NBA dials back late starting times to help boost East Coast ratings

The NBA is kicking the tires on a new scheduling initiative designed to give East Coast hoops fans a reprieve from having to stay up until the wee hours of the morning to keep tabs on the league’s Western Conference superstars. Beginning this season, the NBA is slashing the number of nationally televised games that will tip off at 10:30 p.m., scheduling 33 such meetings versus the 56 late starts featured during the 2018-19 campaign. Pushing up the starting time of so many West Coast showdowns could go a long way toward keeping fans of LeBron James and the Los Angeles Lakers locked into the action for the lion’s share of the telecasts, which in turn should help boost the ratings on TNT and ESPN. Per the NBA schedule released this afternoon, the Lakers will appear in 10 late-doubleheader games that tip off at 10:30 p.m. ET, down from 19 such starts last season. Shifting LeBron and the new-look Lakers to the occasional 10 p.m. ET and 9:30 p.m. ET starts is expected to help the NBA and its TV partners keep the spotlight on a player (and a franchise) that have long had an outsized impact on the Nielsen ratings. Also seeing a reduction in 10:30 p.m. start times are the Golden State Warriors, which will play in 11 such games, down from 19 in 2018-19. The NBA’s decision to help fans in basketball-mad towns such as New York, Boston and Philadelphia grab a little more shuteye comes on the heels of a ratings-erosion trend that may have been precipitated by James’ move to the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-13 10:00:00 UTC ]
News tagged with: #high demand #nielsen

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Newsweek Sold to International Business Times

Newsweek, the iconic newsmagazine brand, has been acquired by IBT Media, which publishes the news website International Business Times.  Newsweek has long been financially troubled and the venerable magazine published its last print edition i ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newsweek sold #ibt media #financially troubled


Apple fires back, calls DOJ ebook remedies 'draconian and punitive'

In a filing on Friday, Apple Inc. fired back against a series of measures proposed by federal attorneys that would restrict the company's ability to strike electronic-book deals.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-08-03 00:00:00 UTC ]
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Times gains digital subscribers, but ad sales drop

New York Times Co., the newspaper publisher controlled by the Ochs-Sulzberger family, reported second-quarter profit that beat analysts' estimates as it drew more subscribers for its digital editions.Excluding some items, profit was 14 cents a share, the company said today in a statement.... Continue reading at Crains New York

[ Crains New York | 2013-08-01 00:00:00 UTC ]
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Happy birthday, Harry Potter! A look back at Harry's special days

The birthday of Harry Potter falls on July 31 (which also happens to be the birthday of J.K Rowling). In the Potter universe, the days are usually eventful ones. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #happy birthday #harry potter


Newspapers in a digital age: moving with the times and charging for it

For most of us the digital revolution started some time ago. Working in journalism for nearly 15 years means that I have seen things change enormously, but even back in the late 1990s it was clear that the web was where it was at -- or where it was going to be. Newspapers and magazines have had... Continue reading at Betanews

[ Betanews | 2013-07-31 00:00:00 UTC ]
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Meet XKeyscore: The NSA's Secret Real-Time Internet Snooping System That May Have Already Met You

New documents published in The Guardian reveal that the NSA can snoop on you in real time--and that the agency is building a giant keyword-based database of everything connected to the Internet, including Word and Excel docs on users' hard drives. Sometimes life seems a lot like dystopian... Continue reading at Fast Company

[ Fast Company | 2013-07-31 00:00:00 UTC ]
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Hearst Magazines Finds Chief Digital Exec at The New York Times

In its second major digital hire of late, Hearst Magazines has hired Todd Haskell from The New York Times as svp and chief digital revenue officer. Haskell will be responsible for driving sales and revenue for Hearst Magazines Digital Media’s 24 sites, including Cosmopolitan.com, Esquire.com... Continue reading at AdWeek

[ AdWeek | 2013-07-29 00:00:00 UTC ]
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New York Times to launch digital magazine

Building on the success of its Pulitzer Prize winning interactive article "Snow Fall," the New York Times will launch what it's calling "an immersive digital magazine experience."Sam Sifton, the former Times food critic-turned national editor, will lead the project. At the same time, he will... Continue reading at Crains New York

[ Crains New York | 2013-07-13 00:00:00 UTC ]
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Gabo Graphic Novel Bio Boosts Colombia’s Publishing Profile

A graphic novel adaptation of the life of Gabriel García Márquez published by Rey+Naranjo in Bogota has brought new attention to Colombia's graphic novel industry. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-12 00:00:00 UTC ]
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Decision Time for Barnes & Noble

Uncertainty has been hovering over Barnes & Noble ever since the retailer first reported that 2012 holiday sales— especially those of its Nook reading devices—were well below expectations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-12 00:00:00 UTC ]
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Time Inc. Designer Neil Jamieson Leaves for Studio

Neil Jamieson, a Time Inc. vet and a big figure in the magazine design world, has left to join design studio Joe Zeff Design to be the studio's first creative director. Jamieson most recently was design director of Money, whose tablet edition was a National Magazine Award finalist this year. He... Continue reading at AdWeek

[ AdWeek | 2013-07-10 00:00:00 UTC ]
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Amazon announces new comics imprint, just in time for Comic-Con

Tuesday morning Amazon Publishing announced a new comics and graphic novel imprint, Jet City Comics. It will publish graphic novels by George R.R. Martin, of "Game of Thrones" fame and others.It was only yesterday that I asked my editor when Comic-Con begins, because the comics-related... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-09 00:00:00 UTC ]
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Murdoch at 82 Starts Over With $2.6 Billion for Deals

Rupert Murdoch, who began building his media empire 60 years ago, is relishing the chance “to do it all over again” with his newly streamlined publishing company that has $2.6 billion in cash to fuel acquisitions. The new News ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-05 00:00:00 UTC ]
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Libraries will release a "Top 10" recommendation list starting this fall

A list titled LibraryReads will be created monthly by libraries all over the country, compiling 10 picks that staff members would choose for the reading public. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-03 00:00:00 UTC ]
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US sees Father's Day boost

As in the UK, Father's Day weekend in America provided a fillip for both Dan Brown and sales... Continue reading at The Bookseller

[ The Bookseller | 2013-06-21 00:00:00 UTC ]
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Book sales boosted by Father's Day

Sales of books jumped to a 2013 high last week, boosted by Father's Day, according to figures obtained by the book trade website, The Bookseller. Continue reading at BBC News

[ BBC News | 2013-06-19 00:00:00 UTC ]
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Consumer rights bill 'will boost sale of digital content'

Richard Mollet, chief executive of The Publishers Association, has welcomed the "clarity... Continue reading at The Bookseller

[ The Bookseller | 2013-06-14 00:00:00 UTC ]
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CILIP rebrand meeting pushed back

A general meeting to discuss plans for CILIP, the Chartered Institute of Librarians and... Continue reading at The Bookseller

[ The Bookseller | 2013-06-12 00:00:00 UTC ]
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SIBA's 'Code Read' Off to Successful Start

In order to better gauge social media success, and help usher foot traffic into bookstores, SIBA has launched the marketing initiative, "Code Read.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-06-10 00:00:00 UTC ]
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RH starts online consumer insight panel

Random House Group has launched its first online consumer insight panel, Bookmarks. The online... Continue reading at The Bookseller

[ The Bookseller | 2013-06-07 00:00:00 UTC ]
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