Facebook plans to try out pre-roll ads -- that is, commercials that play before videos -- in more parts of its service. This comes after it's spent months testing the format in limited places, like the Watch section. In a blog post published today, t... Continue reading at 'Engadget'
[ Engadget | 2018-04-21 00:00:00 UTC ]
News tagged with:
#facebook videos
#pre-roll ads
#facebook plans
Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend. A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#free apps
#tablet user
#tablet users
#study commissioned
As advertising dollars continue to tighten, publishers are looking for ways to prove their inventory’s worth to clients. Forbes relies on digital ad and inventory management provider Maxifier to optimize the metrics important to its advertising partners. Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital ad
#advertising partners
Heavy hitters across several industries have tried to find the perfect balance between the old and the new to breathe some life into what's been described as a dying medium. Layar "wants to make the world clickable" with its augmented reality software and doesn't plan on letting paper-based... Continue reading at Engadget
[ Engadget | 2012-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital world
#mobile app
#web app
Amazon has a bit of good news today for those that have opted for its least expensive e-reader. The company has just begun rolling out a new software update that brings with it a new reading font that's said to be "higher contrast and crisper" for an even more "paper-like reading experience."... Continue reading at Engadget
[ Engadget | 2012-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#reading experience
#restrict access
#web browser
#kindle store
#source link
Waterstones is planning to complement its newly announced digital offer by rolling out own-brand... Continue reading at The Bookseller
[ The Bookseller | 2012-05-25 00:00:00 UTC ]
More news stories like this |
Since Farrar, Straus and Giroux and Scientific American, both Macmillan brands, announced in fall 2010 that they were joining forces, Amanda Moon, senior editor of what is being called the Scientific American / Farrar, Straus and Giroux imprint, and Scientific American editor-in-chief Mariette... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#scientific american
#joining forces
#senior editor
#generate buzz
#debut title
If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin, you might know that while the user experience is silky smooth, the company has had to address concerns about the service's threat to... Continue reading at AdWeek
[ AdWeek | 2012-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#display ad
#print version
#existing content
#personal philosophy
US publisher Houghton Mifflin Harcourt (HMH) has agreed with the majority of its senior secured... Continue reading at The Bookseller
[ The Bookseller | 2012-05-14 00:00:00 UTC ]
More news stories like this |
There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nick denton
#banner ad
The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek
[ AdWeek | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad break
#good time
#tech companies
With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#digital newsstand
#issue media
#magazine publishers
#future growth
Michael Joseph publisher Sam Humphreys has won a five-way auction for world rights to three... Continue reading at The Bookseller
[ The Bookseller | 2012-04-05 00:00:00 UTC ]
More news stories like this |
A new video offers Harry Potter fans a glimpse of the books and activities – the chance to be "Sorted" into a house or to duel with other users – that will be enjoyed on official Harry Potter website "Pottemore." Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-04 00:00:00 UTC ]
More news stories like this |
Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week
[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital business
Puffin has acquired a "major new trilogy" for a rumoured seven-figure pre-empt at the... Continue reading at The Bookseller
[ The Bookseller | 2012-03-21 00:00:00 UTC ]
More news stories like this |
By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive
[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#daily basis
#finding ways
#publishing executive
While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become a traffic boon for women’s lifestyle magazines, even if the site doesn’t make it easy for brands to stand... Continue reading at AdWeek
[ AdWeek | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#associate director
#web traffic
#sit back
Weidenfeld & Nicolson and Orion have acquired My List of Desires, pre-empting the novel in... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#weidenfeld nicolson
In September, British newspaper The Guardian was one of the first publishers to build an app designed specifically for its content to be consumed (and shared) within Facebook. The upside: The prospect of added visibility to 850 million users. The dow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#walled garden
#british newspaper
RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#newspaper publishers
#industry mdash