New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
News tagged with: #focus groups #market research

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Celebrities contribute to charity fairy tale app

Tech start-up GivingTales has developed a children’s fairy tale app with actor Roger Moore to raise money for Unicef. The app includes stories by Hans Christian Anderson read by actors such as Stephen Fry, Ewan McGregor and Joan Collins The GivingTales app launches today and is free to download... Continue reading at The Bookseller

[ The Bookseller | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech start- #raise money #stephen fry #ewan mcgregor #joan collins #fairy tales


Ello, the ad-free social network alternative to Facebook, launches mobile app

Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Helping Small Newsrooms With Tutorials for Growing Revenues

I started the year with a problem: small news organizations don’t have enough time to keep their digital publishing and ad sales practices up to date. This is how I started to develop a solution.    At the end of January 2015, I b ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Apple takes on Facebook with revamped news app

Media organisations including Guardian, ESPN, New York Times, Conde Nast and Hearst will produce content specifically designed for new service Apple revamped its news service on Monday, making a play to take on Facebook as the two tech giants court readers and publishers to be the top platform... Continue reading at The Guardian

[ The Guardian | 2015-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news service #apple takes #apple unveils #conde nast


New app compares Amazon price with indie bookshops

Entrepreneur Will Cookson has developed an app which sends people to independent bookshops when they browse on the Amazon website. Cookson, who describes himself as an entrepreneur and creative director, has invented Bookindy, an extension for the Google Chrome browser which, when downloaded,... Continue reading at The Bookseller

[ The Bookseller | 2015-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon price #indie bookshops #independent bookshops #creative director #hive website #local bookshop


Single-Copy Locator App, MagFinder, Launches in a Shrinking Newsstand Market

New app helps consumers find their favorite magazines at retail. The post Single-Copy Locator App, MagFinder, Launches in a Shrinking Newsstand Market appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favorite magazines


New Bookindy app helps bookshops fight back against Amazon

Type in a book you’d like to read, and the app will compare the Amazon price with nearby independent book shops – in the hope you’ll go and buy thereIndependent booksellers have launched a new weapon in their two-pronged offensive against online retailers such as Amazon and the supermarket... Continue reading at The Guardian

[ The Guardian | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon price #online retailers #supermarket chains


This Week in Children's Apps: May 14, 2015

This week in children's apps, an interactive travel guide that instructs in language and cooking. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-14 00:00:00 UTC ]
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App glitch hits Deyes promo

A "Golden Ticket" competition launched by Blink and Alfie Deyes on Friday night (8th May) had to be cancelled on Sunday (10th) after a technical problem that informed hundreds of entrants that they had won. Deyes announced the competition on his YouTube channel on Friday evening. Viewers who... Continue reading at The Bookseller

[ The Bookseller | 2015-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #golden ticket #alfie deyes #youtube channel #friday evening


Blink apologises for Alfie app mishap

Publisher Blink has apologised for the cancellation of the Alfie Deyes “Golden Ticket” competition that was intended to run this weekend. The competition was supposed to give 10 Deyes fans the opportunity to meet him by scanning their copies of The Pointless Book 2 with the linked app to see if... Continue reading at The Bookseller

[ The Bookseller | 2015-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher blink #golden ticket


Leading America’s Newsrooms

Teri Hayt has worked for both large and small news organization during her 35-year career in the publishing industry. She’s worked for Time-Life Books, Inc., the Arizona Daily Star, Sports Illustrated, Newsday, the San Diego Union-Tribune ( ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #35-year career #publishing industry #time-life books #sports illustrated


Google aims to transform European newsrooms

Google will give €150 million (US$163 million) to European publishers and digital journalism startups in the next three years as part of a wider package that aims to support the news sector.The Internet giant has had a difficult relationship with publishers in many countries in Europe over using... Continue reading at PC World

[ PC World | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google aims #european publishers #news sector #internet giant #difficult relationship #dominant position #antitrust probe


Hearst’s Troy Young: The modern publisher needs a platform

In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday

[ Digiday | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform appeared #hearst magazines #post hearst #troy young #modern publisher #media strategy


Using Mobile Apps to Increase Content Monetization: Digital Solutions in India 2015

Across the globe, mobile apps have become one of the most popular channels to access content for users. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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Hearst’s new platform approach: ‘You have to get it right at the start.’

The platform approach has become a favorite tactic of publishers in the quest for scale. But while multi-title publishers Time Inc. and Condé Nast are cautiously rolling out platforms at an individual brand level, Hearst is taking a shortcut to scale. Hearst has created a centralized contributor... Continue reading at Digiday

[ Digiday | 2015-04-15 00:00:00 UTC ]
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New Freemium Model Increases In-App Sales by 48%

[Sponsored Content] Publishers are always looking for unique ways to increase mobile app subscribers—especially paid ones. The post New Freemium Model Increases In-App Sales by 48% appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unique ways


Amazon brings Kindle features to its Android app

If you don't have a Kindle to read your books on then there's no worries, as apps exist on other platforms like Android. Amazon isn't standing still on this either, now offering customers on Google's mobile platform some new features already available on the stand-alone device. Included are two... Continue reading at Betanews

[ Betanews | 2015-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offering customers #amazon isn #amazon claims #young kids #ve heard


Hearst Rolls Out a New Delish.com

It's the 16th site to be redesigned using the company's universal publishing platform in the last year. The post Hearst Rolls Out a New Delish.com appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-02 00:00:00 UTC ]
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Hearst takes a promiscuous approach to programmatic

The premium publisher knock against programmatic sales is that it will undermine direct sales and erode ad rates. Hearst Magazines Digital Media claims it’s done the opposite with a diversified sales strategy that makes its inventory widely available and without restrictions. “We fish in a lot... Continue reading at Digiday

[ Digiday | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic appeared


Guitar World Launches Lessons App, Boosting Mobile Video Strategy

By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ellen harvey #publishing business #consuming content