Advertisers remain skittish around political news even as news publishers are seeing big traffic numbers around President Donald Trump. The post ‘Over-indexing on brand safety’: Trump is a boon for traffic, but advertisers remain wary appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-04-06 00:00:00 UTC ]
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Feminist activist’s manifesto for ‘an alternative to the certainty of both optimists and pessimists’, originally published in Bush years, sees huge rise in salesRebecca Solnit’s political manifesto, published to encourage activists while George W Bush waged war in Iraq, has enjoyed a huge... Continue reading at The Guardian
[ The Guardian | 2016-12-07 00:00:00 UTC ]
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Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday
[ Digiday | 2016-12-06 00:00:00 UTC ]
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Bookseller Foyles is selling its first branded stationery range, which comprises four different types of notebook. Continue reading at The Bookseller
[ The Bookseller | 2016-12-06 00:00:00 UTC ]
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The Internet Archive collects the history of the internet, one webpage at a time, in order to power services like the Wayback Machine, the free ebook site Open Library and the Political TV Ad Archive. It's a non-profit based in the United States, bu... Continue reading at Engadget
[ Engadget | 2016-11-30 00:00:00 UTC ]
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The 33-year publishing veteran will oversee all content and sales operations for the company's 40-plus brands. The post EnsembleIQ Taps Jeff Greisch as Chief Brand Officer appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-11-29 00:00:00 UTC ]
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Katy Tur of NBC News at a campaign rally for Donald Trump in Manchester, N.H., on Nov. 7. Her forthcoming book on Mr. Trump’s campaign and election is called “Unbelievable.” Continue reading at The New York Times
[ The New York Times | 2016-11-23 00:00:00 UTC ]
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The American Academy of Religion (AAR) and the Society of Biblical Literature (SBL) held their joint annual meetings in San Antonio Nov. 19-22, attracting almost 140 religion publishing houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-23 00:00:00 UTC ]
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As the 67th National Book Awards were about to get underway in New York last night (16th November), 76-year-old US Congressman John Lewis, an American hero and living legend of the Civil Rights Movement, told The Bookseller: "We have to continue to stand up, speak up, and continue to fight. We... Continue reading at The Bookseller
[ The Bookseller | 2016-11-18 00:00:00 UTC ]
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The display-ad business model is reaching its saturation point, spurring a need for digital publishers to come up with a new approach. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2016-11-18 00:00:00 UTC ]
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Books with "Trump" in the title got a post-election boost, as did many titles that deal with the big themes of the campaigns. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-18 00:00:00 UTC ]
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I’m terrified by Twitter. Facebook freaks me out. Every time I check my phone, the appalling facts from yesterday have devolved into today’s even more atrocious news. A climate-change denier may be in line to run the Environmental Protection Agency. A soft-drink lobbyist has the inside track for... Continue reading at Slate
[ Slate | 2016-11-17 00:00:00 UTC ]
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Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek
[ AdWeek | 2016-11-16 00:00:00 UTC ]
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Despite steadily gaining traction among tech and publishing companies over the past few years, Slack has been slow to catch on with most brands and agencies. And with two new entrants -- Facebook’s Workplace and Microsoft’s Teams -- heating up competition in the space, the $4 billion unicorn... Continue reading at Digiday
[ Digiday | 2016-11-16 00:00:00 UTC ]
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Amid mounting pressure, Facebook Inc. said it would block websites that publish fake news from accessing its advertising services. The announcement Monday came hours after Alphabet Inc.’s Google said it would also bar fake news sites from using its advertising networks. The companies faced a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-16 00:00:00 UTC ]
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In an interview in 2000, Zadie Smith told the Guardian about the pressure she felt after the astonishing success of her debut novel, White Teeth. “I was expected to be some expert on multicultural affairs, as if multiculturalism is a genre of fiction or something,” she said. “Whereas it’s just a... Continue reading at Slate
[ Slate | 2016-11-16 00:00:00 UTC ]
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Jon Steinberg, the former president of BuzzFeed, is moving quickly to expand the programming and distribution of Cheddar, the video network he launched earlier this year.In May, Cheddar, which streams on Facebook Live and Sling, added a new 30-minute show from female-focused publisher Bustle,... Continue reading at Advertising Age
[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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Members of the US book trade have urged the industry to remember the powerful role books play in promoting unity and understanding in the wake of the US election result which saw Republican candidate Donald Trump beat Democrat Hillary Clinton to take the White House as US president elect. Continue reading at The Bookseller
[ The Bookseller | 2016-11-11 00:00:00 UTC ]
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Like it or not, Donald Trump won the 2016 Presidential Election. Over the years, and especially throughout the election, PW has done lots of coverage of Trump's books, books about Trump, and the reactions from book biz insiders to his candidacy and election. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-10 00:00:00 UTC ]
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Authors have spoken of their devastation at the news that right-wing Republican candidate Donald Trump has been voted in as US president elect, with one saying it feels like the world is heading for a “dark, dystopian future”. Continue reading at The Bookseller
[ The Bookseller | 2016-11-10 00:00:00 UTC ]
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The book trade has reacted with “dismay”, “horror” and “frustration” to this morning’s shock news that Republican candidate Donald Trump has beaten Democrat Hillary Clinton to take the White House as US president elect. Continue reading at The Bookseller
[ The Bookseller | 2016-11-10 00:00:00 UTC ]
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