Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Missingham launches Lounge Marketing

Lounge Books founder Sam Missingham, formerly digital project manager at HarperCollins, is launching a book marketing service for authors called Lounge Marketing. Continue reading at The Bookseller

[ The Bookseller | 2018-01-30 00:00:00 UTC ]
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Why You Should Be Prepared for Facebook Ad Prices to Rise

Mark Zuckerberg recently shared that Facebook is revamping the news feed to prioritize content from friends over content from brands, businesses and publishers. Facebook's stock price dropped 5 percent immediately following the announcement. This change should not be taken lightly. While... Continue reading at AdWeek

[ AdWeek | 2018-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adam mosseri


New prize launches to honour thrillers without violence against women

A screenwriter has launched an award for a novel in the thriller genre in which no woman is beaten, stalked, sexually exploited, raped or murdered. Continue reading at The Bookseller

[ The Bookseller | 2018-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prize launches #thriller genre


Her Bloody Project: Sara Hunt on launching Graeme Macrae Burnet

Saraband publisher Sara Hunt talks about the impact of Graeme Macrae Burnet's Man Booker Prize shortlisting on the company and its recent move to Manchester. Continue reading at The Bookseller

[ The Bookseller | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloody project #sara hunt #recent move


Google Play launches audiobook store

Google Play has launched a dedicated audiobook store to take advantage of the recent growth in downloads. Continue reading at The Bookseller

[ The Bookseller | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google play #recent growth


Lancashire university launches northern YA festival

The University of Central Lancashire’s publishing department is launching the Northern YA Literary Festival featuring speakers such as Holly Black, Samantha Shannon and Annabel Pitcher. Continue reading at The Bookseller

[ The Bookseller | 2018-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central lancashire #publishing department #holly black #samantha shannon #annabel pitcher


2017 NBCC Awards Finalists Announced

The National Book Critics Circle has announced 30 finalists in six categories for its 2017 literary awards, as well as the recipients of three additional prizes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-22 00:00:00 UTC ]
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New literary publisher Fairlight reveals 'stonking' launch title

Newly-established publisher Fairlight Books has revealed the first of its new titles for 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch title


Hollywood is adding jobs as TV and digital content surges, MPAA report says

Hollywood is adding jobs and giving a boost to small businesses around the country as studios continue to ramp up production of TV series and digital content, according to a new report that is expected to be published Monday by the Motion Picture Assn. of America. The MPAA ​said that jobs... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #small businesses #digital content #published monday


With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers

"It’s classic Facebook -- it gives with one hand and takes with the other.” The post With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers


NEIBA Announces New Executive Director

Longtime book industry professional Beth Ineson will succeed Steve Fischer as executive director of the New England Independent Booksellers Association. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-16 00:00:00 UTC ]
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City A M launches monthly book review section

City A M has launched a monthly book review section and appointed Francesca Washtell as its books editor. Continue reading at The Bookseller

[ The Bookseller | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books editor


WORKING London Book Fair Quantum Conference Announced

Teaser text Image By Porter Anderson, Editor-in-Chief | @Porter_Anderson subhed XXX The post WORKING London Book Fair Quantum Conference Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #porter anderson


The UK’s Publishers Association Launches Data Protection Toolkit for Europe’s Regulations

With 'a lot of anxiety to many businesses as they grapple with the full implications' of the European Union's new data privacy regulations, the UK's Publishers Association launches a special toolkit for its member publishers. The post The UK’s Publishers Association Launches Data Protection... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union


Facebook shares tumble after changes to its News Feed that could shrink ad revenue

Facebook shares were down more than 4% early Friday to $180.10 after the social network announced it was making major changes to its signature News Feed. Facebook said it would begin prioritizing posts from users’ friends and families that spark the most interaction over posts from brands and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook shares #making major


White Lion Publishing: Quarto Announces Reorganization of Its UK-Based Trade Imprints

With an aim of 'breaking down silos and embracing new ways of communicating with our target readers,' The Quarto Group consolidates three imprints into one master entity headed by Richard Green. The post White Lion Publishing: Quarto Announces Reorganization of Its UK-Based Trade Imprints... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #target readers


Burns leaves Zaffre to launch own PR agency

Bonnier Zaffre's head of PR, Emily Burns, is leaving the company on 9th February 2018 to open her own PR and communications agency, BrandHive. Continue reading at The Bookseller

[ The Bookseller | 2018-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pr agency #bonnier zaffre #communications agency


Government announces 'hubs' to boost children's literacy

The government will establish 35 country-wide “English hubs” to boost children’s literacy as part of a £5.7m investment. Continue reading at The Bookseller

[ The Bookseller | 2018-01-09 00:00:00 UTC ]
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Facebook Announces M Will No Longer Serve Your Every Whim

Say goodbye to M, Facebook's experimental virtual assistant. The company is shutting down M's services without even letting it leave the testing phase, where it had operated since 2015. The service once seemed to hold the promise of acting as a digital concierge, helping people book hotels,... Continue reading at Advertising Age

[ Advertising Age | 2018-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook hasn #testing phase #artificial intelligence #digital assistant


Hearst launches book festival and awards

Magazine publisher Hearst UK is to launch a book festival which will include a new awards, accreditation and live events experience. Continue reading at The Bookseller

[ The Bookseller | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book festival