Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers

Facebook's still testing mid-roll ad breaks with a limited number of publishing partners -- and, yes, the dollars are still low. The post Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-10-02 00:00:00 UTC ]
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E&P Publisher of the Year: Dennis Francis, Honolulu Star-Advertiser

As he looks out on spectacular palm tree-lined fairways bordered by crashing waves on any number of golf courses he regularly frequents in his beloved home state of Hawaii, Dennis Francis often thinks about how his favorite pastime is so much like th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-29 00:00:00 UTC ]
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Yahoo Still Looking to Ignite Tumblr's Ad Potential

Trending on Tumblr: advertising. Four months since its acquisition by Yahoo, the hip publishing platform continues to feel its way as many advertisers grapple with how and why they should tap into its 143 million network of blogs. Tumblr’s next push will be to help brands “amplify” their... Continue reading at AdWeek

[ AdWeek | 2013-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chris tuff #emerging media #digital investment


Gawker Media Invites Publishers onto Its Kinja Platform

Gawker Media is welcoming more than just readers into its Kinja ad-free community; now publishers are signing up and distributing content on the open commenting and blogging platform. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gawker media #distributing content #blogging platform


Medium opens its social publishing platform to all Twitter users

Twitter's Ev Williams started Medium to simplify and socialize online article writing, but the service's invitation-only nature has kept many folks on the sidelines. Today, things are opening up: Medium's now accessible to anyone willing to sign into Twitter and verify an email address. Would-be ... Continue reading at Engadget

[ Engadget | 2013-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter users #email address


VIDEO: Mantel: 'Be patient' for next book

The double-Booker Prize winning author Hilary Mantel has told fans to 'be patient' as there may be a gap of several years until her next novel. Continue reading at BBC World

[ BBC World | 2013-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #told fans


Amazon's top NY publishing exec to depart

Amazon Publishing, which launched a general-interest book publishing operation in New York two and a half years ago, is losing its top executive here.Seattle-based Amazon announced Friday that the head of its general-interest publishing division, Larry Kirshbaum, would leave the company Jan. 17... Continue reading at Crains New York

[ Crains New York | 2013-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scaled back #big advances #barnes noble #joint venture #scaling back #ebook format


Publishing Executive Larry Kirshbaum to Leave Amazon

One of Amazon.com Inc.'s top book publishing executives, Laurence Kirshbaum, will leave early next year, Amazon said, a sign of the difficulties the retailer has had in establishing itself as a major book publisher. Continue reading at AllThingsD

[ AllThingsD | 2013-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #laurence kirshbaum


Publishers’ Revenues From Audience Extension Poised to Double in 2014

Online publishers who use audience extension expect their revenues from this practice to at least double in 2014. And, more than half of digital ad buyers (54 percent) plan to spend more on the technique in the year ahead as a substitute for ad networks to assure that their brand advertising is... Continue reading at Digiday

[ Digiday | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #post publishers #year ahead #ad networks #brand advertising #premium content


Amazon Publishing confirms Kirshbaum exit

Amazon publishing editor Larry Kirshbaum is leaving the company early next year and returning to... Continue reading at The Bookseller

[ The Bookseller | 2013-10-25 00:00:00 UTC ]
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Romania’s ReadForward Angles to Be “Facebook for Education”

Bucharest-based developer Read Forward has produced original ebooks, luxury digital editions of classics and is now moving into education, with fully interactive HTML5 textbooks. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-24 00:00:00 UTC ]
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VIDEO: NYC's graffiti history and other arts stories

An exhibition on New York's graffiti traces the history of the art form in the city, a Parisian museum shows how immigrants helped shape comic books worldwide - and other stories from the world of arts. Continue reading at BBC World

[ BBC World | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #art form


Charted: Which Magazines Made Ad Age's Magazine A-List Most in the Decade?

Every year Ad Age's Magazine A-List honors glossy titles that are doing great in print and intelligently building their brands in digital media or elsewhere, and you can find the new 2013 edition right here.But which brands are the biggest repeat winners?We charted the biggest winners in the... Continue reading at Advertising Age

[ Advertising Age | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine a-list #biggest winners


Twitter spot for Hot Key

Hot Key Books is to publish a debut by 18-year-old Isobel Harrop, after publisher Emily Thomas... Continue reading at The Bookseller

[ The Bookseller | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot key


Duly Noted: The best steak houses in town (Video)

Warren Buffett, perhaps surprisingly, has seen Breaking Bad and says the character he most identifies with is Saul. Read into that what you will. -- Bloomberg video above Chicago is a time zone away from the ocean, so it's no surprise there is an overflow of excellent steak houses. The good... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2013-10-23 00:00:00 UTC ]
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Are Unpaid Publishing Industry Internships Unethical?

Paying publishing interns 'zero' is not only unethical, but a likely indication you'll probably never hire them in the first place, writes Ashley Mosley. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-23 00:00:00 UTC ]
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Swiss Secrets to Stoking Creativity: St. Gallen Publishing Course

Sarah Dickman of Odyl attended inaugural International Publishing Management Course hosted by the Frankfurt Academy and reflects on the importance of continuing education. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gallen publishing #frankfurt academy


The Bill Murray Solution to Better Ads

Mike Cole thinks brands should be more like Bill Murray. At the Digiday Publishing Summit on Tuesday, the reddit sales exec urged brands to be flexible and not pass up opportunities to "be awesome." Cole, who believes the legendary comedian can teach brands a thing or two about responding in... Continue reading at Digiday

[ Digiday | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ads appeared #real time #healthy dose


Ether for Authors: Where Is Publishing’s Jetpack?

A look at a the week's round of web musing on the future of publishing in concept, creative work, and technical production, after Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative work


People of the Book: Spanish-Language Publishing 2013

There is no denying the growing influence the Hispanic population is having on the demographic, social, cultural, and political shifts taking place in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing influence #hispanic population