Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test

Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen major media companies already signed on. As part of the... Continue reading at 'AdWeek'

[ AdWeek | 2020-01-07 14:00:50 UTC ]
News tagged with: #company today #beta version #nielsen

Other Publishing stories related to: 'Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test'


Adelaide Books Continues to Ignore Author Complaints

Earlier this year, Adelaide Books owner Stevan Nikolic promised the Authors Guild he would act to fix numerous complaints lodged against his company. That promise has mostly gone unfulfilled. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #authors guild


The Morning After: Dolby Atmos will use your TV to expand your speaker setups

Dolby has announced a new Atmos feature to pair your TV speakers with any wireless speakers you have in the room. Officially dubbed Dolby Atmos FlexConnect, the tech will appear first on 2024 TCL TVs.It’s not completely new ground: Samsung has Q-Symphony and Sony has Acoustic Center Sync, for... Continue reading at Engadget

[ Engadget | 2023-08-29 11:15:03 UTC ]
More news stories like this | News stories tagged with: #rolling stone #bon appetit #pretty awesome #generative ai #public libraries #ebooks


How publishers like The Marshall Project and The Markup are testing generative AI in their newsrooms

Publishers including The Marshall Project and The Markup shared case studies of how they’re using generative artificial intelligence in their newsrooms for more efficient editorial processes – after some failed tests. Continue reading at Digiday

[ Digiday | 2023-08-29 04:01:00 UTC ]
More news stories like this | News stories tagged with: #publishers including


Nielsen opens big data for trading without MRC accreditation or explaining some of its figures

Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age

[ Advertising Age | 2023-08-28 09:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


As Nielsen incorporates Amazon’s own data, networks demand answers

TV network executives are alleging bias from two referees in the industry—Nielsen and the Media Rating Council. Continue reading at Advertising Age

[ Advertising Age | 2023-08-25 13:30:25 UTC ]
More news stories like this | News stories tagged with: #nielsen


Library Bomb Threats Continue to Increase: Book Censorship News, August 25, 2023

Seven suburban Chicago public libraries received bomb threats in the last month. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-08-25 10:40:00 UTC ]
More news stories like this | News stories tagged with: #public libraries


‘We won’t take this any more!’: the reality TV stars battling to unionise

From traumatic experiences to pitiful pay, reality show cast members are sharing their horror stories. As Hollywood continues to strike, is now the time to demand change?When Gemma Rose Barnes, 32, signed up to appear on Married at First Sight (Mafs) – a reality TV show that introduces couples... Continue reading at The Guardian

[ The Guardian | 2023-08-18 12:00:49 UTC ]
More news stories like this | News stories tagged with: #horror stories #wedding day #cast members #production team


How did Suits become America’s most-watched TV show of the summer?

The 2010s legal drama has broken records since hitting US Netflix, shining light on viewing patterns in a fragmented television landscapeSince I work in the business of talking television, I am often asking people what they’re watching. And this summer, the predominant answer – usually in the... Continue reading at The Guardian

[ The Guardian | 2023-08-17 18:02:26 UTC ]
More news stories like this | News stories tagged with: #shining light #guilty pleasure #recently arrived #meghan markle #single week #breaking bad #cable tv #nielsen


Author says the Apple TV+ 'Tetris' movie ripped off his book

The Apple TV+ film Tetris was copied from a book written years ago, according to a lawsuit filed against the tech giant and the Tetris Company. Dan Ackerman, the editor-in-chief of Gizmodo, has accused the plaintiffs of ripping off his book The Tetris Effect, which tells the history of the game... Continue reading at Engadget

[ Engadget | 2023-08-09 06:17:44 UTC ]
More news stories like this | News stories tagged with: #apple tv+ #tech giant #desist letter #major source #point home #lengthy list #real life #book written


New Books Address Surviving Toxic Religion

People who encountered abuse and shame in their church or harsh religious teachings are speaking up and experts offer hope for healing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-09 04:00:00 UTC ]
More news stories like this |


Paramount sales beat forecasts thanks to streaming TV growth

Company also announced the sale of its Simon & Schuster publishing business to KKR & Co. for $1.62 billion. Continue reading at Advertising Age

[ Advertising Age | 2023-08-07 22:19:36 UTC ]
More news stories like this |


Two Lines Press Pushes Translation's Boundaries

As interest in translated literature grows, small presses like Two Lines, which celebrates its 10th anniversary this September, are eager to introduce new international authors to Anglophone readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #small presses #10th anniversary #international authors #anglophone readers


Medical advances typically begin with a study. Now, universities are struggling to afford them

The rising costs university libraries are paying to access journals have implications far beyond the ivory tower. From new cancer treatments to debates about foreign policy, new information enters the public domain through academic studies. Now... Continue reading at CBC

[ CBC | 2023-07-31 08:00:00 UTC ]
More news stories like this | News stories tagged with: #ivory tower #foreign policy #public domain #academic studies #libraries


NASA+ is the space agency's very own streaming platform

NASA is launching its very own streaming platform called NASA+ sometime this summer. While the space agency already livestreams launches and other events on its website, NASA+ will feature not just live broadcasts, but also collections of original video series. A handful of the first shows on... Continue reading at Engadget

[ Engadget | 2023-07-28 06:30:42 UTC ]
More news stories like this | News stories tagged with: #android apps #mobile devices #mobile browsers #media players #apple tv #fire tv #digital presence #search function #beta version #libraries


Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Google testing AI tool that writes news articles

Tool is said to have been pitched to several US news outlets as an aid for journalists rather than a replacementGoogle is testing an artificial intelligence tool that can write news articles, in the latest evidence that the technology has the potential to transform white-collar professions.The... Continue reading at The Guardian

[ The Guardian | 2023-07-20 12:04:29 UTC ]
More news stories like this | News stories tagged with: #news outlets #current events #news corp


Streaming services are removing original TV and films. What this means for your favourite show – and our cultural heritage

As part of recent challenges, multiple services have removed TV and film from their libraries – in many cases, meaning they are gone forever, inaccessible to any fan. Continue reading at The Conversation

[ The Conversation | 2023-07-10 20:08:39 UTC ]
More news stories like this | News stories tagged with: #streaming services #cultural heritage #multiple services #libraries


Book Sales Continue to Slow Down in First Half of 2023

Unit sales dipped 2.7% in the first half of 2023 and were down 8.5% from the midpoint of 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
More news stories like this |


How the Joint Industry Committee will certify Nielsen alternatives

Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 07:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Why measurement rivals Nielsen and EDO are teaming up

Disney, Warner Bros. Discovery and Mediahub among early users of the integrated data from Nielsen and EDO. Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 09:00:00 UTC ]
More news stories like this | News stories tagged with: #warner bros #nielsen