UK news publishers want to make it easier for advertisers to buy directly and keep control of their data. Continue reading at 'Media Week'
[ Media Week | 2019-06-26 08:28:48 UTC ]
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#sell ads
#news publisher
Simon & Schuster UK has signed a new three book deal with Santa Montefiore. Continue reading at The Bookseller
[ The Bookseller | 2017-06-28 00:00:00 UTC ]
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#santa montefiore
#three-book deal
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Ebury Publishing imprint Del Rey is set to publish an original series of books inspired by the hit Netflix original show "Black Mirror", edited by its creator Charlie Brooker. Continue reading at The Bookseller
[ The Bookseller | 2017-06-14 00:00:00 UTC ]
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#charlie brooker
#black mirror
Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age
[ Advertising Age | 2017-05-23 00:00:00 UTC ]
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#automated system
#ae networks
#hearst television
#intended audience
Pearson will make 50 textbooks available for rent this fall in a deal signed with the National Association of College Stores subsidiary, indiCo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-04-21 00:00:00 UTC ]
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#deal signed
#national association
Hachette Children’s Group has struck a multi-book deal with Juno Dawson following a "hotly-contested" auction. Continue reading at The Bookseller
[ The Bookseller | 2017-04-14 00:00:00 UTC ]
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#hachette children
#multi-book deal
#juno dawson
Former US vice president Joe Biden and his wife Jill have struck a publishing deal with Macmillan US. Continue reading at The Bookseller
[ The Bookseller | 2017-04-07 00:00:00 UTC ]
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#joe biden
#publishing deal
HarperCollins Children’s Books (HCCB) has inked a six-year deal with French firm Vivendi for world publishing rights (including audiobook and ebook) to the Paddington brand. Continue reading at The Bookseller
[ The Bookseller | 2017-04-06 00:00:00 UTC ]
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#harpercollins children
We asked publishers at yesterday's Digiday Publishing Summit for a window into their native strategies. Here's what we learned in five charts. Sponsored content by Nativo. The post Infographic: Most publishers are choosing to sell their native ads through sponsorships appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-31 00:00:00 UTC ]
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#asked publishers
#post infographic
#native ads
#sponsored content
The popularity of psychological thrillers shows little sign of abating, with commissioning editors at the London Book Fair signing up many such titles. Continue reading at The Bookseller
[ The Bookseller | 2017-03-15 00:00:00 UTC ]
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#commissioning editors
As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads.... Continue reading at AdWeek
[ AdWeek | 2017-02-27 00:00:00 UTC ]
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#programmatic platform
#location-based ads
#rivals facebook
Exclusive Books has struck a deal to direct its customers to the Kobo website to buy ebooks. Continue reading at The Bookseller
[ The Bookseller | 2017-01-19 00:00:00 UTC ]
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#exclusive books
#buy ebooks
Facebook is bringing new publishers into its ad network, including Washington Post, Wenner Media and Univision, and the social network now claims to reach a billion people a month outside its own walls.On Thursday, Facebook announced the updated roster to Audience Network, which has become its... Continue reading at Advertising Age
[ Advertising Age | 2017-01-13 00:00:00 UTC ]
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#audience network
#rolling stone
#wenner media
#billion people
#serving ads
Hachette Children’s Group (HCG) has struck an animated film deal for The Little Broomstick, a 1971 children’s title by Mary Stewart. Continue reading at The Bookseller
[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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#hachette children
#group hcg
Speakers at the 2016 FutureBook Conference in London emphasized putting disruptive technology to work for book publishers and readers, not fearing it. The post ‘Sell More, Serve More’: FutureBook’s Bracing Message appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-05 00:00:00 UTC ]
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#book publishers
Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age
[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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#technology platforms
#display ads
#moving forward
Transworld has pre-empted rights to "a truly special book" titled Fierce Kingdom by Gin Phillips. Continue reading at The Bookseller
[ The Bookseller | 2016-10-18 00:00:00 UTC ]
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#pre-empted rights
John Packard, publishing director of brands and licensing at Egmont, has struck a deal with The Walt Disney Company UK for Marvel author-led fiction. Continue reading at The Bookseller
[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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Hachette Children’s Group is publishing a new book in the Rainbow Magic series inspired by the Toys AndMe YouTube channel, presented by child YouTuber Tiana. Continue reading at The Bookseller
[ The Bookseller | 2016-09-22 00:00:00 UTC ]
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#hachette children
Quercus has bought an "inspirational" non-fiction book by Katie Piper on confidence. Continue reading at The Bookseller
[ The Bookseller | 2016-08-18 00:00:00 UTC ]
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NBCUniversal is continuing under the spell of “Harry Potter,” striking an exclusive deal with Warner Bros. to bring films of the juggernaut franchise to two NBCUniversal cable channels. The agreement, announced Monday, extends the relationship between the two media companies by conveying... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-08-09 00:00:00 UTC ]
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#harry potter
#exclusive deal
#warner bros
#announced monday
#media companies