known for #MeToo investigations – whose sister says Allen abused her – suggests he can no longer work with HachetteRonan Farrow has distanced himself from the publisher of his latest book after the company announced plans to publish a memoir by his father, Woody Allen, saying the move... Continue reading at The Guardian
[ The Guardian | 2020-03-04 03:04:40 UTC ]
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