Nearly Two Years in the Making, The Forward’s Transformation Continues On

We sit down with CEO and publisher Rachel Fishman Feddersen to hear how the 120-year-old Jewish culture publication is embracing the digital age. The post Nearly Two Years in the Making, The Forward’s Transformation Continues On appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-05-14 00:00:00 UTC ]
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How publishers make the most of casual encounters

Publishers have an engagement problem. Here's how some of them are making the best out of the situation and maximizing the drive-by session. The post How publishers make the most of casual encounters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make #engagement problem


Don't put your daughter on the page. She'll only earn a measly 11k a year

A survey of nearly 2,500 writers has shown that median income of a working author last year was just £11,000, down by 29% since 2005A new breed of publishing event, a secretive curtain-raiser, designed to tease the book trade and the critics, is to take place somewhere in London on Monday... Continue reading at The Guardian

[ The Guardian | 2014-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #median income #publishing event #book trade #monday evening #profit margins


For Lynne Rienner, 30 Years and Counting

The year was 1984, and things were about to get interesting for a young publishing executive at the academic Westview Press, in Colorado, named Lynne Rienner. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-11 00:00:00 UTC ]
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Owen Sheers wins Book of the Year

Poet Owen Sheers wins Wales Book of the Year for his work about three young soldiers who are deployed to Afghanistan. Continue reading at BBC News

[ BBC News | 2014-07-11 00:00:00 UTC ]
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Five-year-old writes book about fairies for British charity

Five-year-old Lydia Port-Burke has self-published a fairy tale now available in the UK. Proceeds for the book will go to BBC Children in Need. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writes book #fairy tale #bbc children


Digital Video Ads That Make You Want to Click

Kraft, Nike, Target and Walmart are trialing new video technology that makes ads interactive. In the case of Kraft, a 15-second clip comes with pop-up information on the brand and its products. As the video runs, a click over one of the frames pulls up a pastry recipe or product details for... Continue reading at AdWeek

[ AdWeek | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #santa monica #raised $2 #growing segment #digital advertising #michael lazerow #ben barokas


Can the Indies Make 'California'?

With help from Stephen Colbert, this debut novel has become one of Little, Brown's most pre-ordered debuts ever. The title is now benefiting from a scramble by a rash of booksellers, big and small, looking to turn it into a bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
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Mobile Ads Will Surpass Print and Radio This Year

Yes, there's money to be made in mobile advertising. New York-based eMarketer predicts mobile will account for 9.8 percent of the total United States ads marketplace this year, surpassing newspapers (9.3 percent), magazines (8.4 percent) and radio (8.6 percent). Brands are spending 83 percent... Continue reading at AdWeek

[ AdWeek | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising marketplace #research company #tv advertising


How to Stop Facebook From Making Us Pawns in Its Corporate Agenda

Facebook’s most recently published study is not unique. This is a call to action. We should work together to demand that companies promise not to make us involuntary accomplices in corporate activities that compromise other people’s autonomy and trust. Continue reading at Wired

[ Wired | 2014-07-01 00:00:00 UTC ]
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US book publishers now make more money from online sales than physical stores

Brick-and-mortar book stores have clearly been on the decline for a while -- just look at Barnes & Noble's rocky finances. However, there's now some tangible evidence that the pendulum has swung in favor of internet-based sales. BookStats estimates... Continue reading at Engadget

[ Engadget | 2014-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #online sales #physical stores #barnes noble


Madefire Launches On Windows 8 with Free Transformers Comics

Madefire, the "motion book” digital comics platform, has expanded to the Windows 8 operating system, launching with a free 5-installment Transformers comic exclusive to their app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Sportswriter Simon Barnes leaves The Times after 32 years

Simon Barnes, The Times's award-winning chief sportswriter, is leaving the newspaper after 32 years. He claims the publisher can no longer afford his wages, according to a Sports Journalists' Association report. The report cites Barnes's email message to Mark Avery in which he wrote:"I have no... Continue reading at The Guardian

[ The Guardian | 2014-06-27 00:00:00 UTC ]
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The Bunker Diary’s Carnegie Medal: The Debate Continues

The debate over Kevin Brooks winning Carnegie Medal for his dark YA novel The Bunker Diary continues, with many calling the book "sickening." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debate continues #bunker diary #carnegie medal


Lessons From the Leaders: What it Takes to Make Digital Video a Success

  Video is on the tip of every publisher's tongue these days. And for good reason: Advertisers want it. Still, video is complex and not necessarily for everyone-at least not right away. That is, there's no disputing that the medium has arrived but what's still debatable is the value proposition... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good reason


PW Talks with Don Piper: '90 Minutes in Heaven' Celebrates 10 Years

Don Piper’s car was hit by a truck in 1989, and he was pronounced dead at the scene. Piper wrote about what happened next in the bestselling "90 Minutes in Heaven: A True Story of Death & Life," which paved the way for other recent bestsellers recounting glimpses of the afterlife. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-24 00:00:00 UTC ]
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Hastings Merger Can Move Forward

A Texas court has cleared the way for Hastings to move ahead with its merger with companies controlled by Joel Weinshanker. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-20 00:00:00 UTC ]
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Forbes Readership Spikes 20 Percent in One Year

Forbes Media used the 61st annual Cannes Lions International Festival of Creativity as a platform to announce that it has expanded its magazine audience by more than 20 percent over the past year. According to GfK MRI Spring 2014 data, the magazine has reached its pinnacle in readership, growing... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-18 00:00:00 UTC ]
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Should Adults Be Reading YA Novels? The Debate Continues!

At Slate, Ruth Graham argued that adult readers should be embarrassed they are reading YA novels, generating a firestorm of protest elsewhere online. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-18 00:00:00 UTC ]
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Malcolm, Sedaris, Marra Make PEN 2014 Shortlist

Winners of the 18 awards, which in total amount to $150,000 in fellowships, grants, and prizes, will be revealed on July 30, and celebrated at a ceremony on September 29 at the New School in New York City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-18 00:00:00 UTC ]
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HGTV Magazine & Food Network Magazine Continue to Increase Rate Bases in 2015

Hearst Magazines announced that both HGTV Magazine and Food Network Magazine will be increasing rate bases in 2015. HGTV Magazine will increase its rate base twice in 2015, from 1.0 million in 1.1 million with the January/February issue, and to 1.2 million with the July/A Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-16 00:00:00 UTC ]
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