On the eve of the biggest event of the Sprint Cup Series, Nascar is beginning an effort to get kids more interested in science and math through auto racing.Timed to coincide with Sunday's 57th Daytona 500, the Nascar Acceleration Nation program will look to steer primary schoolers into a greater proficiency in the so-called STEM subject: science, technology, engineering, and math. The offensive includes a website, AccelerationNation.com; a classroom curriculum developed by Nascar in conjunction with education publisher Scholastic; and a 6,400-square foot mobile interactive unit to engage kids at the track.Acceleration Nation, of course, also represents a chance to infuse new blood into the sport's fan base. Most kids who are Nascar fans were indoctrinated by their parents and grandparents before them, but given the demographics of stock car fandom -- per Nielsen, 49% of Nascar enthusiasts are at least 55 years old -- it can't hurt to draw in a whole bunch of novices. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-02-20 00:00:00 UTC ]
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The VéroK Agency represents children’s book publishers across Europe and the English-language markets and is seeing changes in who buys what where. The post The VéroK Literary Agency on Kids Book Biz Changes appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-10 00:00:00 UTC ]
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After funding school libraries in the UK via a World Book Day award, author James Patterson is launching a similar scheme in the US. The author is donating $250,000 (£165,527) to American school libraries through a grant programme administered by Scholastic Reading Club, a division of... Continue reading at The Bookseller
[ The Bookseller | 2015-03-10 00:00:00 UTC ]
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World Book Day is celebrated on March 5 in Britain and Ireland and an important part of the day is children dressing up as a literary character for school. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-06 00:00:00 UTC ]
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Throughout this morning’s earnings call, the thought reoccurred: Jack Griffin’s new Tribune Publishing Company is playing catch-up. Then, toward the end of the call, one a little more informative than average, the CEO said it plai ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-05 00:00:00 UTC ]
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Authors Ross Collins and Cathy MacPhail both won their third Scottish Children’s Book Awards, announced today (4th March) at a ceremony in Edinburgh. Debut writer Alex McCall also picked up a prize. Continue reading at The Bookseller
[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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Having been turned down by his long-standing publisher Hanser Verlag, dark comedy finds home with Kein and AberMartin Amis’s latest novel, The Zone of Interest, has finally found a German-language home six months after it was turned down by his long-standing German publishing house, thought by... Continue reading at The Guardian
[ The Guardian | 2015-03-04 00:00:00 UTC ]
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Roald Dahl’s Charlie and the Chocolate Factory (Puffin) is the book parents most think their children should read before the age of 16, according to a survey from supermarket Sainsbury's. Sainsbury’s asked 2,000 parents which 50 books children should read by the time they are 16 to celebrate... Continue reading at The Bookseller
[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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Sales of Carver's 'What We Talk About When We Talk About Love,' are up 121% after being featured in the Oscar-winning film. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-19 00:00:00 UTC ]
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Female authors account for the vast majority of this year’s Waterstones Children’s Book Prize this year, with 15 of the 18 titles written by women (see full shortlists below). The prize is divided into three categories – best illustrated book, best fiction for 5-12s and best book for teens –... Continue reading at The Bookseller
[ The Bookseller | 2015-02-12 00:00:00 UTC ]
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Simon & Schuster Children’s Books has acquired Zeroes, the first in a new YA trilogy about teenagers with superpowers. The Zeroes are six teenagers, all born in the year 2000, who live in Cambria, California. Their abilities make them anything but heroes – until a high stakes crisis... Continue reading at The Bookseller
[ The Bookseller | 2015-01-31 00:00:00 UTC ]
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Bloomsbury has launched a competition for schools to win a workshop with Harry Potter jacket illustrator Jonny Duddle as part of Harry Potter Book Night, which will take place on the 5th February. To win the workshop, pupils must design a new "chocolate frog" card. The cards, which feature... Continue reading at The Bookseller
[ The Bookseller | 2015-01-28 00:00:00 UTC ]
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The government has published details on a “new, more challenging” GSCE in computer science, and content for more “rigorous and demanding” GCSEs in music, art and design and physical education. Content has also been published for A levels in dance, music and PE as part of a “commitment to raise... Continue reading at The Bookseller
[ The Bookseller | 2015-01-27 00:00:00 UTC ]
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David Walliams will mark World Book Day (5th March) by touring the UK’s primary schools in a helicopter. Primary schools can compete to take part in the #WalliamsWhirlwind tour by registering on the author’s website, explaining in fifty words why they should receive a visit. The competition is... Continue reading at The Bookseller
[ The Bookseller | 2015-01-24 00:00:00 UTC ]
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ePubDirect has developed a proprietary digital ebook platform especially for its local primary school, St. Columba’s, in Cork, Ireland. The post ePubDirect Offers Irish School Own Ebook Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-23 00:00:00 UTC ]
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'Every Day I Fight,' originally slated for a May publication, will now go on sale March 10. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-22 00:00:00 UTC ]
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CILIP Scotland will later this month launch an advocacy strategy for school libraries, pledging to campaign for libraries at national level. In the document, CILIP Scotland pledges to commission research on the impact of school libraries and librarians, provide advice and support to... Continue reading at The Bookseller
[ The Bookseller | 2015-01-21 00:00:00 UTC ]
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What does the future of Library and Information Science look like? What do patrons expect from libraries? This infographic from USC has some answers. The post Infographic: Future of Library and Information Science Jobs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-20 00:00:00 UTC ]
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This week the illustrated book publisher launched the beta version of DKfindout!, a free website aimed at children ages 7-11, parents, and teachers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-20 00:00:00 UTC ]
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In the latest episode of Geek's Guide to the Galaxy the panel discusses the Kickstarter campaign to fund Queers Destroy Science Fiction!, a special issue of Lightspeed magazine written by queer creators. The post Crowdfunded Magazine Celebrates Queer Science Fiction appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-01-17 00:00:00 UTC ]
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