Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test

Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen major media companies already signed on. As part of the... Continue reading at 'AdWeek'

[ AdWeek | 2020-01-07 14:00:50 UTC ]
News tagged with: #company today #beta version #nielsen

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UK: Nielsen BookData Bestseller Awards Go to 22 Titles

The Neilsen Bestseller Awards for 2023 installed four new titles and their authors in the top category's 'Hall of Fame.' The post UK: Nielsen BookData Bestseller Awards Go to 22 Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-23 14:06:09 UTC ]
More news stories like this | News stories tagged with: #post uk #top category #nielsen


Veristage Launches Insight, an AI Platform for Book Publishers

Insight offers publishers AI tools, including large language models such as ChatGPT and Claude, to analyze documents and generate metrics, editorial and marketing assets, sales material, and other content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers


Netflix and Hulu pick up TV Golden Globes as Succession dominates

The 2024 Golden Globes represented a return to normalcy after a year dominated by strikes in the entertainment industry. Streamers continued to get recognition for their shows, with Netflix, Hulu and Max picking up a combined 12 television awards. Max (formerly HBO Max) won the most awards,... Continue reading at Engadget

[ Engadget | 2024-01-08 10:25:14 UTC ]
More news stories like this | News stories tagged with: #entertainment industry #final season #princess diana #standup comedy #anthology


Publish Nazi newsletters on your platform, Substack, and you will rightly be damned | John Naughton

The online publishing service has been criticised for the way it has allowed extremist propaganda to flourish on the siteIt’s funny how naive smart people can be sometimes. Take the founders of Substack, a US-based online platform that enables writers to send digital newsletters directly to... Continue reading at The Guardian

[ The Guardian | 2024-01-06 16:00:14 UTC ]
More news stories like this | News stories tagged with: #ve found #earn money #issues raised #online publishing


Steam beta lets you hide all your dirty, dirty porn games (and more)

Bless me, Gaben, for I have sinned. In a moment of weakness I turned off the adult content filters in my Steam search, and now my game library has been tainted by the shame of tender, undulating flesh rendered in Unreal Engine. But fear not, fellow naughty gamers: Steam will soon let you... Continue reading at PC World

[ PC World | 2023-12-21 15:29:02 UTC ]
More news stories like this | News stories tagged with: #ve made #video games #unreal engine #libraries


7 Short Story Collection Recommendations Based on TV Shows You Know and Love

In talking about my debut story collection, House Gone Quiet, with friends and family, I’ve often found myself pitching the merits of the short story form itself. Due to habit or book marketing or a lack of exposure, it’s simply the case that most fiction readers who enter a bookstore are... Continue reading at Electric Literature

[ Electric Literature | 2023-12-19 12:00:00 UTC ]
More news stories like this | News stories tagged with: #love appeared #tv shows #book marketing #electric literature #bookstore


Spotify is testing AI-generated playlists

Spotify is testing an AI-powered feature that creates playlists from text prompts. TikTok user @robdad_ posted a short clip of it, captioned, “I just randomly discovered Spotify’s ChatGPT?” For the chosen guinea pigs, the feature is available as an option under Your Library after tapping the... Continue reading at Engadget

[ Engadget | 2023-12-14 18:18:00 UTC ]
More news stories like this | News stories tagged with: #tech industry #latest chapter #job cuts #audiobook


These are the 10 best Amazon Black Friday deals on Kindles, Fire TV devices and Echos that you can get right now

Amazon started its Black Friday deals early this year, and many Amazon devices are on sale right now. We sifted through the sale and selected standout deals on Amazon Kindles, Fire TV sticks, Echo speakers, and Eero routers. There's also a bundle that combines an Amazon... Continue reading at Engadget

[ Engadget | 2023-11-17 15:30:25 UTC ]
More news stories like this | News stories tagged with: #video calls #list price #step-by-step instructions #management features #kindle


NWU Releases Platform and Principles for Generative AI Policy

The National Writers Union, the U.S. trade union for freelance and contract writers and authors, has identified six core principles and five key policy areas that will guide its organizing efforts around generative artificial intelligence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade union #organizing efforts


BuzzFeed in Advanced Talks to Sell Complex, Backtracking on Digital Media Bet

BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times

[ The New York Times | 2023-10-27 16:26:21 UTC ]
More news stories like this | News stories tagged with: #advanced talks #complex networks #digital media


Edward Bleier, Visionary Executive at Dawn of Cable TV, Dies at 94

Seeing untold promise in new technology, he was a prime mover in the creation of the cable industry, helping to transform Time Warner Cable into a giant in the field. Continue reading at The New York Times

[ The New York Times | 2023-10-19 20:03:36 UTC ]
More news stories like this | News stories tagged with: #visionary executive #cable tv #prime mover #time warner


Honda to test its Autonomous Work Vehicle at Toronto's Pearson Airport

While many of the flashy, marquee mobility and transportation demos that go on at CES tend to be of the more... aspirational variety, Honda's electric cargo hauler, the Autonomous Work Vehicle (AWV), could soon find use on airport grounds as the robotic EV trundles... Continue reading at Engadget

[ Engadget | 2023-10-17 15:00:25 UTC ]
More news stories like this | News stories tagged with: #pearson


Albanese says attacks on Dan Andrews ‘low point in journalism’ as News Corp vitriol continues after resignation

Murdoch papers declare the premier’s electoral popularity was a ‘cult’ and his legacy nothing but a state ‘deep in debt’Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe Sunday Herald Sun’s front-page photo of the... Continue reading at The Guardian

[ The Guardian | 2023-09-27 03:28:06 UTC ]
More news stories like this | News stories tagged with: #victorian premier #free morning #latest updatesget #free app #front pages #herald sun #national broadsheet #guardian australia #news corp


Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #somos


Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
More news stories like this | News stories tagged with: #entire company #executive chairman #nielsen


Nielsen Names New CEO in Latest Measurement Shakeup

Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position... Continue reading at AdWeek

[ AdWeek | 2023-09-14 13:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen names #effective immediately #executive chairman #nielsen


News Corp gasses up ‘green’ fossil fuels in a series on future energy – but does it pass the sniff test? | Temperature Check

Series sponsored by organisations including coal and gas companies features ‘incorrect’ claims on ‘green gas’ and context missing on carbon capture technology Get our morning and afternoon news emails, free app or daily news podcastIn a double-page spread in News Corp Australia’s metropolitan... Continue reading at The Guardian

[ The Guardian | 2023-09-13 22:00:11 UTC ]
More news stories like this | News stories tagged with: #free app #metropolitan newspapers #european union #news articles #news corp


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
More news stories like this | News stories tagged with: #nielsen