New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
News tagged with: #focus groups #market research

Other Publishing stories related to: 'New Hearst App Blends the Marketplace with the Newsroom'


Audible app integrates with Android Auto for easier listening while on the road

Your next cruise down the highway may be more enjoyable if you have Amazon’s Audible app and Android Auto.The audiobook app now works with Google’s car interface so you can more easily fire up a book and use the Android Auto interface to control playback. The update allows you to fine tune... Continue reading at PC World

[ PC World | 2016-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook app #android app #latest version


Snapchat Runs Its First App-Install Ad, and It’s for Mobile Game Cookie Jam

Snapchat is getting closer to forking over the data that advertisers want, and the stats will be coming in the form of mobile app-install ads. Today, a short video ad promoting SGN's mobile game Cookie Jam is running within iHeartRadio's Discover channel—the app's hub of daily content from... Continue reading at AdWeek

[ AdWeek | 2016-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app-install ads #ad format


What apps next? Publishers and developers embrace 'unprintable' fiction

Developers and authors explain how they are experimenting with technology to publish ‘unprintable’ books – including a love story told through Google street view and a prison break with swappable recipesPublisher Anna Gerber isn’t trying to kill off the printed book – she’d just like you to... Continue reading at The Guardian

[ The Guardian | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing project #online bookstore #angry birds


A New Romance Book App “Crave” Promises to Save the Novel

Launched last year, the Crave app for romance ebooks is experimenting with a new form of reading, one that serves text and multimedia content in short, addictive bursts. The post A New Romance Book App “Crave” Promises to Save the Novel appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-22 00:00:00 UTC ]
More news stories like this |


Canada's largest newspaper publisher cuts jobs and merges newsrooms

90 staff to go as Postmedia deals with falling revenue by creating joint operationsCanada’s largest newspaper chain, Postmedia Network, is cutting 90 staff and merging newsrooms to cope with declining revenue and heavy indebtedness.In Vancouver, Calgary, Edmonton and Ottawa – cities where... Continue reading at The Guardian

[ The Guardian | 2016-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #falling revenue #postmedia network #merging newsrooms #declining revenue #daily papers


Millie Marotta releases colouring in app

Pavilion Books and app developers Touchpress are to release a new animal-inspired colouring app from author Millie Marotta. Continue reading at The Bookseller

[ The Bookseller | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pavilion books


Orion releases 'groundbreaking' Julian Fellowes app

Orion is releasing a serialised novella by "Downton Abbey" creator and writer Julian Fellowes as part of a “groundbreaking” new app and storytelling experience. Continue reading at The Bookseller

[ The Bookseller | 2016-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #downton abbey


Hearst Magazines Will Test Out New Print Concepts in 2016

Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #technology companies #editorial products


Airbnb Is Reportedly In Talks With Hearst To Develop A Magazine

The new venture may pick up where Pineapple—the print magazine Airbnb launched last year—left off.Pineapple, Airbnb's one-off print magazine, ended up publishing just one issue due to internal politics—but, according to the Wall Street Journal, it could make a comeback soon.Read Full Story Continue reading at Fast Company

[ Fast Company | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazine


Police ditch pocket books for app

Two Welsh police forces are scrapping traditional pocket notebooks in favour of mobile devices complete with an app. Continue reading at BBC News

[ BBC News | 2015-12-08 00:00:00 UTC ]
More news stories like this |


Could online apps help save indie bookshops?

With fewer than 1,000 stores in the UK, a number of online initiatives are aiming to help shoppers find their way back to local independent bookshopsThe rise of online retailers and ebooks have had a devastating impact on the UK’s independent bookshops. According to the Booksellers Association,... Continue reading at The Guardian

[ The Guardian | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fighting back #online apps #shoppers find #online retailers #devastating impact #independent bookshops #booksellers association


Facebook launches Notify, its news-centric notifications app

Facebook's Notify is here. Think Apple News + Twitter = Facebook Notify. The news-centric stand alone app lets users receive news alerts on their lock screens from a menu of topics and publishers. Facebook says this is supplemental to its News Feed because people want multiple ways to get... Continue reading at Digiday

[ Digiday | 2015-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple ways #ios users


Facebook Launches Notify, a New Twitter-Like App for Following Publishers

Facebook is already dominating peoples’ phone time, and now it wants a crack at your lock screen, too. The social network rolled out a new app called “Notify” on Wednesday specifically to send you mobile notifications fr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-12 00:00:00 UTC ]
More news stories like this |


Adobe announces private data marketplace

Adobe today announced Audience Marketplace, a new data exchange in Adobe Audience Manager, the company’s data management platform (DMP). Audience Marketplace is a private data marketplace that connects advertisers and content publishers to buy and sell second and third-party data faster and with... Continue reading at Betanews

[ Betanews | 2015-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content publishers #audience segments #targeted content


New Agatha Christie app starring 'Game of Thrones' actor

TELL and Agatha Christie Productions (ACP) have launched a new storytelling app based on Christie's short story collection The Mysterious Mr Quin, starring "Game of Thrones" actor Gethin Anthony in the lead role. Continue reading at The Bookseller

[ The Bookseller | 2015-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lead role


Facebook Debuts a New Push-Minded App for Publishers Called Notify

Facebook wants to become a one-stop shop for breaking news while giving media brands more mobile channels to reach viewers. The social media giant today launched Notify, an app curating push notifications from dozens of publishers and other media sources all into one place: your iPhone's lock... Continue reading at AdWeek

[ AdWeek | 2015-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #menlo park #movie trailers #latest addition #flagship brand #mark zuckerberg


German Daily Die Welt Wants to Bundle Print, Digital, and TV into a Single Newsroom

When The New York Times announced that it would create a separate, centralized group of editors and designers to focus on producing its daily print product, those at the German publishing giant Axel Springer’s Die Welt took particular notic ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bundle print


Lena Dunham's Newsletter Lenny Gets a Site, Ads From Hearst

Lena Dunham's female-focused newsletter Lenny isn't a celebrity side project. The creator of HBO's "Girls" is turning it into a money-making media company with help from Hearst.Introduced in September by Ms. Dunham and "Girls" showrunner Jenni Konner, Lenny's twice-weekly newsletter has carried... Continue reading at Advertising Age

[ Advertising Age | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive deal #hillary clinton #jennifer lawrence #email newsletter


Lena Dunham signs deal with Hearst to commercialise Lenny newsletter

Project launched by Girls creator and Jenni Konner to become self-sustaining as US Cosmopolitan and Marie Claire publisher sells ads and syndicates contentGirls creator Lena Dunham has signed a deal to commercialise her Lenny newsletter with Cosmopolitan and Marie Claire publisher Hearst.Hearst... Continue reading at The Guardian

[ The Guardian | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #project launched #jenni konner #sell ads


Hearst to Target Online Shoppers with New Digital-Only Site

Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches.   Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
More news stories like this |