Judging by its Facebook and Instagram accounts, Michael Kors is a women's brand. Now, the premium designer is focusing on reaching out and building upon its menswear line -- but it first needs to find its audience. Michael Kors teamed up with food website Tasting Table to reach its male readers, which are about 50 percent of its 3 million monthly unique visitors, who skew more affluent and style-driven. “Michael Kors realized that many men don’t identify with fashion blogs and websites,” said Tasting Table publisher Amie Deutch. The post Michael Kors taps Tasting Table to promote its menswear line appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-12-03 00:00:00 UTC ]
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The Atlantic Media Company names Kevin Delaney as editor-in-chief of its still untitled digital global business brand. Delaney brings over a decade of experience at The Wall Street Journal to this developing role. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Waterstones has launched a "book club" promotion, with the strapline: "Books you... Continue reading at The Bookseller
[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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In September, Harvard University Press tried something a little different. That month the scholarly press announced it was holding an open search for the design of its forthcoming book series featuring English translations of works in various Indian languages. HUP has now found a logo and look... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-13 00:00:00 UTC ]
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Booksellers are discounting books and ebooks by up to 80% in post-Christmas promotions. Amazon... Continue reading at The Bookseller
[ The Bookseller | 2012-01-03 00:00:00 UTC ]
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Three Twin Cities literary presses already renowned for collaborating in unconventional ways to promote books and authors are partnering with a Wisconsin literacy group and a Minneapolis museum to promote literacy, publicize the mission of each of the nonprofit organizations involved, and sell... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-14 00:00:00 UTC ]
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Facebook will "imminently" launch a plugin for publishers and public figures to ask their readers to subscribe on Facebook directly from their own Web sites. Continue reading at AllThingsD
[ AllThingsD | 2011-12-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 23/11/2011 - 07:55 Authors including Jeffery Deaver, Lee Child and P D James will appear as part of Crimefest's 2012 programme, which will take place from 24th to 27th May next year. Crimefest 2012 will be the fifth year of the... Continue reading at The Bookseller
[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 14/11/2011 - 08:25 The long wait for news about job cuts at Eason's should be over by the end of this month following weeks of negotiation, it has been revealed. More than 145 full-time positions at the Irish chain are currently under threat.... Continue reading at The Bookseller
[ The Bookseller | 2011-11-14 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 09/11/2011 - 12:34 Michael Joseph has appointed Sam Humphreys to the role of publisher, in a move that will see Humphreys depart the post of publisher at Serpent's Tail just months after taking it up in March. Humphreys will report to MJ... Continue reading at The Bookseller
[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 14:23 The Book Depository is kicking off Christmas with 24 hours of deals, beginning this Thursday (10th November). The online retailer will be offering customers one title every hour at a "superb price" from noon GMT on Thursday... Continue reading at The Bookseller
[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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Publication Date: Wed, 26/10/2011 - 08:45 Academic Michael Hunter has won the 2011 Samuel Pepys Award for his "fascinating" biography of 17th-century scientist Robert Boyle. Boyle: Between God and Science (Yale) was awarded the £2,000 prize and a specially commissioned medal at a special dinner... Continue reading at The Bookseller
[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Publication Date: Wed, 26/10/2011 - 08:45 Academic Michael Hunter has won the 2011 Samuel Pepys Award for his "fascinating" biography of 17th-century scientist Robert Boyle. Boyle: Between God and Science (Yale) was awarded the £2,000 prize and a specially commissioned medal at a special dinner... Continue reading at The Bookseller
[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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What if youre writing a book and the audience already had a relationship with the content when the book came out, said Alex LeMay, CEO of the Shadow Gang, a firm that creates on- and offline social communities. LeMay and Shadow Gang have partnered with award-winning YA novelist Michael Grant... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-10-14 00:00:00 UTC ]
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"What if you're writing a book and the audience already had a relationship with the content when the book came out," said Alex LeMay, CEO of the Shadow Gang, a firm that creates on- and offline social communities. LeMay and Shadow Gang have partnered with YA novelist Michael Grant to create an... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-10-14 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 11:09 Michael Joseph has acquired a memoir by controversial footballer and Queen's Park Rangers captain Joey Barton. Commissioning editor Daniel Bunyard bought world rights from David Riding at MBA Literary agents on behalf of... Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 06/10/2011 - 15:26 Canongate has promoted senior editor Francis Bickmore to editorial director. His recent publishing includes the Man Booker-shortlisted Jamrach's Menagerie. Bickmore joined Canongate in 2000 and his authors include Glen... Continue reading at The Bookseller
[ The Bookseller | 2011-10-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 20/09/2011 - 14:30 Random House Group UK has made a series of promotions within its UK sales department, with changes at group level as well as at Ebury and Transworld. Deputy group sales director Ed Christie will now also be leading the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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Written By: Benedicte Page and Charlotte Williams Publication Date: Tue, 06/09/2011 - 15:31 Rebecca McNally, fiction publishing director at Macmillan Childrens Books, is to join Bloomsbury, taking the role of publishing director and international editor-in-chief for children's books. She... Continue reading at The Bookseller
[ The Bookseller | 2011-09-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 05/09/2011 - 08:20 Orion has made a series of promotions within its fiction and non-fiction teams, appointing new publishing directors in both departments. Orion Fiction has promoted Kate Mills to the role of publishing director, with... Continue reading at The Bookseller
[ The Bookseller | 2011-09-05 00:00:00 UTC ]
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I've been lucky enough to have my book published in a few countries now, and despite the universal subject matterthe periodic tableeach country has had a different take on it. Some publishers merely tweaked the book: The British, for instance, re-imagined the cover. More drastically, the... Continue reading at Slate
[ Slate | 2011-08-17 00:00:00 UTC ]
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